General Electric has a new leader–again. After just over a year with CEO John Flannery at the helm, the company’s board of directors has decided to implement a new leader, H. Lawrence Culp, Jr., as GE’s power business continues to show “weaker performance” with GE failing to meet its profit and cash-flow goals for the…
Just over one year ago, Wieden + Kennedy painted college football fandom as a war of rival tribes in its debut campaign for Fox Sports. The exhaustive work ultimately encompassed 17 spots, including an anthem, two ads dedicated to specific games and 14 deep dives into the cultures of particular schools. This week the agency…
A security breach at Facebook has affected nearly 50 million of the social media platform’s users, Facebook said Friday. The social media company discovered the breach on Tuesday, informed law enforcement on Thursday and is cooperating with the FBI, Facebook vice president of product management Guy Rosen told reporters on a call Friday afternoon. The…
Tech companies in San Francisco are no strangers to controversy, and Salesforce was met with two different ones at Dreamforce, the company’s annual conference. On Sept. 25, the first day of the conference, attendees could look up to the sky and see a “#Failsforce” branded blimp floating above them. On the ground, a makeshift 14-foot…
When it comes to understanding how exactly people browse the web, the eyes don’t lie. At least that’s the premise of an increasingly popular practice among web designers and advertisers: the use of biometric technology to track and test consumer’s eyes as they roam around a screen. Proponents say these devices, which range from infrared…
When was the last time you had a dining experience so immersive that you felt as if you had been transported to an entirely different reality–or had merely left reality altogether? While that may sound like an intense sojourn for the quick bite to eat, there is a cafe in Seoul, South Korea that proves…
Google turned 20 years old this month, and the first Google Doodle appeared on this day in 1998. Since its early days as a project at Stanford University–named Backrub–to rank webpages based on their authority, it has morphed several times over to become arguably the most important media–or technology–outfit in the world. Adweek recently caught…
On Sept. 12 Apple hosted its annual keynote where the company announced its newest products and services including the iOS 12 software update for iPhones and iPads. While aesthetically not much has changed with this update, Apple really took the time to make security and privacy a priority in this new software, allowing users to…
Time’s Up Advertising–the collective of nearly 200 female agency leaders who have pledged to tackle gender discrimination and harassment in the workplace–created a video for the larger Time’s Up organization, urging President Donald Trump’s second Supreme Court nominee, Judge Brett Kavanaugh, to withdraw his nomination. The nearly 60-second effort features a chorus of women addressing…
Moments of truth, as a general rule, connote tension or drama, and the person facing them either fails or comes out of it much stronger. That’s why “Moments of Truth” was the theme of this year’s Adcolor conference in Los Angeles, where speakers and attendees shared their stories of the crossroads and crucibles that defined…
During the golden age of travel–before the internet, even before television–Americans who saved up their dollars would wander into a travel office and be dazzled by the color lithographs on the wall: travel posters of romantic and exotic destinations, rendered in a gauzy, dreamlike state so alluring you wanted to step inside. For shipping lines…
As concern over personal data protections continues to mount, representatives for six major tech and communications companies, including Google, Amazon and Apple, told federal lawmakers today that they supported federal data privacy legislation–so long as it is not nearly as strict as the European Union’s General Data Protection Regulation (GDPR) or the California Consumer Privacy…
The Federal Communication Commission (FCC) voted on today to curb how much local governments can charge cell carriers to install the network equipment needed for the next generation of cell service. The ruling comes after a series of standoffs between wireless companies and various U.S. cities over the fees associated with the review process for…
Vroom, which aspires to become the Amazon of used car sales, tapped comedy duo Tim and Eric–Tim Heidecker and Eric Wareheim of Tim and Eric Awesome Show, Great Job! fame–to direct its first campaign from Anomaly as it kicks off a rebranding initiative aimed at establishing the online used car retailer as a national household…
If your goal is to build a brand or get your website noticed, the first thing people look for is your logo. Your logo is your brand identity and a visual that people should be able to immediately identify. The best kind of logos are inextricable with a certain brand, like Coca-Cola, McDonald’s and Nike….
Celebrities have donned black for Time’s Up, marched on the White House advocating for women’s rights and gun reform, and ultimately have been the face and driving force behind social change across America. But come November, the only voice that will truly matter is the voice of the American people–granted they get to the polls…
Instagram co-founders Kevin Systrom and Mike Krieger abruptly departed the company Monday night, leaving the future of the Facebook-owned app uncertain. In a statement, Systrom, Instagram’s CEO, wrote that he and Krieger were “ready for our next chapter.” “We’re planning on leaving Instagram to explore our curiosity and creativity again,” Systrom wrote. “Building new things…
The latest in the name-shortening branding trend involves the stuff that America runs on: coffee. In what it calls an extension of its “first-name basis” with fans, the chain formerly known as Dunkin’ Donuts announced at its Global Franchise Convention that it’s now just Dunkin’. “Dunkin’ Donuts has been on a first-name basis with its…
The $2.1 billion acquisition of Versace by Michael Kors Holdings Limited announced this morning generated an immediate response from consumers–much of it negative. Any change concerning a beloved brand is bound to rouse some rabble on Twitter, of course, but in this case many of those consumers have struck on the critical question that Capri…
Today’s CMO has many missions–creating clever ad campaigns, promotional tie-ins, strategic partnerships, a vigorous social-media presence and so on. In that respect, Denny’s <span aria-describedby="tt" class="glossaryLink…
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