Remember the halcyon days of 2012, when iTunes was the only place to go for new music? As in songs and albums you had to purchase, download and “own?” That market already seems like a quaint memory in the days of a publicly traded Spotify. And now that the iPod is all but gone, younger…
Hopping on a growing trend in the industry, Omnicom Group announced today it would be building up and streamlining its branding, design and research services under the umbrella of one consulting division. The agency said the Brand Consulting Group will address the rising “demand for seamless integrated teams across disciplines, best-in-class talent around the globe…
Postmates has declared its delivery abilities to New Yorkers with a new minimalist out-of-home campaign tailored for the city. Want ros? at 4 a.m. or shampoo in at 10 p.m.? Not an issue. Meatball Shop for lunch? You’re covered. As an extension of its “We Get It” campaign, which launched in Los Angeles in January,…
WPP has grown into the world’s largest communications service company by gobbling up a slew of advertising and PR firms the world over. Under CEO Martin Sorrell’s leadership, WPP grew famous (more often infamous) for staging some of the largest takeovers the advertising and communications industry has ever seen–notably JWT in 1987 and Ogilvy in…
By the end of April, Target said it will offer same-day delivery for in-store purchases at nearly 60 stores in Boston, Chicago, New York, San Francisco and Washington, DC. When checking out, shoppers at these stores will have the option to choose a two-hour delivery window for a $7 fee, while oversized purchases may also…
WPP’s global agency Y&R announced today the appointment of Yusuf Chuku as chief strategy officer of North America. Chuku most recently served as a freelance strategist and consultant and previously held a number of top roles including executive vice president and head of planning at McCann New York, chief strategy officer at Cheil New York,…
Martin Sorrell spent much of his career successfully working to satisfy WPP investors until the margins stopped growing. Now, the longtime CEO’s departure brings a seemingly endless series of questions about what, exactly, the future holds for the world’s largest advertising business. Will the company currently led by executive chairman Roberto Quarta sell assets Sorrell…
Before he became an Academy Award-winning director, Jordan Peele was known for his pitch-perfect impersonation of former President Barack Obama as part of the Comedy Central show Key & Peele. Now, Peele has resurrected that impersonation in a partnership between BuzzFeed and his own Monkeypaw Productions for a faux public service announce on the importance…
In an earnings call today, holding company Omnicom revealed that it exceeded earnings expectations globally during the first quarter but continues to struggle with growth in the critical North American market. Omnicom Group reported first-quarter net income of $264.1 million, a 9.2 percent increase from 2017’s first quarter. Worldwide revenue totals for the quarter were…
Despite a brand platform supporting diversity and inclusion, recent incidents at two Starbucks are calling into question whether the company truly represents the values it touts. The first incident happened at a location in Philadelphia involved the arrest of two black men. Employees at the store called the police after the two men asked to…
At least one media analyst feels Fox News host Sean Hannity should have disclosed his relationship with President Trump’s personal lawyer Michael Cohen, not only to the public, but to his employer as well. Why? “The public needs to be able to filter what you’re seeing through the lens of, ‘Why would they say that?’…
“To this day, the improprieties that prompted Sir Martin to step down have yet to be made known, which seems unusual in an industry where such secrets don’t stay secret for too long,” PR veteran Peter Himler told Adweek today. Two days after Martin Sorrell stunned the global business world by resigning from his role…
After a successful first run, American Public Media and Westwood One have partnered to reach even more listeners for a second season of investigative podcast In the Dark. The first season of the series focused on the kidnapping of an 11-year-old boy nearly three decades after the case went cold. The season boasted almost 12…
They know smoking is dangerous. They know it’s expensive. They know it makes them a bad influence on their kids. And they know they need to quit. In these new, documentary-style PSAs for Tobacco Free Florida, agency Alma takes a refreshingly respectful approach to encouraging smokers to quit. Instead of extreme scare tactics, the ads…
There are probably a lot of reasons why Stephen Curry has gotten to where he is today–support from his family and friends, hard work, dedication and so on–but one of the most important things, at least according to new work from Kaiser Permanente, is his ability to train his mind, not just his body, to…
Sometimes you want to go where everybody knows your name … like your corner bodega, for example. In Colombia, however, that’s no longer quite so simple if you want to enjoy an alcoholic beverage or two. Early last year, the country’s government passed a new police code encouraging citizens to report others for minor infractions…
FedEx has made a name for itself over the past 40 years by transporting not only everyday stuff but precious and irreplaceable cargo, like giant panda Bao Bao, a T-Rex skeleton, 90 tons of Titanic wreckage, endangered sea turtle eggs and the Vince Lombardi trophy. Even so, execs at the global company had to draw…
The students of Marjory Stoneman Douglas High School know the news cycle is fast and furious. Momentous stories that once would have dominated the news for weeks now only hold the nation’s attention for days or even hours. Survivors of the shooting that left 17 people dead in Parkland, Fla., on Valentine’s Day attended the…
There was no time for celebration when Discovery Communications closed its deal to acquire Scripps Networks last month. Instead, Jon Steinlauf, the former Scripps ad sales chief who was named chief U.S. advertising sales officer for the combined company (now called Discovery Inc.), had less than two weeks to turn an all-Scripps upfront event into…
IPG Mediabrands’ UM Worldwide is the first to appoint an executive to the 4A’s Advertiser Protection Bureau, a new collective committee aimed at addressing the ever-pressing issue of brand safety that will involve all of advertising’s major holding companies. In an industry first, Joshua Lowcock will lead UM’s efforts on the bureau to stop brands’…
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