Jun 22

Introducing Marketing Vanguard by Adweek

Posted in: Uncategorized

Not long ago, a CMO said something to me that gave me pause: “We still need to rewrite the narrative.” He wasn’t talking about a brand’s story or a social commentary or even our industry’s stance on an emerging issue. He meant the “CMO narrative.” For as much ground as our field has gained in…

Related posts:

  1. B-to-B and B-to-C Boundaries Are Blurring. Here’s What It Means for Marketers For many years, business-to-business marketing largely operated in the shadow...
  2. How Brands Can Leverage Nostalgia for Modern Success Brands, marketers and content creators alike have come to recognize...
  3. Move Over Google. TikTok Is the Go-To Search Engine for Gen Z It’s been well documented that TikTok is the go-to social...
  4. Why Your Story Shouldn’t Be What Gets Cut Economists and consumers agree: We’re in a recession, and brands...
Tags: , , ,
No Responses to “Introducing Marketing Vanguard by Adweek”

Post a Comment