Molson Coors launches bourbon brand that it will market to its beer drinkers

Barmen 1873 marks brewer’s move to bourbon; encourages ‘Banquet and Barmen’ bar call.

Amsterdam Has a Message for Male Tourists From the U.K.: ‘Stay Away’

In an ad campaign aimed at British men between 18 and 35, the Dutch capital threatens fines for visitors who are looking for a “messy night.”

Google expands visibility into who’s behind its ads

Google’s new Ads Transparency Center will be a searchable hub of ads served in the last 30 days.

Lindex kids "Designed For Play" (2023) :30 (Sweden)

Fashion

A celebration to kids and their go-to partner in their everyday play – the garments.

Trump’s Return to Fox News Gets a Cool Reception … on Fox News

The network used to be a safe space for the former president. But Brian Kilmeade, Jason Chaffetz and others had tough words for Trump’s appearance on “Hannity,” his first Fox interview in months.

Watch the newest commercials from Apple, Cottonelle, M&M’s and more

A guy named Kelby talks about his “down there” in a rather TMI Cottonelle spot.

 

Adolescent created a John Wick 3D billboard in NYC where he kicks down the billboard walls

Entertainment

John Wick is back!

Disney Lays Off Ike Perlmutter, Chairman of Marvel Entertainment

The move was part of a company cost-cutting campaign and came after Mr. Perlmutter was part of an unsuccessful attempt to shake up Disney’s board.

New talent agency aims to help Black creatives find jobs

Ink-Mgmt was founded by former CPB creatives.

Chris Pratt lies incessantly about TravisMathew’s history in comical new ads

Apparel brand explains its offbeat anti-heritage campaign with Imagine Entertainment and director Jim Jenkins.

Adidas reverses course on Black Lives Matter trademark opposition

Adidas said it will remove the documents it filed this week to block the trademark application from Black Lives Matter.

See MLB's Opening Day campaign from Wieden+Kennedy celebrating game's quirky charm

‘Baseball is something else’ meant to build MLB’s brand over time.

Self-care marketing—3 ways brands can reduce stress and improve mental health

More than 4 in 5 Americans engage in self-care at least once a week.

How a possible TikTok ban could impact NIL deals

Instagram could make up for any potential revenue losses for college athletes.

Marketers using AI are relying on social media for ChatGPT and DALL-E knowledge

Social platforms offer loads of AI expertise, from which brands and agencies are learning the essentials for their activations.

two concepts of the same breed / Deux concepts toutou pareils?

THE ORIGINAL?
Dallas Pets Alive / Dog Adoption – 2018
Spotify playlists that match listeners
with adoptable dogs.
Source : The Drum
Agency : Dieste (USA)
LESS ORIGINAL
Pedigree “Adoptable Playlists” – 2023
Spotify playlists that match listeners
with adoptable dogs.
Source : Little Black Book
Agency : BBDO New York (USA)

Rift Between Gaming Giants Shows Toll of China’s Economic Crackdown

Activision Blizzard and NetEase could not agree on a new deal to distribute video games in China, cutting millions of players from the games in January.

SXSW 2023: Construindo empresas mais humanas

kevinkelly

Passamos mais tempo interagindo com máquinas do que com outras pessoas.  Muitas vezes, reduzimos nossas relações a áudios no WhatsApp e as conversas agora têm a profundidade de um tweet. Baseamos a nossa autoestima no desempenho que temos nas mídias sociais. A quantidade de curtidas e interações nos nossos posts acaba direcionando a percepção que …

Leia SXSW 2023: Construindo empresas mais humanas na íntegra no B9.

SXSW 2023: Será que a tecnologia trará felicidade?

IoMT

Recentemente, tive a oportunidade de vislumbrar o futuro durante a última edição do SXSW, em uma experiência singular e plural. A minha jornada terminou com uma certeza que permeou todo o festival: a transformação digital mudará todos os aspectos de nossas vidas. Desde a automatização da força de trabalho até a segurança cibernética no blockchain, …

Leia SXSW 2023: Será que a tecnologia trará felicidade? na íntegra no B9.

Meta's new ad and the dumb possibilities of the metaverse.

Electronics & Technology

One day, the metaverse will help firefighters save time when lives are on the line, speed up decision making in the ER, and bring students on field tr