Hasta La Creative!

A continuação da bizarra campanha de Chupa Chups, “Life Less Serious“, dá uma maior ênfase ao Chuck, um estranho boneco que virou mascote da marca no início de 2009.
Instalada em Cingapura, a BBH Asia Pacific trabalhou em um novo hotsite interativo, permitindo que as pessoas remixem vídeos do Chuck, em homenagem às milhares de paródias de comerciais de TV do Chuck encontrados no YouTube. Um brand channel com todos os comerciais, uma espécie de Google só com resultados “less serious“, vários links de compartilhamento e até uma loja virtual com mimos divertidos e gifts especiais do Chuck você também encontra no novo www.chupachuck.com.

:: Veja também www.adivertido.com/chupa-chups-universe

(TrendHunter.com) An editorial as sharp as the QVEST ‘Slave Me?’ spread makes an exciting case for the future of fashion. Shot by photographer Frauke Fischer and featuring model Anne Meister, the editorial is unquestionably…

LONDON – Sony is to incorporate Facebook with its PlayStation 3 games console joining rival Microsoft, which has added Facebook, Twitter and Last.fm to the Xbox 360.

LONDON – Sony PlayStation is to trial a new online video ad format called pre-roll Impact to promote the launch of Tekken 6 across Bauer, IPC Media and Mondo Media video channels.

Voici le travail et le portfolio flash de Matias Posti, un jeune photographe spécialisé dans le milieu de la publicité. Un travail très complet, de belles mises en scène et une véritable passion pour le sport. A découvrir à travers plusieurs exemples dans la suite.

Previously on Fubiz

• Ryan Robinson
• Esquire AR Video
• Under Armour – ColdGear

LONDON – The experience may have landed Gordon Brown with unwelcome ‘Biscuitgate’ dithering accusations, but that hasn’t deterred the man widely viewed as the Prime Minister in waiting from entering the ‘Dragon’s Den’ of the nation’s mothering community.

LONDON – Vodafone has signed up as the launch advertiser to support Last.fm’s free Xbox service.

LONDON – Mercedes-Benz is looking to develop a new brand strapline to bring together its global communications.

LONDON – Coca-Cola has unveiled a new visual identity for its juice range to help its drinks stand out on the shelves.

In the past Ryanair has used the wedding carla bruni and nicolas sarkozy to make an advertisement. Now following the Sexy calendar with gorgeous girls for Ryanair in 2009, Ryanair is back with a new calendar for 2010 with awesome cabin crew. Here is the video of the making of plus some […]