This post was created in partnership with AARP Authentic portrayals of aging will help marketers tap the huge spending power of older consumers. And by subverting stereotypes, brand leaders can also change how our culture views old age, AARP chief brand officer Barbara Shipley told a New York audience this month. At a “Brand Genius”…
Tuesday, Nov. 26 Even during the slow Thanksgiving holiday period, Fox News’ The Five continues to be appointment television. The show hovered above the four million mark in total viewers, and was the network’s second most-watched show in Adults 25-54 demo. MSNBC’s most-watched program in total viewers was Deadline: White House with Nicolle Wallace, while…
President-elect Trump’s pick to lead the Federal Communications Commission, Brendan Carr, spoke with David Faber and Melissa Lee on CNBC’s Squawk on the Street last week to discuss his plans for the commission, which include some issues that touch local television. Carr is said to have written a chapter about the FCC in Project 2025,…
Omincom is in advanced talks to acquire Interpublic Group (IPG) in a deal that would create the largest advertising and marketing services firm in the world. On Sunday (Dec. 8), The Wall Street Journal broke news of the deal and reported that a transaction could be announced as early as this week. Terms of the…
In only its second year hosting the NFL Black Friday game, Amazon has had no problem staying on offense and moving forward. Drawing 13.51 million viewers to see the Kansas City Chiefs eke out a 19-17 win over the Las Vegas Raiders–and increasing its audience 41% from the roughly 9 million who watched the New…
The ongoing threat of a TikTok ban just got more serious. Today (Dec. 5), a U.S. federal appeals court upheld a law that requires TikTok’s owner, Chinese tech firm ByteDance, to divest itself of the app in the United States by early next year, or face a ban. Unless the Supreme Court intervenes, the decision…
Veteran news director Ed Trauschke is retiring from Raleigh, N.C. CBS affiliate WNCN. He joined the station in 2017. His last day at WNCN will be Friday, December 20, 2024. “For the last seven years Ed has overseen the growth and development of our newsroom. He’s helped guide CBS 17 News to new heights, instilling…
Alex Cooper, the popular podcast host of Call Her Daddy is ready for her next act: entering the beverage space. Cooper unveiled the launch of her hydration drink, called Unwell Hydration, on Dec. 4 at The New York Times’ DealBook conference. The name is a nod to the podcast network she also runs called Unwell…
Spotify is the latest brand to face criticism for using generative AI in its highly anticipated end-of-year campaign, Wrapped, released yesterday (Dec. 4). Disgruntled users took to TikTok, X, and Reddit to air their grievances with the campaign’s AI-powered features, calling the music streamer “lazy” and saying the work “flopped” for its lackluster design and…
Disney+ is adding a new player to the roster, with ESPN now coming onto the streaming platform. As it did with its Hulu tile on Disney+ earlier in the year, Disney is now bringing an ESPN tile to the streaming service for its bundle subscribers in the U.S. Additionally, the company has revealed all Disney+…
OpenAI CEO Sam Altman took a jab at The New York Times’ high-profile lawsuit against OpenAI while speaking at The New York Times’ own DealBook conference. Altman discussed all things artificial intelligence, including the future of artificial general intelligence while speaking on Dec. 4. He also spoke about the New York Times’ ongoing lawsuit against…
Ty Steele will join Detroit NBC affiliate WDIV as anchor for the stations 5, 6 and 11 p.m. newscasts. Steele will work alongside Kimberly Gill, Kim Adams, and Hobie Artigue beginning December 16. He’ll replace longtime WDIV anchor Devin Scillian, who announced his retirement after 30 years. “When Devin let us know his plans to…
WTVT vice president and news director John Hoffman has announced that he will retire in February 2025. Hoffman has been in the role for the Tampa, Florida Fox-owned station since 2010. “I’ve been blessed with a newsroom full of experienced professionals who hold the station’s reputation close to their hearts. Because I grew up at…
Dan Kennedy will join Atlanta NBC affiliate WXIA as morning weekend anchor and reporter. This is a move from within Tegna for Kennedy who anchors evenings at WVEC in Norfolk, Virginia. “Dan has an impressive track record of impactful journalism that showcases his deep commitment to the communities he serves,” said Denisha Thomas, 11Alive news…
WRC anchor Leon Harris will “step away” from the Washington D.C. NBC-owned station’s anchor desk after leaving the Thanksgiving newscast early. There was speculation on social media about why Harris left the 6 p.m. show. The station said he “appeared unwell” before disappearing. A quick check of tveyes showed the station went to an extended…
WRC anchor Leon Harris is making news after leaving the Washington, D.C., NBC-owned station’s Thanksgiving night broadcast early. A clip posted to X showed Harris stumbling through scripts and speaking incoherently during the first seven minutes of the newscast. A quick check of tveyes showed the station went to an extended commercial break at around…
Toi Thornton has signed off from NBC Connecticut. Thornton was the weekend morning anchor at the NBC owned Hartford station. “LIFE UPDATE: This week is my final week at NBC Connecticut. Thank you to all of the people of Connecticut for allowing me into your homes every Saturday and Sunday morning! And to tell you…
Local news site Patch recently asked its readers to submit their worst Thanksgiving dinner fails, and–no surprise here–most of them stemmed from screwups in the kitchen. There was the cook who forgot to add sugar to the pumpkin pie, the grilled turkey that absorbed lighter fluid, and the neglected oven that set a house on…
Darrel Lieze-Adams has been promoted to president and general manager of WBBH and WZVN serving the Fort Myers/Naples, Florida, television market. Lieze-Adams was the vice president and station manager of the NBC affiliate. “Darrel knows Southwest Florida intimately and has been instrumental in helping build WBBH and WZVN into the respected brands they are today,”…
ADWEEK opened the 2025 Media Agency of the Year Awards for entry. The program seeks to recognize media agencies demonstrating innovation and excellence in media planning and buying, Nominations are due Dec. 23, 2024. Media agencies can apply for recognition in three categories: Breakthrough: For this award, ADWEEK considers agencies founded five or fewer years…
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