Feb
20
Hertz reviews £20m pan-European marketing account
Posted in: UncategorizedLONDON – Car rental brand Hertz has kicked off a review of its £20m pan-European above- and below-the-line marketing communications account.
Feb
20
Hertz reviews all marketing services accounts
Posted in: UncategorizedLONDON – Car rental brand Hertz has kicked off a review of its UK above- and below-the-line marketing communications account.
Feb
20
New thinking urged to open up industry beyond white middle classes
Posted in: UncategorizedLONDON – Hamish Pringle, director general of the IPA, has urged moves to open up the advertising industry to people who are not mostly white, male and middle-class.
Feb
20
Nissan Navara: Swiss knife
Posted in: Uncategorized
Multiuses adrenalin
Advertising Agency: TBWA\ Barcelona, Spain
Creative Directors: Ramon Sala, Juank Espejo
Art Director: Jordi Rins
Copywriter: Juank Espejo
Illustrator: David Teixidor
Postproduction: Nova Era
Published: March 2008
Feb
20
Jetix extends partnership with winter sports firm
Posted in: UncategorizedLONDON – Jetix Europe is extending its work with Oxbow, one of the world’s major snow and surf clothing manufacturers, to include its Swedish and German channels.
Feb
20
Carplus launches integrated campaign for car sharing
Posted in: UncategorizedLONDON – Carplus, the national charity advocating car sharing schemes, is to launch an integrated campaign to promote awareness of car clubs across London.
Feb
20
London agency ‘licenses’ strategy to the regions
Posted in: UncategorizedA London PR agency has ‘licensed’ its media relations strategy in what is believed to be the first deal of its kind in the UK market.
Feb
20
HarperCollins poaches new digital development director from Sky
Posted in: UncategorizedLONDON – HarperCollins Publishers has today announced that Charlie Redmayne, currently head of commercial partnerships at Sky, will be its new director of digital development.
Feb
20
St Peter’s Church: Crying Mary
Posted in: Uncategorized
Advertising Agency: Gratterpalm. Leeds, UK
Creative Directors: Rick Ward, Pete Camponi
Art Director:Barrie Robinson
Copywriter:Tim Jarvis
Director: Nate Camponi
Aired: December 2007
Feb
20
Mother slams media coverage of Bridgend suicides
Posted in: UncategorizedLONDON – The mother of a 15-year-old boy who killed himself in Bridgend, south Wales, has accused the media of glamorising suicide and putting ‘an idea into his head’.
Feb
20
MySpace plans to launch ad-supported music service
Posted in: UncategorizedLONDON – MySpace is planning to launch an ad-supported free-to-listen online music service and is said to have been in talks with the four major record labels.
Feb
20
TalkTalk moves online media buying into CHI
Posted in: UncategorizedLONDON – TalkTalk, the home phone and broadband company owned by The Carphone Warehouse, has appointed CHI & Partners Media to handle its online media buying account.
Feb
20
Yahoo! improves redundancy in case of company sale
Posted in: UncategorizedLONDON – Yahoo! has responded to Microsoft’s increasingly aggressive takeover tactics by giving its employees better redundancy deals in the event the company is sold and they are then laid off.
Feb
20
City Republic: oil, sandwiches and chocolate worries
Posted in: UncategorizedStephen Foster assesses the markets as the price of oil heads north again, Pret A Manger is looking ripe for takeover and Cadbury takes a beating.
Feb
20
St Pancras ads fall foul over non-existent farmers’ market
Posted in: UncategorizedLONDON – St Pancras International station, the new home of the Eurostar in London, has run into trouble for promoting a farmers’ market that has not yet opened.
Feb
20
Wong takes on global role for Coca-Cola
Posted in: UncategorizedSINGAPORE – Former Coca-Cola South Pacific marketing manager Karen Wong has taken on a new role as regional director of global platforms.
Feb
20
McCann Malaysia wins Prudential
Posted in: UncategorizedKUALA LUMPUR – McCann Erickson has won the estimated RM10 million (US$3.1 million) creative account of insurance company Prudential, after a final round of pitching with incumbent Ogilvy & Mather.
Feb
20
UIP selects MEC in Taiwan
Posted in: UncategorizedTAIPEI – United International Pictures (UIP) has handed its media planning and buying business, believed to be worth between US$4 to US$5 million, to MEC in Taiwan.
Feb
20
MS&L brings digital practice to Asia
Posted in: UncategorizedASIA-PACIFIC – Manning Selvage & Lee has expanded its North American digital practice, MS&L Digital, into Asia.
Feb
20
Panel to investigate TV scandal
Posted in: UncategorizedMANILA – An industry panel is being formed in the Philippines to investigate the validity of media research in the wake of the country’s latest TV ratings scandal.
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