Wonderbra: Pancake Day

Wonderbra: Pancake Day

Tactical ad for Wonderbra to run on Shrove Tuesday (also known as Pancake Day in the UK).
In the UK, ‘pancakes’ is a term used to describe a flat chested woman.

Advertising Agency: Publicis London, UK
Creative Director: Nik Studzinski
Art Director: Adam Thompson
Copywriter: Dan Glover-James
Designer: Lee Ford
Published: February 2008

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