Amazon’s Ad Business Grew Faster Than the Company’s Overall Growth in Q3

The numbers $14.3 billion — The amount Amazon made from net sales of its advertising services in Q3, up 19% year-over-year. Ads made up almost 9% of Amazon’s total sales. 11% — Amazon’s overall net sales jumped 11% year-over-year to $158.9 billion. 55% — How much overall net income increased, year-over-year. It was $15.3 billion…

Moms for Liberty – "It's not fair!" / Protect girl's sports (2024) :60 (USA)

I don’t expect much in pr

Creating a Movement in Women’s Leadership With Ilona Aman, CMO of Athleta

In this special episode of the Marketing Vanguard podcast, host Jenny Rooney speaks with Ilona Aman, CMO of Athleta, about her leadership journey and vision. Aman shares insights from her background at Nike and Adidas, where she worked with icons like Beyonce and Pharrell Williams. She discusses her commitment to empowering women and girls through…

The Metrograph Theater Starts a Film Magazine

A throwback publication courts cinephiles with stories featuring Ari Aster, Maggie Cheung, Daniel Clowes, Clint Eastwood and Ann Hui.

WNEP Shows Voting Results Test by Accident

Scranton, Pennsylvania ABC affiliate WNEP has admitted accidentally showing test results for the upcoming November 5 general election. The results appeared during an early Sunday evening broadcast of the Formula 1 Mexico Grand Prix. “WNEP regrets the error and apologizes for any confusion,” the station said on its website. “We have taken steps to ensure…

Election Night 2024: CNN Shares Its Coverage Plans

CNN’s deep roster of anchors, correspondents, analysts, and commentators will be out in full force on Election Night. Look for coverage to span multiple platforms, including cable networks CNN and CNN International, as well as the CNN Max streaming service and CNN.com. The main event begins on Nov. 5 at 4 p.m. with the launch…

TV2 Denmark offers real news in exchange for fake news.

Here’s a refreshingly sim

a guide dog walking without a guide / Toutou pareil?

THE ORIGINAL?
TV3 « The Invisible Man » – 2001
There’s no person attached to this lead
Click the image to enlarge
Source : AdsSpot

Agency : Colenso BBDO (New Zealand)
LESS ORIGINAL
Eqla « Visually impaired, but not invisible » – 2024
There’s no person attached to this lead
Click the image to enlarge
Source : Media Marketing
Agency : Hungry Minds (Belgium)

Election Night 2024 Set Tours: Fox News Debuts ‘Powerful’ New Studio

With Election Night rapidly approaching, TVNewser is here to provide virtual visits to some of the network studios you’ll be watching on Nov. 5. Check out behind the scenes photos and expert commentary from the designers who brought the new and improved sets to life. Peter Blangiforti, Senior Vice President of Broadcast & Media Technology…

Apple mistura levantamento de peso e patinação para destacar força e elegância do novo MacBook Pro

apple-m4-macbook-pro

A Apple lançou uma campanha para promover o chip M4, presente no novo MacBook Pro. Com criação da agência TBWAMedia Arts Lab, o comercial se diferencia ao explorar o desempenho e potência do M4 com um toque esportivo e bem humorado. ? Conceito criativo: A narrativa traz um atleta de levantamento de peso girando grandes …

Leia Apple mistura levantamento de peso e patinação para destacar força e elegância do novo MacBook Pro na íntegra no B9.

Free AF Ads Tout Sober October Without Judgement

Sober October may be the lesser-known little sister of Dry January, but both movements share a core sensibility–they’re less a mandate and more a suggestion. In short, “soberish” is totally acceptable. A new campaign from Free AF and agency Special New Zealand picks up that thread in an ad series with athletes, influencers and artists…

NBCU Parent Comcast Explores Spinning Off Cable Networks

The numbers $1.9 billion — The final total for Paris Olympics revenue for Comcast and NBCUniversal. $1.4 billion — The record-setting revenue from Olympics ad sales. $300 million+ — The Olympics revenue, specifically from Peacock. 36 million — Peacock’s total subscribers after the Olympics and NFL boost. $436 million — Peacock’s losses in third-quarter revenue,…

Comcast Explores Spin-Out of Cable Business

The company’s president, Mike Cavanagh, said the company was also considering finding a partner for its Peacock streaming service.

Integral Ad Science Is Raising the Prices of Brand Safety Solutions for Buyers

Integral Ad Science, which sells brand safety and ad verification solutions to advertisers, is raising its prices, three sources with direct knowledge told ADWEEK. Clients of Yahoo’s demand-side platform were informed of the price raise with an in-platform notification, said Johnathan Barnes, who also helps advertisers navigate brand safety challenges with his firm Population Science….

Cecile Richards Is Trying to Ensure Abortion Stories Break Through

The reproductive rights activist Cecile Richards started a media project that merges activism and journalism on Instagram and TikTok, just days ahead of the presidential election.

How Meta is Using Experiential Marketing to Bring its Products to Life

Innovation and experimentation are key to creating brand experiences that resonate with audiences, according to Lindsay Hegleman, director of global experiences at Meta. “Brands should be open to testing and learning as well,” she said. Hegleman oversees Meta’s experiential marketing strategy, bringing its products and services to life at both its own events and those…

No Charges for Missouri Senate Candidate After Reporter Injured at Campaign Event

Missouri Democratic Senate candidate Lucas Kunce won’t be charged after KSHB reporter Ryan Gamboa was injured by flyaway metal during a campaign event at a shooting range. Clinton County Sheriff Larry Fish in a Monday report said there was no “ill intent” by Kunce or other shooters at the October 22 event on a private…

Filmmaker R.J. Cutler Is at the Center of a Debate: What Is a Documentary?

R.J. Cutler, a longtime filmmaker, is at the center of a debate in Hollywood over whether documentaries about celebrities are real documentaries.

Librarians Struggle With Mental Health After Traumatic Events at Work

As libraries become public stages for social problems — homelessness, drug use, mental health — the people who work there are burning out.

How The Times’s Home Page Comes Together on Election Night

“It’s about being prepared, but also being able to pivot,” said Justin O’Neill, one of the editors who programs the home page at night.