LONDON – Confused.com has brought data analytics supplier SAS on board to help it target prospects and retain customers as the competition in the price comparison market intensifies.
LONDON – Zurich has appointed search agency iCrossing for a search and social media campaign to target online customers for its new direct insurance brand Zurich Connect.
Une vidéo commissionnée et produite pour le groupe U2 dans leur cadre de leur tournée mondiale, par le graphiste américain Michael Paul Young vivant à Bangkok. Fondateur du groupe et de la boutique WeWorkForThem, il est spécialiste des formes 3D & des compositions abstraites.
LONDON – Katie Price has launched an independent production company with former ITV Studios executive Mark Wagman.
LONDON – Chelsea FC has re-launched its new kids’ website, Bridge Kids, with new community areas and virtual sticker books.
LONDON – The Arthritis Research Campaign, the UK’s fourth largest medical research charity, has appointed BEC London to its direct marketing account following a three-way pitch.
LONDON – BAA has appointed Sarah Lewis as its sponsorship and experience account manager.
LONDON – Microsoft is to partner with Nokia to bring its Office software to a line of Symbian smartphones, aimed at gaining a foothold in the mobile business market currently dominated by Research in Motion — manufacturer of the BlackBerry.
LONDON – Foster’s is reviving its “how to speak Australian” catchline for the US market, with a pair of new TV spots.
LONDON – Microsoft is collaborating with phone manufacturer Nokia to install a version of its Office suite of applications on its mobile handsets.
NEW YORK – Google’s $107m acquisition of video technology business On2 Technologies has hit a stumbling block after On2 shareholders launched a class action lawsuit against its board of directors saying that they are selling at too low a price.
LONDON – Comedy actor Simon Greenall, who starred as Alan Partridge’s Geordie friend Michael, has been revealed as the voice of Aleksandr the Meerkat.
LONDON – Britney Spears has found a way to parlay her vast popularity on Facebook into a revenue raising opportunity by selling ‘virtual gifts’ for $2 (£1.20) a pop.
LONDON – Katie Price, the glamour model formerly known as Jordan, has launched her own TV production company in partnership with former ITV executive Mark Wagman, called Pricey Media.
LONDON – Tesco has unveiled a mysterious outdoor campaign promoting the launch of Tesco Clubcard 2. The launch, which is top secret and known about by only a handful of Tesco insiders, has lead to speculation among the retailer’s rivals, the industry and consumers about the future of the UK’s most successful supermarket loyalty-card scheme.
Google is looking moving away from keyword-based technology for search advertising, it has announced.?
Une série “Made of Myth” produite par le photographe Marc Da Cuna Lopes pour le magazine Amusement, déjà présenté sur Fubiz avec Pixels Shooting. L’objectif est de mettre en scène plusieurs icônes du jeu-vidéo comme des objets ayant été créé dans la vie réelle.
A découvrir en exclusivité dans la suite : Tetris, Arkanoid, Pong, Mario et Sonic.
Site du magazine Amusement / En grand format : Tetris – Arkanoid – Pong – Mario – Sonic
LONDON – Aldi UK and Ireland managing director Paul Foley has left the discounter by ‘mutual consent’.
 |
 |
| THE ORIGINAL? Anti Smoking Awareness – 2007 Agency : Topnotch Jaipur (India) |
LESS ORIGINAL : Cancer Patients Aid Association “cigarettes smoke people” – 2009 Source : Infopresse, Agency : BleuBlancRouge (Canada) |
| L’autre problème de cette annonce Canadienne c’est que le slogan lui aussi existe déjà. Il avait été employé dans une autre fameuse campagne américaine du Washington Department of Health, sortie en 2002 |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
