Sep 13

Publishers Remain Divided on What to Do in the Cookieless Future

Posted in: Uncategorized

As the deprecation of third-party cookies nears, publishers, advertisers and tech companies have been forced to figure out what the new fundamentals of digital advertising, such as audience targeting and ad serving, will look like in the aftermath. In the midst of industrywide indecision, the frontrunner to replace the once-ubiquitous cookie is the Unified ID…

Related posts:

  1. Why More Media Companies Are Looking for C-Suiters Who Understand Bitcoin In late March, 98-year-old Time magazine posted a job opening...
  2. From Print to Broadcasting, With a Detour at EasyJet After a “relentless” eight years as the chief executive of...
  3. Creative 100: Innovators Reshaping the Media Landscape As media formats merge and explode beyond print, digital and...
  4. A Blended Portfolio: How Publishers Are Integrating Their In-Person and Virtual Events If you want to know how something works, first you...
Tags: , ,
No Responses to “Publishers Remain Divided on What to Do in the Cookieless Future”

Post a Comment