Now This Is a Guerrilla Campaign We Can Get Behind


Jay Shells has created a series of posters that look like real MTA signs — except these offer etiquette tips for subway riders. Here's a hint: Don't clip your nails on the train.

Samsung to pre-load phones with Yahoo apps

LONDON – Electronics manufacturer Samsung is going to pre-load services from internet media company Yahoo, such as Yahoo Messenger and Yahoo News, on to its mobile phones from May.

Top 50 Trends of the Week (Apr 19) – From Sci-Fi Platform Shoes to Boozey Bedrooms (COUNTDOWN)

(TrendHunter.com) For the week of April 19th, these are the Top 50 trends, which include Sci-Fi Platform Shoes, Plumber’s Crack Covers and Historic Reconstructive Surgery. The rankings are based on hundreds of thousands…

The Independent downsizes media section

LONDON – The Independent has downsized its media section from five pages to two pages as part of the redesign of the paper following its purchase by Russian businessman Alexander Lebedev.

Frightful Predator Rings – Formidable Finger Fashions for the Huntress (GALLERY)

(TrendHunter.com) Predator rings are formidable finger fashions that let others know that the wearer is up for the hunt. Danielle Nicole Hills is the artist behind the Etsy Shop, Danielle Nicole Metals, where predator rings…

Ethnic Platforms Lose Out to Digital Platforms


Eleven years ago when I graduated from Syracuse University, multicultural marketing was one of the most important platforms for reaching trendsetting youth and forward thinkers. Multicultural masterminds in urban America created, owned and developed ways to monetize buzz and word of mouth. But those budgets have almost all migrated to digital.

Blood cancer charity embarks on anniversary push

LONDON – Euro RSCG Life, the global health agency, is to launch a campaign celebrating the 50th anniversary of Leukaemia and Lymphoma Research.

Trax Magazine: Le Crooner

Here the print.

Advertising Agency: Young&Rubicam, Paris, France
Creative Director: Les 6
Art Director: Julien Vallon
Art Director: Gilles Rivollier
Copywriter: Montassar Chlaika
Director: Laurent King
Production Company: The Shop
Producer: Benjamin Auberdiac
Post-Production: The Shop, Space Patrol
Sound-Production: The Shop, Séchez vos larmes


Eurosport appoints Fredrik Borestrom

LONDON – Eurosport has hired Fredrik Borestrom as account director at its London commercial sales office.

National Foundation for the Deaf: Hedgetrimmer, Power Drill, Chainsaw

“Power tools can cause hearing damage after only 30 seconds. Always wear hearing protection. Visit www.nfd.org.nz”

Advertising Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Art Directors: Dave Brady
Copywriters: Joe Hawkins
Deputy Creative Director: Regan Grafton
Agency Producer: Jenni Doubleday
Agency Producer: Nick Conetta
Retoucher: Dennis Monk, Lightfarm Studios
Account Manager: Sarah Burilin
Planner: Lisa Divett
Client General Manager: Louise Carroll


Deracine Wrinkle Series: Deracine

Advertising Agency: McCann Erickson, Istanbul, Turkey
Creative Director: Hakan Yegen
Art Director: Firat Yildiz
Copywriter: Deniz Tan
Account Manager: Ezgi Baripoglu, Yagmur Erengul, Cihan Ünalan


Football Skills or Football crazy?

Facebook Twitter Delicious Digg Identi.ca Bebo FriendFeed LinkedIn MySpace Mixx Yahoo Buzz Yahoo Bookmarks WordPress Current Share/Bookmark

Leeds Counselling: Say, Speak

“Speak to someone before you unravel. Come and talk to one of our skilled counsellors. www.leedscounselling.org.uk”

Advertising Agency: McCann Erickson, Manchester, UK
Executive Creative Director: Dave Price
Art Director: Richard Irving
Copywriter: Gerard Edmondson
Photographer: Steve Deer
Typographers: Jamie Axford, Richard Irving
Designer: Ryan Alexander


Tuffy 100% Recycled Refuse Bags: Foar a clean Conscience

Tuffy is a plastics company that makes 100% recycled refuse bags. To introduce this fact to the public, we developed communication that dramatises the emotional benefit of choosing a recycled bag over the alternative – you’ll feel good about yourself. We then printed the artwork onto specially made oversized bags and used the bags themselves as the communication medium. We filled the bags and placed them at the epicentre of the V&A Waterfront, which attracts an average foot traffic of 60 274 visitors per day! To maximise the reach, we also hung the plastic bags around the area in a more traditional poster format.

Advertising Agency: Saatchi & Saatchi, Cape Town, South Africa
Creative Director: Anton Crone
Group Head / Copywriter: Gavin Whitefield
Art Director: Gareth Cohen
Illustrator: Justin Southey
Photographer: Ian Anderson
Published: April 2010


Newspapers’ Paid Circulation Losses Shrink


NEW YORK (AdAge.com) — Newspapers' circulation losses have stopped plunging so alarmingly, but the industry still has a ways to go before it finds a new equilibrium. Newspapers' average daily paid circulation over the six months ending in March declined just 8.7% from the equivalent six month period a year earlier, reversing several periods of worsening declines that came before.

Google Chrome Extensions

Un nouveau spot autour de l’univers de Google Chrome et de ses extensions. Un travail créatif de l’agence Bartle Bogle Hegarty à New York et une production de 1st Avenue Machine. La bande son est signée par Fats Waller. A découvrir en vidéo dans la suite.



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Previously on Fubiz

Murdoch launches ad price war with New York Times

NEW YORK – The Wall Street Journal is offering New York City advertisers bargain basement prices for space in its new metro edition as Rupert Murdoch battles for dominance with The New York Times.

WPP targets client technology budgets with start-up

LONDON – WPP has launched a consultancy start-up in an attempt to bid for a slice of clients’ technology department budgets, chief executive Sir Martin Sorrell has revealed.

Fruitless Veggie Chases – Sven Prim’s Digitally Manipulated Photography (GALLERY)

(TrendHunter.com) This set of Sven Prim photographs is fun and whimsical. It contains pictures that truly show the photographer’s advertising background. The punchy pictorials just feel like they are trying to sell you…

Virgin Media to unveil online movies site

LONDON – Pay-TV and telecoms provider Virgin Media is to offer customers and non-customers the ability to watch films streamed on demand via the internet, with the launch of Virgin Media Online Movies later today (26 April).