When Coke's Jordan Spieth Ad Shoot Was Rained Out, They Made Something Even Better

Jordan Spieth knows when to come in from the rain.

With the pro golfer’s first outdoor commercial shoot for Coca-Cola cancelled because of a torrential downpour, and a deluge forecast for the makeup date, the creative team, led by Wieden + Kennedy and RSA Films director Terence Neale, went to plan B.

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