LONDON – The websites for all British newspapers lost unique users in August, but MailOnline did enough to retain its market leading position for the third month running in today’s ABCes.
LONDON – Fitness First has brought in a series of brand partners to take part in the launch of its first loyalty scheme.
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Une exposition permanente dans l’usine de Volkswagen Autostadt en Allemagne, incluant cette installation qui vise à montrer de manière symbolique les enjeux complexes du transport entre les continents. Des données physiques et interactives conçues par le studio allemand Art+Com.
LONDON – The Department of Health has hired CMW to handle direct marketing for its Healthy Start voucher scheme.
LONDON – McCain is teaming up with Sky Movies and LoveFilm to promote its ‘McCain movie night in’ campaign for its wedges range.
LONDON – Guardian News 8 Media’s (GNM) diversification into new revenue streams is continuing apace with the launch of a price comparison website for consumers looking to save money on broadband, digital TV and landline services.
LONDON – Experiential – Sony has launched a series of 5-a-side football games at twilight as part of a campaign to launch Sony’s Exmor CMOS sensor technology that allows photographers to capture detail in low light. (September 24)
LONDON – M&C Saatchi has said that trading has stabilised compared with the second half of 2008, despite reporting a 32.7 per cent year-on-year drop in pre-tax profits to £5.4 million for the first half of the year.
LONDON – The Association of Online Publishers (AOP) has appointed Lee Baker, previously commercial lead at Microsoft Advertiser 8 Publisher Solutions, as its new director.
LONDON – Five has returned Shake!, its programming strand for older children, to its channel on Sunday mornings, signing up Disney as a sponsor.
LONDON – Cadbury has launched a new digital campaign for its Crunchie chocolate bar.
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| THE ORIGINAL? Pellit Insect-repellent- 2002 “Make yourself unattractive” Source : BRONZE Lion Agency : Scholz & Friends Berlin (Germany) |
LESS ORIGINAL : Repella Insect Repeller “Change the way insects see you” – 2009 Source : Adsoftheworld Agency : McCann Erickson, (Singapore) |
| À la place des allemands je serais aussi vert que la grenouille de m’être fait piquer mon idée. À moins que ce ne soit un bel hommage, mais qui oublie au passage de faire référence à l’originale (tout de même primée à Cannes) |
(TrendHunter.com) Christopher Kane and Jonathan Saunders showed strappy, swirly heels at their respective Spring 2010 shows in London. Both also worked with a pretty pastel palette that added to the whimsical nature of…
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For the new Brother’s ink printer A3 multifunction launch, the MFC-6890CDW, Grey Pars has imagined a particular 4×3 made of 90 A3 sheets, printed thanks to the new brand’s model. Hung on a wide cork board, they form the agency ad, created for the new brand’s model.
Advertising Agency: Callegari Berville Grey, Paris, France
Chief Creative Officer: Andrea Stillacci
Vice Creative Director: Jérôme Gonfond
Art Director : Cédric Auzannet
Account Director: Jessica Not
Media Director: Carole Poncet
Brother France: Philippe Simon
JCDecaux: Nicolas Delbos
Advertising Agency: Lowe Roche, Toronto, Canada
Chief Creative Officer: Geoffrey Roche
Associate Creative Director: Sean Ohlenkamp
Copywriter: Daniel Bonder
Art Director: Chris Hobson
Account Executive: Vidas Kubilius
Producer: Beth MacKinnon
Photographer: Todd Mclellan
Agudol is a nonprescription painkiller specially formulated for headache. For general confidence and gain ground in May to its competitors, is developing a piece of direct marketing aimed at clinicians who recommend the product to their patients. Through its own medical representatives, Agudol to him a small wooden box, inside was a racket toy with a rubber ball attached to it with an elastic thread. On one side was printed the face of a frowning man and the other the same face but relaxed. Grupo Farma del Ecuador S. A. received excellent feedback and compliments from doctors and health visitors who rated themselves action as the fun and seller.
Advertising Agency: Maruri Grey, Ecuador
Creative Directors: Pipo Morano, Luis Campoverde
Art Director: Luis Campoverde
Copywriter: Pipo Morano
LONDON – The Liberal Democrats are to borrow money to mount a direct mail campaign as part of an attempt to target undecided voters in a greater number of seats in the next General Election.
LONDON – Microsoft, a company often under fire for the tone of its ads, has created a video tutorial, telling people how to host parties in celebration of the launch of Windows 7.
Voici ce curieux collectif nommé Freebord et composé d’un groupe de 36 skaters freestyle, dans les rues de San Francisco. Ils ont imaginés de récréer une partie de Pentomino dans la réalité. Une sorte de puzzle géant rappelant le jeu Tetris. A découvrir dans la suite.
En savoir plus sur le Pentomino.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
