Fnac Stores play on the emotional ‘music idols never die’ to promote their new vinyl section by using vinyl records of three iconic musical legends, Jim Morrison, Elvis Presley and Janis Joplin. The models pose behind the album sleeve in a way that makes it look like the dead star is actually posing…
(TrendHunter.com) Fnac Stores play on the emotional ‘music idols never die’ to promote their new vinyl section by using vinyl records of three iconic musical legends, Jim Morrison, Elvis Presley and Janis Joplin. The models pose behind the album sleeve in a way that makes it look like the dead star is actually posing…
NEW YORK (Adage.com) — Chief Revenue Officer Owen Van Natta, who after CEO Mark Zuckerberg has largely been the face of Facebook, is leaving the company. Facebook employee No. 32 is credited with building the core infrastructure of the company, orchestrating Facebook's relationship with Microsoft, and recruiting sales and business-development talent.
SINGAPORE – Richard Bleasdale, the Asia Pacific president of Rapp Collins and group MD of DDB Singapore, has ended a 15-year spell with Omnicom to take on the newly created role of regional CEO of integrated agency Iris.
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Copywriter: Kenneth van Reenen
Copywriter: Stuart Turner
Creative: Darren Borrino
Published: December 2007
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Copywriter: Kenneth van Reenen
Copywriter: Stuart Turner
Creative: Darren Borrino
Published: December 2007
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Copywriter: Kenneth van Reenen
Copywriter: Stuart Turner
Creative: Darren Borrino
Published: December 2007
Perhaps we were overly hasty in claiming that the Maryland Lottery made the first commercial “Pull my finger†joke of 2008. Bud Light offers one here, amid other fourth-grade funnies. Was this the “secret†Super Bowl commercial they’d been hyping before the game?
—Posted by Tim Nudd
Famed Italian designer Roberto Cavalli has been branching outside the fashion industry to work on interior design projects. His latest endeavour is opening a nightclub which he would design. The firt Cavalli Club will open in October Dubai, a city where he’s already designed a tower and residences. …
(TrendHunter.com) Italian designer Roberto Cavalli has branched outside the fashion industry to work on interior design projects. His latest endeavour is opening a nightclub he would design himself. The first Cavalli Club will open in October 2008 in Dubai, a city where he’s already designed a tower and residences.
…
Never let their toys die.
The world’s longest lasting battery.
Energizer
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007
Never let their toys die.
The world’s longest lasting battery.
Energizer
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007
Never let their toys die.
The world’s longest lasting battery.
Energizer
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007
Never let their toys die.
The world’s longest lasting battery.
Energizer
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
Published: December 2007
Agyness Deyn is the British Fashion Awards Model of the Year and now joins an elite group of models that will be made into a lifeless, semi-recognizable mannequins. Adel Rootstein is a mannequin maker who decided to release a cadre of Deyn’s on the world.
The 25 year old model, who was born Laura H…
(TrendHunter.com) Agyness Deyn is the British Fashion Awards Model of the Year and now joins an elite group of models that will be made into a lifeless, semi-recognizable mannequins. Adel Rootstein is a mannequin maker who decided to release a cadre of Deyn’s on the world.
The 25 year old model, who was born Laura H…
3-phase creative:
Word “Homeless†is composed of 143 individual portraits of actual Denver homeless, shot over a four week period.
Two weeks later, half the faces in “less†are gone.
Two weeks after that, only the faces in “Home†are left.
Agency went to shelters to shoot dignified portraits of 143 homeless men, women and children, then composed them into the word “Homeless.†Over the coming weeks, some of the homeless portraits will be removed, and a “Home†will come into view. Just like what the Denver Rescue Mission hopes to accomplish for its clients.
Advertising Agency: Cultivator, Denver, USA
Harrod’s, the famous London department store, has launched a brilliant new in-store campaign called “Senses” which is uses a 3D LED display of vibrant colours and patterns to stimulate the sense by mimicking them.
An image of a city skyline by night appearing to be under a dramatic storm evokes th…
(TrendHunter.com) Harrod’s, the famous London department store, has launched a brilliant in-store campaign called “Senses” which uses a 3D LED display of vibrant colours and patterns to mimic the senses.
An image of a city skyline by night appearing to be under a dramatic storm evokes the senses of sight, sound and …
Kevin Kelley, founding executive editor of Wired magazine, and a former editor/publisher of the Whole Earth Catalog, has some deep thoughts about getting paid in a time where content is increasingly free.
When copies are free, you need to sell things which can not be copied.
Well, what can’t be copied?
There are a number of qualities that can’t be copied. Consider “trust.” Trust cannot be copied. You can’t purchase it. Trust must be earned, over time. It cannot be downloaded. Or faked. Or counterfeited (at least for long). If everything else is equal, you’ll always prefer to deal with someone you can trust. So trust is an intangible that has increasing value in a copy saturated world.
Kelly then offers eight generatives—Immediacy, Personalization, Interpretation, Authenticity, Accessibility, Embodiment, Patronage and Findability—that people will pay for.
These new eight generatives demand an understanding of how abundance breeds a sharing mindset, how generosity is a business model, how vital it has become to cultivate and nurture qualities that can’t be replicated with a click of the mouse.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
