Google Adroid OS – Seen at Mobile World Congress in Barcelona

The much anticipated, Google-backed, open Adroid OS has appeared on a number of prototype phones at the Mobile World Congress in Barcelona.

“Texas Instruments had the handset you see above — from an unknown vendor — to demo the OS running on an OMAP 3430 at 500 MHz. The interface is dead quick an…

Google Adroid OS – Seen at Mobile World Congress in Barcelona (VIDEO)

(TrendHunter.com) The much anticipated, Google-backed, open Adroid OS has appeared on a number of prototype phones at the Mobile World Congress in Barcelona.

“Texas Instruments had the handset you see above — from an unknown vendor — to demo the OS running on an OMAP 3430 at 500 MHz. The interface is dead quick an…

For the Responsible Drug Addict – The Urban Needle Box

(TrendHunter.com) The Dutch have a problem with bloody or possibly HIV infected needles being found throughout city centers, parks, beaches and stair wells. The problem is so serious that it drove Han Pham to design the Urban Needle Box. This Zippo Lighter styled storage container is very simple in design but provide…

Experimental Video Art Project – Spinvision.tv

(TrendHunter.com) If you’re addicted to watching music videos online, then you’ll love Spinvision.tv, a website that has over 5 million videos, enough to entertain for over 27 years if you watched it all.

The experimental video art project by David Troy was launched on January 28, 2008. It’s basically a collection …

Hell Hath Frozen Over: Brand Guy Sings Promos’ Praises

Roy Sutherland of Ogilvy suggests something one doesn’t see every day:

LET’S PUT SALES PROMOTION AT THE HEART OF THE AGENCY

Sutherland points out that our focus on brand building has a wicked aftertaste and argues that brand building ideas are not the same as behavior changing ideas.

And the job of an agency is now just to do the attitude stuff, love.

Sutherland suggests that good sales promotion agencies “make people buy and hopefully they’ll love you” rather than “make people love you and hopefully they’ll buy”.

Fighting McCafe – Starbucks to Offer Free Wi-Fi

(TrendHunter.com) An americano connoisseur and Trend Hunter addict, I can often be found stationed at a table inside Starbucks, laptop out, catching up on the latest goodies on the site. In addition to my drink, I also have to pay for my internet access, but that could soon change. At least for residents of the US.
…

Dan Just Does It

CNBC’s hour-long documentary on Nike debuts on the business news channel tomorrow night.

[via Paul Isakson]

All Bow To Mighty Data

When Ad Age runs a headline like this:

DraftFCB Bolsters Analytics Practice

there shouldn’t be anything funny about it.

After all, clients demand ROI and if agencies can provide it, more power to them.

But one half of DraftFCB used to be able to sell ideas that a CMO didn’t need a computer print out to analyze.

Therefore, there is something funny about the headline and the story behind it.

Curling and rock ‘n’ roll, together at last?

Curling
Here’s a TV show that would get advertisers’ mouths watering: a reality show about rock stars who enjoying curling. That’s right, curling, as in the winter sport involving stones, brooms and mirthful Canadians. A Toronto Star story, which does not appear to be a joke, lists Bruce Springsteen and Jon Bon Jovi as “closet curlers” who “rent arena time on occasion to pick up brooms instead of guitars.” The hope is that one of the two might host the show on NBC. (They’d be smart to get Cassie Johnson involved, too.) The winner of the show would have a shot at competing in the U.S. curling championships and even, possibly, at the 2010 Olympics. Of course, with the writers strike almost over, Rockstar Curling might remain one of the best shows never produced.

—Posted by Tim Nudd

AC #57 The Luke Sullivan Edition Now Available

The Luke Sullivan Edition (Part One)

In celebration of the the third edition of "Hey Whipple, Squeeze This," John & Tug sit down to enjoy the wit and advertising wisdom of Luke Sullivan. Listen up won’t you?

Notes are as follows:

Chapter  1: Stone Cold Open
Chapter  2: Calling Luke
Chapter  3: Hey Whipple
Chapter  4: Ernie reference
Chapter  5: When Minnie became Minnie
Chapter  6: Creative batons
Chapter  7: Bernbach & heroes
Chapter  8: The story of the book
Chapter  9: Sally reference
Chapter 10: The hard work of good work
Chapter 11: End of part one

PepsiCo Moves Propel Water Brand to Goodby


SAN FRANCISCO (Adage.com) — PepsiCo's Gatorade has shifted duties for its $70 million Propel enhanced-water brand to Omnicom Group's Goodby, Silverstein & Partners, San Francisco, from sibling Element 79, Chicago, a spokeswoman for the marketer said.

Food Fight Weapon – Zing! Launching Spoon

(TrendHunter.com) Food fights just got a whole lots more fun! To help the less adept food fighter (like me), Fred & Friends developed Zing! food launching spoons.

Zing! is spring loaded, producing smoother launches with the potential of a lot more power and distance. Load up a particularly mushy pea or corn niblet,…

Whispers

EveryoneÂ’s up. My arms stiffen at my sides. I clench my fists. The voices begin. ItÂ’s time. You have to go.

Shake-up at Kia as Top Execs Leave Automaker


SAN FRANCISCO (AdAge.com) — Barely two months after being promoted to CEO of Kia Motors America, Len Hunt has resigned, company officials told dealers at a Kia meeting yesterday during the National Automobile Dealers Association conference, according to a report in Automotive News.

Convertible & Compact Saves Space, Adds Design – The SmartSide Board

(TrendHunter.com) Young upcoming British designer Giles Wilson-Copp anticipated consumers’ needs perfectly when he created the SmartSide Board.

Perfect for people who have small apartments but still crave design, the SmartSide Board is a cross between a storage cabinet and a table. A set of four chairs convenient…

Magazine For Trendy Career Women – Business Madame

(TrendHunter.com) Women today have more sides to them then ever before. They can be mothers, sisters, girlfriends, wives, entrepreneurs, frequent travelers, fans of technology, cars, art, or design, fashion enthusiasts, or even all of the above.

Founded by Andrée Fraiderik-Vertino, Business Madame seeks to explore…

Ogilvy: While Contemplating Life’s Journey, Think Vuitton

ogilvy-lv.jpg

Here’s a pretty but slow-going spot from Ogilvy Paris. Ask yourself (while reclining in the idleness of the inherited rich): do you create the journey, or does the journey create you?

Pesque e Pague (Fish&Pay): Bill

Pesque e Pague (Fish&Pay): Bill

Dr. Barata: Pizza

Dr. Barata: Pizza

Detective Smith: Napkins

Detective Smith: Napkins