Baseball season is underway, but tech industry news continues in full swing. McDonald’s swung for the fences with a $300-million acquisition of Israeli artificial intelligence startup Dynamic Yield to better personalize its digital menus. The Housing and Urban Development Department pegged Facebook with housing discrimination charges over its ad targeting practices. And Mailchimp hit online…
Papa John’s is getting a new marketing chief. The pizza chain has announced the appointment of Karlin Linhardt as its new global CMO. Linhardt is filling a position that has been vacant during a tumultuous time for the brand; former CMO Brandon Rhoten departed last May after just a year in the job. From early…
There’s been a certain amount of buzz lately over the return of, of all things, the shag haircut–a hairdo that sober minds presumed had been safely buried back in the 1970s. In recent weeks, the beauty press has been heated up over Sarah Hyland’s new shag, Refinery29 proclaimed the Shag as “the one haircut everyone’s…
Interior design has gone through something of a reinvigoration over the past decade. Thanks to the envy-worth inspiration, courtesy of Instagram and Pinterest, having a professionally-designed home is more in vogue–and more attainable–than ever. That accessibility is thanks in part to Noa Santos, founder of interior designer service Homepolish, which aims to make interior design…
The same day CRM company Salesforce was named 2019 Humanitarian Company of the Year by the American Red Cross of the Bay Area, lawyers on behalf of 50 women–listed as Jane Does No. 1 through No. 50, survivors of sex trafficking–filed a lawsuit against Salesforce seeking trial by jury. The claim: “Serious and grievous personal…
On the grassy outskirts of Dublin Airport, across the looping service roads that bring millions of travelers to the gleaming gates of Terminals 1 and 2, there’s a massing of gray hangars the traveling public might not notice. One of them is home to International Aerospace Coatings, or IAC, which, as its name suggests, is…
Corona honors its Mexican heritage through a meticulous stop-motion animation film that enlisted the help of Andy Gent, the former head of the puppets department on Wes Anderson’s Isle of Dogs. “The History of ‘La Cerveza M?s Fina,'” a 60-second ad for the Mexican market narrated by Gael Garc?a Bernal and created by Los Angeles…
In an age where data and machine learning have been woven into our daily lives, algorithms have the quiet power to influence everything from electoral politics to mortgage applications. In A Human’s Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control, University of Pennsylvania’s Wharton business school…
Cannes Lions has announced the 15 women selected for this year’s See It Be It program–its initiative to increase female representation at its annual international festival of creativity. The women were chosen from a pool of more than 760 global applicants and will receive a complete festival pass, travel and accommodation courtesy of Cannes and…
A new report from Pandora, Edison Research and media agency Carat found that 37 percent of the streaming service’s ad impressions go uncounted due to an inability to account for multiple listeners on a single stream. Pandora commissioned the study–a weeklong self-reported diary survey–to study how the rise of smart speakers has increased what it…
It all looked perfect on paper. Between 2013 and 2015, 3G–the Brazilian private equity firm credited with “reinventing the consumer industry” by applying its deceptively simple “cost-cutting and deal-making” approach to Burger King and AB InBev–teamed up with Warren Buffett’s Berkshire Hathaway to acquire and unite packaged-goods giants Kraft and Heinz. The move brought classic…
A multimedia artist and Deferred Action for Childhood Arrivals, or DACA, recipient beautifully documented his journey to America using bits and pieces of Mexican road maps, and in the process, perfectly completed the iconic Athenaeum Portrait (the image of George Washington on the dollar bill). Painted in 1796, three years prior to Washington’s death and…
As journalism continues to come under fire in the United States and around the world, The New York Times has called on agency of record Droga5 to once again remind the public of the critical, complicated and dangerous work its reporters do every day. The latest entry in the Grey Lady’s ongoing “The Truth Is…
Today Fridababy, the company behind the NoseFrida, a snot-sucking device for infants, put out a plea to Meghan Markle in the form of a full-page New York Times ad. Since the days of Princess Diana, it’s become something of a tradition for royal women to stand on the steps of the hospital where they have…
After the European Parliament approved the EU Copyright Directive in a 348-274 vote this morning, the controversial and complicated overhaul of copyright rules in the European Union will cause major ripple effects across the web, if not change the internet for good. The new law is intended to update existing European copyright rules for the…
Conservative policies in Ontario have stripped LGBTQ issues from the sex-ed public school curriculum, but one organization has taken action to reinstall them. On Tuesday, Toronto public high school ?cole Ouest and The Get Real Movement, a Canadian nonprofit that fights LGBTQ discrimination in schools and workplaces, unveiled the “LGBTQr” code. Created by MDC Partners-owned…
Spotify isn’t just a music streaming service–it’s a tool for life. The tech company is out with a fresh campaign from agency Eleven. Titled “Just Add Spotify,” it illustrates all the little (and sometimes big) ways its audio can help you through the day–and the night. Featuring a series of Spotify’s thematic playlists, the centerpiece…
In honor of Women’s History Month, we brought together a group of Adweek ladies to talk about what it’s really like to be a woman in the media industry. On this week’s episode of the Adweek podcast Yeah, That’s Probably an Ad, digital projects manager Aneya Fernando is joined by tech reporter Ann-Marie Alcantara and…
Ahead of opening day festivities across Major League Baseball on March 28, Budweiser is debuting a new campaign celebrating the 100th anniversary of the birth of the most important player in MLB history. The campaign, which was envisioned and executed by Dentsu Aegis Network with Isobar handling creative and Vizeum on media, follows the Jan….
WPP’s GroupM has hired data mining pioneer Amit Seth as its global chief product and data officer. In the role, Seth will lead product development and foster strategic data partnerships for the network. He will report to global CEO Kelly Clark and work with a team of developers, engineers and data scientists across GroupM’s agencies…
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