Jun
27
Pringles: The Crunchy Demolition
Posted in: Uncategorized
Advertising Agency: Ponto de Criacao, Sao Paulo, Brazil
Creative Director: Guto Araki
Seeding: Fipa Freitas
Photographer: Julio Taubkin
Published: December 2007
Jun
26
Nike: Brazilian Herores
Posted in: Uncategorized
Advertising Agency: Ponto de Criacao, Brazil, Sao Paulo, Brazil
Creative Director: Guto Araki
Art Director: Keila Akemi
Copywriter: Angela Ribeiro
Tech Guru: Fipa Freitas
Released: November 2007
Jun
15
Mercedes-Benz: Straight
Posted in: Uncategorized
The shortest way between C and A isn’t a straight line.
Advertising Agency: Ponto de Criação / Omnicom Group, São Paulo, Brazil
Creative Director: Guto Araki
Art Director / Illustrator: Cristiano Canguçu
Copywriters: Guto Araki, Angela Ribeiro
Published: March 2008
Jun
15
Mercedes-Benz: Talk
Posted in: Uncategorized
Men talk about women, sports and cars. Women talk about men inside sports cars.
Advertising Agency: Ponto de Criação / Omnicom Group, São Paulo, Brazil
Creative Director: Guto Araki
Art Director: Cristiano Canguçu
Copywriter: Angela Ribeiro
Published: March 2008
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