X Factor single given digital push amid price war

LONDON – Sony Music has launched the website to push the single from ‘X Factor’ winner Joe McElderry, the release of which has sparked a price war between Tesco and Amazon as they look to undercut iTunes by more than two-thirds.

Amazon launches Kindle iPhone app for UK market

LONDON – Amazon has launched its Kindle e-reader app for the iPhone and iPod Touch in the UK.

British Airways hires IMG Consulting to sponsorship account

LONDON – British Airways has hired agency IMG Consulting to handle all of its sponsorship marketing activity, following a competitive pitch.

Entertainment and media industry insolvencies top 1,000

LONDON – The number of entertainment and media company insolvencies has reached record levels in the UK, according to PricewaterhouseCoopers.

Advertising “destroys value” in society, report claims

LONDON – Advertising is destroying society, according to a new report from thinktank the New Economics Foundation.

AOL considers sale of Bebo and ICQ

NEW YORK – AOL is reported to be in talks to sell its social networking site Bebo and instant messaging service ICQ to Russian investment firm Digital Sky Technologies, which earlier this year bought into Facebook.

ESPN signs three-year £25m deal with Premier Rugby

LONDON – Premier Rugby, the organisation owned by the top 12 professional rugby clubs in England, has secured an exclusive three-year deal with international sports broadcaster, ESPN, valued in the region of £25m.

Accenture axes sponsorship deal with Tiger Woods

NEW YORK – Business consulting group Accenture has ended its six-year-old sponsorship agreement with Tiger Woods.

Metro Bank set for 2010 UK launch

LONDON – New banking brand Metro Bank looks set to gain the approval of the Financial Services Authority, paving way for a launch early next year.

Accenture drops Tiger Woods from ad campaigns

LONDON – Accenture has become the latest advertiser to drop golfer Tiger Woods from its advertising campaigns following reports of his infidelity.

Tesco targets Guitar Hero fans with real instruments

LONDON – Tesco is aiming to capitalise on the popularity of music-themed video games like Guitar Hero by selling real instruments in its stores.

Tiger Woods dropped by Accenture following off-course revelations

LONDON – Accenture has said it will severe its ties with Tiger Woods, as the consultancy firm heads a growing list of brands distancing themselves from the troubled golfer.

Guardian iPhone app goes on sale

LONDON – Guardian News & Media has launched a paid-for app for The Guardian newspaper today on iPhone and iPod Touch.

DMG buys 20:20 London in £2 million deal

LONDON – Digital Marketing Group has bought rival agency 20:20 London in a deal worth around £2 million.

Google could sell own-brand phone direct by early 2010

NEW YORK – Google has given employees a prototype mobile phone to test, which it is reportedly planning to sell directly to consumers early next year.

DMG acquires 20:20 London for up to £2m

LONDON – Digital Marketing Group has acquired digital creative agency 20:20 London in a deal with a three-year earn-out worth up to £2m.

Public View – The Sun ’40 year work’ by Glue London

LONDON – Was the public impressed by the latest ad for The Sun, parodying ads for Apple’s iPhone?

Pimp my ride with carton boxes

Amazing cheap tuning for your car with carton boxes… Advertiser: Rexona Tuning

The Lego wallet to play with money

A nice design for a wallet with Lego! Advertiser: Lego

X Factor peaks with almost 20 million viewers

LONDON – Last night’s ‘X Factor’ climax is reported to have pulled in nearly 20 million viewers for ITV1 at its peak, with 10 million votes cast, generating an estimated £5m, and Joe McElderry emerging as this year’s winner.