Jun
30
Radio Festival: Carter’s switchover plan ambitious, says Davie
Posted in: UncategorizedLONDON – The Government’s target of achieving digital radio switchover by 2015 is “very ambitious”, according to BBC director of audio Tim Davie.
Jun
30
Rumor – Microsoft Selling Razorfish
Posted in: Uncategorized
Oh gossip, the greatest communication tool ever (next to Twitter, of course). But enough about that. You’ll never believe what I just read.
Microsoft may be selling off Razorfish, as reported in The Wall Street Journal. A mere two years after the purchase, rumors are spreading about a sale to WPP. The clues?
- RF employees have still not been switched over to Microsoft benefits (I know large corporations are slow, but two years?).
- The RF office in San Francisco was instructed not to order new business cards (how will the employees remember who they are?!).
So, what are we thinking? Are the rumors true? In any case, MarketWatch did confirm that Morgan Stanley has been hired to find a buyer. Publicis, who supposedly plans to acquire additional digital ad agencies, has been mentioned as a possible candidate.
From the looks of the market, Razorfish is being marketed at about $600-$700 million, which is a drastic loss for Microsoft, which paid roughly $3.5 billion just two years ago.
Microsoft’s economic crisis investment advice: buy high, sell low.
Rena Prizant is a Copywriter, Ad Creative and mammal in the Chicago area, professionally word playing since 2002. Rena writes smart, engaging, dynamic copy for a broad range of mediums and industries; and loves helping start-up’s get their branding feet. Visit www.RenaPrizant.com or Twitter WriteLeft.
Jun
30
Hoedown from Rodeo
Posted in: UncategorizedUne belle animation en stop-motion par l’étudiant Eleanor Stewart pour sa fin d’année en Communication Visuelle à Glasgow School of Art. Un univers de western, entièrement construit en papier sur les pages d’une partition. Des silhouettes de papier à découvrir daas la suite.
Bande son : “Hoedown” – Rodeo Suite by Aaron Copland.
Jun
30
Hair brand Ghd moves ad account to RKCR/Y&R
Posted in: UncategorizedLONDON – Ghd, the hair-styling brand, has appointed Rainey Kelly Campbell Roalfe/Y&R to its global advertising business.
Jun
30
Pedigree launches online lead generation Puppy Care campaign
Posted in: UncategorizedPedigree, the UK’s leading pet brand, has launched a digital marketing campaign aimed at generating new customer sales.
Jun
30
Fundraising body joins forces with DMA to campaign against Electoral Roll ban
Posted in: UncategorizedLONDON – Charity body the Institute of Fundraising is joining forces with the Direct Marketing Association to campaign against the abolition of the edited Electoral Roll.
Jun
30
Top 50 Swimwear and Underwear Trends in H1 2009
Posted in: Uncategorized
(TrendHunter.com) Looking for the lastest swimwear or underwear trends? This sizzling hot countdown showcases the most popular swimwear and underwear trends in 2009 so far…
Like all of our reports, this is a crowd-filtered…
Jun
30
What will you do if you win 1 million dollar?
Posted in: UncategorizedDreaming about winning at the national lottery is always nice like in this video… Advertiser: the Minnesota State Lottery Agnecy: Fluorescent Hill
Jun
30
Alice Hoffman deletes Twitter account and apologises after ‘moron’ outburst
Posted in: UncategorizedNEW YORK – Author Alice Hoffman has deleted her Twitter account and issued an apology after she used the micro-blogging site to hit back at a critic who gave her latest novel a less than glowing review.
Jun
30
Exploit yourself with the android runner for Nike
Posted in: UncategorizedThe new amazing viralk video from Nike with an android running on top of the skycrapers and making some huge stunts. Advertiser: Nike Director: Carl Rinsch Animation: Big Lazy Robot Visual Effects. Music: The Prodigy – The Big Gun Down Check also all these cool campaigns for Nike: Outdoor […]
Jun
30
More jobs go at Murdoch’s Fox Interactive Media
Posted in: UncategorizedLONDON – Up to 75 staff have been let go from News Corporation’s Fox Interactive Media digital properties, including photo hosting website Photobucket, which is cutting a third of its staff.
Jun
30
Recession Accelerates Rising Tide of Brand Fakes
Posted in: Uncategorized
NEW YORK (AdAge.com) — Along with all the other ways it's wounded marketers, the global recession is greatly exacerbating the problem of counterfeit products. Citing data from its latest study of the issue, the CMO Council warns that global rings of brand pirates have moved far beyond luxury goods into even the most mundane sort of branded items. Council VP-Operations Liz Miller estimates that U.S. marketers are losing from 5% to 8% of their profits to brand fakers.
Jun
30
Jeff Weiner takes over as CEO at LinkedIn from founder Reid Hoffman
Posted in: UncategorizedMOUNTAIN VIEW, CA – LinkedIn has promoted Jeff Weiner to CEO six months after he joined the professional social site from Yahoo!
Jun
30
Experian adds new classifications to Mosaic 2009
Posted in: UncategorizedLONDON – Yesterday’s Captains, Streetwise Kids and Crash Pad Professionals are among the new consumer profiles to be added to Experian’s widely used Mosaic system.
Jun
30
Twitter and Facebook help deaf blind charity Sense target 18-30 audience
Posted in: UncategorizedLONDON – Sense, the UK’s largest deaf blind charity, has launched a social media campaign to raise its profile amongst younger consumers.
Jun
30
Nike – Robot Parkour
Posted in: Uncategorizedpa href=”http://feedads.g.doubleclick.net/~a/7bRGgcMhlckUs5JMtGzghA1uWAc/0/da”img src=”http://feedads.g.doubleclick.net/~a/7bRGgcMhlckUs5JMtGzghA1uWAc/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/7bRGgcMhlckUs5JMtGzghA1uWAc/1/da”img src=”http://feedads.g.doubleclick.net/~a/7bRGgcMhlckUs5JMtGzghA1uWAc/1/di” border=”0″ ismap=”true”/img/a/pdiv class=”feedflare”
a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:yIl2AUoC8zA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=yIl2AUoC8zA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:D7DqB2pKExk”img src=”http://feeds.feedburner.com/~ff/Adverbox?i=LBXjF8bXF20:Zug_gKaU6C8:D7DqB2pKExk” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:UT3xtbGYFzA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=UT3xtbGYFzA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:W1ccf-mKbkM”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=W1ccf-mKbkM” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:u0Zhe-nyOHo”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=u0Zhe-nyOHo” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:4miRDSIMnmk”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=4miRDSIMnmk” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:7Q72WNTAKBA”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=7Q72WNTAKBA” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:aKCwKftKxY0″img src=”http://feeds.feedburner.com/~ff/Adverbox?i=LBXjF8bXF20:Zug_gKaU6C8:aKCwKftKxY0″ border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:2mJPEYqXBVI”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=2mJPEYqXBVI” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:dnMXMwOfBR0″img src=”http://feeds.feedburner.com/~ff/Adverbox?d=dnMXMwOfBR0″ border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:H0mrP-F8Qgo”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=H0mrP-F8Qgo” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:wF9xT3WuBAs”img src=”http://feeds.feedburner.com/~ff/Adverbox?i=LBXjF8bXF20:Zug_gKaU6C8:wF9xT3WuBAs” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:V-t1I-SPZMU”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=V-t1I-SPZMU” border=”0″/img/a a href=”http://feeds.feedburner.com/~ff/Adverbox?a=LBXjF8bXF20:Zug_gKaU6C8:ANkz6nJbUoM”img src=”http://feeds.feedburner.com/~ff/Adverbox?d=ANkz6nJbUoM” border=”0″/img/a
/divimg src=”http://feeds.feedburner.com/~r/Adverbox/~4/LBXjF8bXF20″ height=”1″ width=”1″/
Jun
30
ESPN secures outlets and ad sales for Premier League TV
Posted in: UncategorizedLONDON – ESPN, which last week acquired its first live English Premier League (EPL) TV rights in the UK, has secured its first presence on Freeview and is expected to launch a high- definition version of its soon-to-launch EPL channel on Sky.
Jun
30
Iceland renews sponsorship of ITV’s I’m A Celebrity…
Posted in: UncategorizedLONDON – Supermarket brand Iceland is to sponsor ITV’s I’m A Celebrity… Get Me Out Of Here! for a fourth consecutive year.
Jun
30
Apollo 40th anniversary / 40 ans qu’Apollo inspire les créatifs
Posted in: Uncategorized |
 |
| THE ORIGINAL? Sunday News “the truth behind moon landings, in this week’s edition” – 2005 Agency : WRC Auckland (New Zealand) |
LESS ORIGINAL : King Kong Rent Studios “bigger fakes” – 2006 Source : Cannes Archive Online, Agency : BBDO Stuttgart (Germany) |
| Check out 2 other identical ideas : CLICK HERE
La seconde annonce est le “reflet” exact de la première. Même idée, et (forcément) même photo… |
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Jun
30
Wieden & Kennedy reveals Selfridges window designs
Posted in: UncategorizedLONDON – Wieden & Kennedy has unveiled the first glimpses of its window designs for Selfridges, a project it secured in May following a pitch against artists and designers.
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