Grey London Creates Adorable ‘Christmas Choir’ for McVitie’s

Grey London created one of the more off-the-wall Christmas spots you’ll see this year with “Christmas Choir,” promoting McVitie’s Victoria cookies.

In the spot, a family sits around on a sleepy holiday evening when the father decides to open up a box of McVitie’s biscuits. Upon opening the container, a chorus of tiny, adorable animals begins barking, meowing, quacking and otherwise vocalizing to the tune of 80s hit “Only You” by Yaz. The chorus of cuddly critters is, clearly, meant to evoke the happiness evoked by digging in to a box of McVitie’s (in this case punctuating a case of holiday doldrums), but that’s not important right now. What’s important is that around the 44 second mark a tiny narwhal whale emerges from the depths of a punch bowl. For that, Grey London, we thank you. (more…)

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BBDO Reads Subtitles, Rearranges the Furniture for AT&T

A spot from BBDO‘s latest campaign for AT&T combines the 70?s sitcoms that our more mature readers all loved with what looks and sounds a lot like a 90?s metal show hosted in…a high school auditorium?

The point, of course, is that the quality of reception on many cellular networks leaves crucial calls all but indecipherable…and that subtitles aren’t just for Bergman movies that you can’t fully appreciate even after the translation.

We feel bad for the fake band in this spot, because we failed to see even one head banging.

More of the “Frank and Charlie” series plus credits after the jump.

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FCB SF Gets Suggestive for Trulia

FCB San Francisco gets a bit suggestive in their latest spot for online residential real estate site Trulia.

The 30-second spot, “Shower” shows a couple deciding whether or not they want to make an offer on a house. Said couple is in the bathroom admiring the tub when the woman makes a push for them to submit an offer. The guy isn’t so sure, but she reminds him that he was crazy about the garage, and also that the mortgage is the same as their rent. She adds that it’s in a great school district, which is important because they’re going to “start making babies,” and then adds “Let’s do it.” The guy, understandably mistakes her meaning and points out that the owner is right in the other room. It all feels a little forced, as if FCB wanted to break out of the usual real estate advertising rut but wasn’t quite sure how to go about it. The claustrophobic spot (feeling like you’re in a bathroom with two other people doesn’t exactly make for a pleasant viewing experience) also doesn’t do much to differentiate Trulia from the competition. “Shower” ends with the “That’s your moment of Trulia” tagline and an announcement of a $50,000 giveaway. Stick around for credits after the jump. continued…

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