Hasta La Creative!

Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Chief Creative Officer: Gabriel Román
Creative Directors: Sebastián Mir, Fernando De Clemente, Jorge González
Art Directors: Agustín Acosta, Álvaro Díaz, Luis Meyer
Copywriters: Gonzalo Lopez Baliñas, Mateo Vidal, Diego Román
Photographer: Joachim Schmid

“If the leaders don’t lead, we must lead. Young thinkers of the world, unite.”

Advertising Agency: Euro RSCG Zurich, Switzerland
Creative Directors: Axel Eckstein, Frank Bodin
Art Director: Suzanne Friedli
Copywriter: Ivan Madeo
Graphics: Laurie Morard

Advertising Agency: Imelda Ogilvy, Ljubljana, Slovenia
Creative Director: Jure Požun
Art Director: Branislav Miloševi?
Copywriter: Andrej Baša
Photographer: Matjaž Tan?i?

This Saturday, December 10th, the Spanish Derbi a.k.a. “El Clásico” will be played at the Santiago Bernabéu Stadium, the long awaited match between Real Madrid CF and FC Barcelona. As a sponsor and official vehicle supplier of both teams, Audi wanted to be present this year in a very special way with an action connecting both online and offline environments: a print ad in major newspapers all over Spain produced as never before and an online video and TV spot (that will be aired on TV in the middle of the match) showing football and car fans how they did it. Two passions, two players and a challenge.

Advertising Agency: DDB, Barcelona, Spain
Executive Creative Director: Fernando Barbella
Creative Directors: Jaume Badia, Alejandro Arriagada
Art Directors: Silvia Cutillas, Aldo Ferretto
Copywriter: Javier Nuñez

Advertising Agency: Leagas Delaney Hamburg, Germany
Creative Directors: Stefan Zschaler, Hannes Winkler
Art Director: Ole Kleinhans
Copywriters: Jakob Eckstein, Sebastian Weber, Leonhard Keller
Photographer: Paul Ripke
Retouching: POP Postproduction
Graphic Designers: Markus Schmidt, Till Rothweiler

“New films, new faces, new talent.”

The Berlin Film Festival has its bear. Cannes owns their lion. Göteborg International Film Festival, ranked as one of the 10 most important film festivals in the world, would soon get their dragon. For over 30 years this untapped resource has played a passive role in the festival’s logo. Now it was time to share the upcoming happy occasion with the world. And what could be a more suitable presentation than to invite everyone into the nursery? With the birth of the dragon fast approaching, Göteborg International Film Festival is on the precipice of a new era. The era of the dragon.

Advertising Agency: SCP Göteborg AB, Sweden
Creative Director: Tommy Östberg
Copywriter: Staffan Dempe
Art Director: Birgitta Grönlund
Illustrator: Thomas Feiner / Digital Art

Advertising Agency: Wirz BBDO, Zurich, Switzerland
Creative Directors: Thomas Kurzmeyer, Philipp Skrabal
Copywriter: Andi Portmann
Art Directors: Rahel Boesinger, Rob Hartmann

The Phonak Spice Generation is a revolutionary range of hearing aids which offer hearing delight by bringing back sounds that are vital to fully enjoy life’s rich acoustic landscapes. We created an international campaign for the Spice Generation that dramatized the effect when a person feels and enjoys sounds anew. Inspired by the acoustic world around us and the elements of nature, we created shapes to express the unique beauty of hearing delight: the ‘Sculptumes’. The striking visuals became stars of the campaign and appeared in wide spread print ads and in POS materials, mesmerizing a broad audience and retailers alike.

Advertising Agency: Wunderman, Zurich, Switzerland
Copywriters: Samuel Textor, Florian Tillmann
Art Directors: Michael Gallmann, Silke Heinzelmann
Photographer: Ted Sabarese
Graphic Designers: Nora Angstmann, Christoph Krummenacher
Chief Creative Officer: Markus Gut
Executive Creative Director: Roger Rüegger
Consultants: Renato Di Rubbo, Rahel Güttler, Sonja Wyss
Strategy: Benedikt Bitzi
Costumes: Ami Goodheart

Advertising Agency: Ogilvy & Mather, Mumbai, India
Director: Shashank Chaturvedi
Executive Creative Director: Abhijit Awasthi, Rajiv Rao
Senior Creative Directors: Sukesh Kumar Nayak, Heeral Akhaury
Copywriters: Sangeetha Sampath, Risha Merchant, Sukesh Kumar Nayak
Art Directors: Heeral Akhaury, Purwa Sali, Samantha Nazareth

Floating billboard ads towed by boats and jet skis were launched on the ocean to promote the US Red Bull Flugtag series. The campaign was featured on the Atlantic (Miami) then transported to the Pacific (Los Angeles).

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