Hasta La Creative!

Flavoured milk has been slowly gaining attention in the UK and to make sure that they are properly penetrated, UK’s leading milkshake brand, Yazoo is set to unveil a new advertising campaign to help build better brand awareness for flavoured milk goods today.

Just like any company that sees a great potential for growth in the market, the best way is to turn to advertising practices to help build on this opportunity. Rarely will you be able to come up with a great product that will surely bring in more customers and sales and with the proper ad placement and market penetration, rest assured that Yazoo will surely jump ahead as far as flavoured milk for the consumer is concerned.

“This new advertising campaign is part of our on-going objective to grow the flavoured milk category and support retailers. A large proportion of the sites have been selected to ensure that we reach people at the point of purchase, keeping Yazoo front of mind.”

The flavoured milk category is one of the key drivers of growth in the soft drinks market.

(Source) Talking Retail

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