Apr
06
Apr
06
Rupert Murdoch Can Be Forced to Testify in Fox-Dominion Trial, Judge Says
Posted in: UncategorizedStar hosts for Fox News like Tucker Carlson and Sean Hannity may also appear in person at the high-profile trial, which is set to start April 17.
Apr
06
Disney elevates Hulu chief to run Its streaming business
Posted in: UncategorizedStreaming is one of the pillars of Disney’s future as revenue from cable television declines.
Apr
06
Neal Boenzi, Top New York Times Photographer for Four Decades, Dies at 97
Posted in: UncategorizedHe built a reputation for finding compelling subjects on the street. “Anyone can take a picture,” he liked to say, “but are you a journalist?”
Apr
05
O futuro dos anúncios? Meta planeja utilizar IA generativa para personalização em massa
Posted in: Uncategorized
Meta planeja usar IA generativa para criar anúncios personalizados para diferentes empresas até o final do ano: Mark Zuckerberg anunciou que pretende utilizar a tecnologia para desenvolver publicidade específica para múltiplos públicos-alvo, aumentando sua eficácia. A empresa criou recentemente uma equipe de IA generativa liderada pelo CPO Chris Cox: Essa equipe foi formada há alguns …
Leia O futuro dos anúncios? Meta planeja utilizar IA generativa para personalização em massa na íntegra no B9.
Apr
05
Watch live on May 2 at 2:00 p.m. ET: The secret to customer attraction
Posted in: UncategorizedPwC’s John Rolston and Anjali Fehon join Ad Age Studio 30 Live, May 2, at 2:00 p.m. ET, to share best practices for leveraging customer loyalty as a growth engine.
Apr
05
Liquid Death Iced Tea – Your Grandma’s Energy Drink (2023) :90 (USA)
Posted in: Uncategorized
Apr
05
The One Club and AIR Announce Expanded Equify Diversity Certification Program
Posted in: Uncategorized
Apr
05
Royal Ascot – Alice back at the office (2023) :30 (UK)
Posted in: Uncategorized
Apr
05
SNCF Voyageurs – "Born to be Wild" – Epic road trip with a Llama (2023) :90 (France)
Posted in: Uncategorized
Transport & Travel
Rosa Paris and SNCF Voyageurs Show Why Taking the Train Offers More Freedom!
Apr
05
Popeyes hires McKinney as creative agency of record
Posted in: UncategorizedNew creative will highlight New Orleans, support franchisees.
Apr
05
Watch the newest commercials from IHOP, Coca-Cola, Dunkin’ and more
Posted in: UncategorizedIHOP wants you to know that it now offers eggs Benedict in four different flavors.
Apr
05
Droga5 exec Susie Nam departs agency
Posted in: UncategorizedDan Gonda succeeds Nam as CEO, Americas at the Accenture Song agency.
Apr
05
Dove made a billboard out of syringes to warn of teen girls using cosmetic injectables
Posted in: UncategorizedThe striking ad in a Toronto mall is the marketer’s latest illustration of the impact of toxic beauty standards.
Apr
05
How Hyundai and Nissan reached consumers without the Super Bowl
Posted in: UncategorizedExecs from both brands detail their marketing strategies, which omitted the Big Game.
Apr
05
How Dove CMO makes purpose work and avoids AI hype
Posted in: UncategorizedClose link to Dove’s products, authenticity and consistency keep Campaign for Real Beauty working after 18 years, Alessandro Manfredi says.
Apr
05
Shaq talks AI, memes and The General’s brand refresh
Posted in: UncategorizedThe NBA legend is not yet sold on using AI bots for work.
Apr
05
For Once, Donald Trump Did Not Enjoy the Show
Posted in: UncategorizedThe ex-president’s indictment put him in the rare position of being forced onto a public stage not of his own choosing.
Apr
05
DE&I initiatives—5 ways to integrate employees regardless of identity, title or location
Posted in: UncategorizedInternal communications need to reach beyond C-suite and headquarters staff.
Apr
05
4 things DTC founders wish they knew before entering retail stores
Posted in: UncategorizedFounders from Care/of, Fishwife, Vacation and others pull back the curtain on what the Targets and Whole Foods of the world are looking for.
Who's in charge here?
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.