Foundation Abbé Pierre: Rock

Foundation Abbé Pierre: Rock

What if Rock could help the homeless?
During the Eurockéennes rock festival, sign the petition against housing problems.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Art Buyers: Marie Ferrara, Elise Kubler
Photographer: Roberto Badin
Retouching: Christophe Huet@Asile
Stylist: Carole Grégoris
Published: July 2008

Beko: Fridge, 2

Beko: Fridge, 2

At last, a fridge that really takes action against icecap melting.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Fridge, 1

Beko: Fridge, 1

What is a side-by-side fridge good for, if you can’t afford to fill it after you’ve bought it.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Dishwasher, 2

Beko: Dishwasher, 2

It was high time a cheaper dishwasher was also cheap to run.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Dishwasher, 1

Beko: Dishwasher, 1

A good innovation should require years of research. Not years of credit.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Washing machine, 2

Beko: Washing machine, 2

A good washing machine only shrinks bills.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008

Beko: Washing machine, 1

Beko: Washing machine, 1

Design. You can now let your shirt in it without losing it.

Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Laurence & Renaud
Published: May 2008