Aug 10

This Snack Bar Doesn’t Want Consumers Going Overboard on Health and Wellness Kicks

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With health and wellness a major focus among consumers in recent times, plant-based British protein bar Perkier has released a campaign that shows how some people are going to extremes to be good to themselves. The three 30-second spots in the “So Good You Don’t Have To Be” campaign from creative agency 10 Days aim…

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