Microsoft Courting Yahoo Yet Again

Microsoft Yahoo Merger

If you thought that the failed talks between the potential merger between Yahoo and Microsoft are over then guess again. Apparently while the last meeting did not turn out well, it seems that Microsoft is planning to make an alternative offer to possibly make the merger push through.

Google has long been dominating the online advertising binge and apparently Microsoft knows it can give Google some form of competition with this merger from Yahoo. There are discussions going on at the moment but though they may not show anything potent at this point, you can just imagine how determined Microsoft Corp. is as far as balancing competition for a larger share of the market saturation for online advertising today.

Microsoft Corp. is once again trying to team up with Yahoo Inc. to challenge Internet search and advertising leader Google Inc., although at this point the renewed talks haven’t escalated to another attempt to take over Yahoo.

The Redmond, Wash.-based software maker disclosed the revived discussions Sunday without providing any specifics about the nature of the deal being explored except to say it involved bolstering the companies’ position in the online search and advertising markets.

“There of course can be no assurance that any transaction will result from these discussions,” the statement said.

(Source) Associated Press

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