Hasbro Consolidates Global Media Account With WPP’s GroupM

Hasbro has sent its global media account to GroupM, sources with knowledge of the account confirmed to Adweek, following a consolidation offer made by the WPP media agency network. These sources explained that the completion of the consolidation will end Hasbro’s relationship with Omnicom Media Group’s OMD. Hasbro had consolidated the majority of its global…

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