Hasta La Creative!

Le studio Bito TV a imaginé cette superbe vidéo d’animation d’une grande fraîcheur pour la conférence TEDx qui aura lieu à TaiPei les 28 et 29 septembre 2013. Une création reprenant visuellement les 6 thèmes abordés durant cet évènement à découvrir en vidéo dans la suite de l’article.

London, UK and Helsinki, Finland: Xtract, the leader and innovator in social advertising intelligence today announced that it has closed its series B round of funding with EUR 7,5 Million ($11.74M) from leading early-stage technology investors Creandum, ETF III advised by Eqvitec Partners and InnovationsKapital.

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Hermione Granger, sorry, Emma Watson – the eighteen year old starlet has been signed as the new face of the Chanel fragrance Coco Mademoiselle. Did the 23 year old Keira Knightley get too old for Coco? Perhaps, her contract ends this summer but Brandrepublic says “Knightley will be given a new role at Chanel when Watson takes over.” Oooh, maybe she’ll do Allure or Chance ads?
Making Emma Watson fit to be a Chanel icon has been in the works for some time already, and the stylish image on the left is from In Style magazine where Emma looks more lady than teen.:

“Chanel have been dressing Emma for film premieres and parties in recent months to integrate her into the brand”

The previous Coco girl was Kate Moss, who was replaced by Keira in 2007.

Just last month it was reported that Audrey Tautou, star of ‘Amelie’ and ‘The Da Vinci Code’, has been signed up to appear in the next Chanel No 5 perfume ad, due to air in 2009 – which makes total sense since she plays Chanel herself in the movie “Coco Before Chanel”, directed by Anne Fontain. Expect big bucks four minute short film style advertising when that one comes out.

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Twothousand and five (or do you say twohundrend and five? I mean it was nineteenhundred, right?) was when we posted about Pony seen through Simon Wakelin’s lens – and I’m here just to point out that two of those images have been updated a tad. Simon made them prettier see, and if I didn’t say anything, y’all won’t notice that I replaced them. 🙂

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Exemplar Pro is now available – a typeface that took a long time to get here, but good things come to those who wait…. Göran Söderström tells the story:

I had just finished my calligraphic studies when I made the first sketches of Exemplar in 1994. Inspired by the beauty and perfection of several typefaces and the art of calligraphy, I got started on my first attempts to create a new typeface. My goal was to create a typeface that was traditional yet unconventional, a balanced combination that felt both old and new. Respectful of the art of typography, I turned to history for inspiration and placed equal attention towards taking a step into the future. Two years later, the designs for both regular and italic versions were complete. A first attempt to make Exemplar a fully functional font took place in 1997. But years passed and a general lack of time needed forced the project into a deep sleep for about nine years. In the first days of 2006, Exemplar experienced its revival when Psy/Ops signed a distribution deal for the typeface.

take a closer look at it on this pdf. Buy it now at the introductory price as it’ll eventually rise somewhat.

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Executive producers Derek Sewell (formerly of Blink, Toronto) and Josefina Nadurata (formerly of Reginald Pike) and have opened Holiday Films in Toronto.

Holiday Films has an intimate roster of eight directors with diverse skill sets suitable for the changing needs within the advertising market. “Before we even started meeting with directors we met with various agencies to find out what their needs were,” says Derek Sewell. “Holiday is set up to address the changing creative, production and budgetary needs of the market while still maintaining a very hands on creative environment,” continues Sewell.

All of the directors on Holiday’s roster bring extra skill sets to the table. “Holiday is not only a production company”, says Nadurata. “Our mandate is to be a creative resource within our market and provide original creative solutions to our clients,” continues Nadurata.

Neil Abramson is also a still photographer and cinematographer; Sorrel Ahlfeld is a writer, short film maker, editor and animator; Scott Corbett is a former agency copywriter and short film director; Georgie Greville began her career at MTV New York and also directs music videos and spots for fashion brands; Kenan Moran began his career at MTV New York writing, producing and directing, and wrote 3 of the 7 spots for Comedy Central; Aaron Ruell is an award-winning photographer; Edward Schumacher was a writer and producer at numerous US ad agencies including DDB Worldwide; Craig Tanimoto was the creator of Apple’s “Think Different” campaign and was senior creative at TBWA Chiat Day/LA..

View a compilation reel of the Holiday Film director’s work here

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Mary Warlick, Chief Executive Officer of The One Club, has announced the induction of the newest member of its Creative Hall of Fame: Jerry Della Femina. This is the first time since 1972 that the One Show has bestowed this honor to a solo recipient.

This legendary creative genius will be honored with a retrospective of original Jerry Della Femina work on June 10 at The One Club Gallery. On view will be 40 years of advertising from Jerry Della Femina & Partners, Della Femina Travisano & Partners, Della Femina McNamee, Inc., Della Femina McNamee WCRS, Inc., Jerry Inc., Jerry & Ketchum, Della Femina Jeary & Partners and Della Femina Rothschild Jeary & Partners. “Still Crazy After All These Years” will be on display at The One Club Gallery, 21 East 26th Street, through June 18.

“To capture Jerry’s funny, irreverent and maverick self and also honor his contribution to changing the face of advertising, The One Club felt it was important to honor him in a unique way,” said Warlick. “We are thrilled to discover that Jerry is ‘still crazy after all these years.’ What better way to acknowledge his genius than with a first time ever gallery exhibit of his work on the same night he’ll be inducted into the One Club Creative Hall of Fame?”

If you are in New York City the Jerry Della Femina exhibit will be up until July 18th at The One Show gallery: open to the public Mon-Thurs from 10 am to 5 pm and Fridays 10 am-1 pm.

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Erik who was rocking our hall of fame last week with 12620 hits on The biggest drawing in the world: One part GPS, one part DHL, add creativity and stir gently now clarifies in bright red text on the biggest drawing in the world: “This is my graduation project on advertising and graphic design at Beckmans college of design. This is fictional work. DHL did not transport the GPS at any time”

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Go to the The TIME 100 special issue to see the series of special issue covers designed for TIME by a handful of acclaimed graphic designers, and a few jammy junior creatives at Euro RSCG New York. Who said that juniors never get to do anything fun?


Euro RSCG was the lone ad agency involved in this project, which also includes cover designs by Neville Brody, Chip Kidd and James Victore. So what did Euro do? Cut horizontal stripes of the faces of each of the top 100 people profiled by TIME this year and put them back together again. Cute.

Kudos to the kids at Euro: Ben Thoma, Katie Anne Naylon, Patrik Bolocek. North American CCO Jose Cabaco and New York ECD Hal Wolverton oversaw the project.

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