Creative Trends 2024: Humor and Creators Will Lead the Way

It’s that time when everyone weighs in on what they think the next year will have in store for us. The creative agency world is certainly no different, but its trends might be more difficult to predict. Luckily, people at agencies around the globe with their collective fingers on the pulse of creativity have let…

The Year of the Living Brands: Why Media IP Refused to Die in 2023

Last week, in the waning days of the year, media company Literally Media acquired lifestyle publisher Mel Magazine from Recurrent Ventures, adding the formerly dormant title to its growing stable of comedy brands. In dusting off the shuttered publisher, Literally Media provided a fitting end to a year defined by the death, and subsequent resurrection,…

True-Crime Podcasts About Trump Are Everywhere

MSNBC, NPR, Vox Media and The Atlanta Journal-Constitution are all aiming to capitalize on interest in the criminal cases against President Donald J. Trump with the shows.

Tomadas lamentam a longa duração da bateria do iPhone 15 Plus em novo comercial da Apple

apple-15-bateria

A Apple lança um novo comercial intitulado “Miss You”, onde tomadas elétricas expressam sua ‘tristeza’ com uma melodia de blues para destacar a duração da bateria do iPhone 15 Plus. Porque isso importa: O uso divertido de pareidolia pela Apple, humanizando objetos inanimados, adiciona um toque irônico e cativante à mensagem sobre a eficiência da …

Leia Tomadas lamentam a longa duração da bateria do iPhone 15 Plus em novo comercial da Apple na íntegra no B9.

Casting the Right People Is an Overlooked Aspect of Marketing Success

When it comes to marketing success, it’s all about the right team–and this seems to be consistently looked over. It’s not hard to see why: Prioritizing experience over cultural fit can be tempting. Trust me, I get it. Who wouldn’t want to hire someone who has been in the game for years? Here’s the problem:…

Foragers. How Israel is using environmental laws to further enforce its politics of dispossession

Some of the most devious tactics deployed by settler colonialism consists in alienating local communities from their histories, land and traditions.


Jumana Manna, Foragers, 2022

FORAGERS / ???? ??????? / Trailer from jumana manna on Vimeo

Jumana Manna‘s film Foragers (which i saw recently at the Fondazione Rebaudengo in Turin) weaves together fiction, documentary and archival footage to expose how Israel is using environmental laws to further enforce its politics of dispossession.

Shot in the Golan Heights, the Galilee and Jerusalem, Foragers follows Arabs who wander fields searching for fresh za’atar and ‘aakoub, two edible wild plants that play an important role in Palestinian culinary, medicinal and cultural traditions. ‘akkoub (gundelia or tumble thistle) is a relative of sunflower and tastes a bit like artichoke. za’atar is a wild thyme that grows primarily on the hills of the Eastern Mediterranean.

Unfortunately, the Israeli Nature and Parks Authority has classified za’atar and ‘akkoub as “endangered” and criminalised the foraging for these basic staples of Arab cuisine. Any Palestinian caught by the nature patrollers gathering the wild plants risks heavy fines, trials and prison sentences.

The restrictions Israeli authorities impose under the guise of conservation efforts may have some scientific basis. The response, however, is only punitive… unless you are Israeli. In the film, a plantation manager explains how he grows ‘aakoub that he then sells to Palestinians. Cultivating ‘akkoub requires the sort of intensive resources that only larger farms or kibbutz communities have. The man also reveals that one of the main reasons why ‘aakoub and za’atar are banned is “because Arabs like them very much.”


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

And indeed, the legislation that protects the plants is seen as an ecological excuse for more persecution. In the film, Palestinians explain that if you cut the plant instead of pulling it with its roots, it will grow again. They have done just that for generations and that is how they have always kept za’atar and ‘akkoub on their land.

The top-down violence of the environmental laws participate in the establishment of an Israeli nationalised landscape that expands at the expense of Palestinian land.

The conservation laws also constitute a case of what environmental historian Guillaume Blanc calls green colonialism. In Palestine and elsewhere in the world, the appropriation of nature in the name of environmental conservation often masks colonialist agendas as well as the arrogance of the Westerners who not only exclude local populations from decision-making but also believe that their scientific expertise trumps the knowledge of the people who have taken care of a land for generations.

Since the early 20th century, Israeli agricultural policies have drastically reduced Palestine’s crop production, by partitioning fertile land, by making it increasingly difficult to access agricultural soil, by monopolising water resources, by introducing non-native species that wreak havoc on soil and natural resources or by illegally confiscating land. In this context of ecological and economic precarity, foraging becomes also a means of survival, of achieving food sovereignty under occupation.


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

Foragers raises awareness about how conservation is being used to greenwash occupation but it is also a film about resilience. Following za’atar and ‘aakoub from the wild to the kitchen and to courtroom prosecutions, the work captures the delight of walking in the mountains and hills in springtime, of being able to recognise the plants and cooking them, of defending the right to one’s connection with the land and what grows on it. There’s some tragicomedy in the film as well, especially when it shows the petty fervour with which Israel hunts down those who forage on expropriated land that historically belongs to them, or the “green patrollers” running behind elderly Palestinians who carry a plastic bag filled with wild herbs.


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

Previously: Foto/Industria. The political, technological and cultural dimensions of food, Nation Estate, a “vertical solution to Palestinian statehood”, The Funambulist: Forest Struggles, Book review: Forensic Architecture. Violence at the Threshold of Detectability, The Funambulist Nº10: Architecture & Colonialism, etc.

Source

Foragers. How Israel is using environmental laws to further enforce its politics of dispossession

Some of the most devious tactics deployed by settler colonialism consists in alienating local communities from their histories, land and traditions.


Jumana Manna, Foragers, 2022

FORAGERS / ???? ??????? / Trailer from jumana manna on Vimeo

Jumana Manna‘s film Foragers (which i saw recently at the Fondazione Rebaudengo in Turin) weaves together fiction, documentary and archival footage to expose how Israel is using environmental laws to further enforce its politics of dispossession.

Shot in the Golan Heights, the Galilee and Jerusalem, Foragers follows Arabs who wander fields searching for fresh za’atar and ‘aakoub, two edible wild plants that play an important role in Palestinian culinary, medicinal and cultural traditions. ‘akkoub (gundelia or tumble thistle) is a relative of sunflower and tastes a bit like artichoke. za’atar is a wild thyme that grows primarily on the hills of the Eastern Mediterranean.

Unfortunately, the Israeli Nature and Parks Authority has classified za’atar and ‘akkoub as “endangered” and criminalised the foraging for these basic staples of Arab cuisine. Any Palestinian caught by the nature patrollers gathering the wild plants risks heavy fines, trials and prison sentences.

The restrictions Israeli authorities impose under the guise of conservation efforts may have some scientific basis. The response, however, is only punitive… unless you are Israeli. In the film, a plantation manager explains how he grows ‘aakoub that he then sells to Palestinians. Cultivating ‘akkoub requires the sort of intensive resources that only larger farms or kibbutz communities have. The man also reveals that one of the main reasons why ‘aakoub and za’atar are banned is “because Arabs like them very much.”


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

And indeed, the legislation that protects the plants is seen as an ecological excuse for more persecution. In the film, Palestinians explain that if you cut the plant instead of pulling it with its roots, it will grow again. They have done just that for generations and that is how they have always kept za’atar and ‘akkoub on their land.

The top-down violence of the environmental laws participate in the establishment of an Israeli nationalised landscape that expands at the expense of Palestinian land.

The conservation laws also constitute a case of what environmental historian Guillaume Blanc calls green colonialism. In Palestine and elsewhere in the world, the appropriation of nature in the name of environmental conservation often masks colonialist agendas as well as the arrogance of the Westerners who not only exclude local populations from decision-making but also believe that their scientific expertise trumps the knowledge of the people who have taken care of a land for generations.

Since the early 20th century, Israeli agricultural policies have drastically reduced Palestine’s crop production, by partitioning fertile land, by making it increasingly difficult to access agricultural soil, by monopolising water resources, by introducing non-native species that wreak havoc on soil and natural resources or by illegally confiscating land. In this context of ecological and economic precarity, foraging becomes also a means of survival, of achieving food sovereignty under occupation.


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

Foragers raises awareness about how conservation is being used to greenwash occupation but it is also a film about resilience. Following za’atar and ‘aakoub from the wild to the kitchen and to courtroom prosecutions, the work captures the delight of walking in the mountains and hills in springtime, of being able to recognise the plants and cooking them, of defending the right to one’s connection with the land and what grows on it. There’s some tragicomedy in the film as well, especially when it shows the petty fervour with which Israel hunts down those who forage on expropriated land that historically belongs to them, or the “green patrollers” running behind elderly Palestinians who carry a plastic bag filled with wild herbs.


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022


Jumana Manna, Foragers (film still), 2022

Previously: Foto/Industria. The political, technological and cultural dimensions of food, Nation Estate, a “vertical solution to Palestinian statehood”, The Funambulist: Forest Struggles, Book review: Forensic Architecture. Violence at the Threshold of Detectability, The Funambulist Nº10: Architecture & Colonialism, etc.

Source

Top 100 Art & Design Trends for 2024 – From Hybrid Pet Owner Chairs to Collapsible Cabin Concepts (TOPLIST)

(TrendHunter.com) These art and design for 2024 showcase innovative approaches to graphic design, architecture, sustainable living and more.

Heinz’s ‘Label of Truth’ campaign is a notable example…

The Times Sues OpenAI and Microsoft Over A.I.’s Use of Copyrighted Work

Millions of articles from The New York Times were used to train chatbots that now compete with it, the lawsuit said.

One Team, One Dream: What Marketers Can Learn From Dove and Nike Partnership

Dove and Nike have teamed up to launch the Body Confident Sport program with a mission to boost girls’ body confidence in sports. The Body Confident Sport program is a first-to-market, providing a scientifically proven set of online coaching tools to build body confidence in 11 to 17-year-old girls. It’s a match made in partnership…

A car like a shooting star / Des lookalikes en vœux tu en voilà!

THE ORIGINAL?
Ford, Year end celebration « Make a wish » – 2004
Click the image to enlarge
Source : Adspots

Agency : JWT Santiago (Chile)
LESS ORIGINAL
Skoda « Merry Christmas » – 2023
Click the image to enlarge
Source : Adsoftheworld
Agency : Leo Burnett Bratislava (Slovakia)

5 Times Activists Roasted Adland’s Fossil Fuel Addiction During the Hottest Year Ever

This year was officially the hottest ever recorded, thanks to humans’ industrial-era obsession with burning fossil fuels. And despite a weak, loophole-riddled agreement to transition away from those climate-warming fuels at the United Nations’ recent climate summit, the world is on track to see much more warming in the years to come. Meanwhile, despite a…

Weird But Good: The Art of Fresh Brand Collaborations

Forget about ho-hum matchups like peanut butter and jelly–today’s brand collaborations are far more exciting, surprising and occasionally downright weird. As digital transformation and the rise of conscious consumerism have created a more interconnected and interdependent global market, collaborations allow brands to pool resources and expertise to stay ahead of fierce competition. The good news?…

Adweek Podcast: How Can We Make Sure 2024 Really Is ‘the Year of the Girl?’

Whether it was the Barbie movie, Taylor Swift’s Eras Tour, Beyonce’s glittering Renaissance roadshow or girl math, pink-hued “girly” vibes have dominated pop culture over the last 12 months. So much so that 2023 has been christened ‘The Year of the Girl.’ But was it really? Women’s equality and rights are going backward in many…

Adweek Podcast: How Can We Make Sure 2024 Really Is ‘the Year of the Girl?’

Whether it was the Barbie movie, Taylor Swift’s Eras Tour, Beyonce’s glittering Renaissance roadshow or girl math, pink-hued “girly” vibes have dominated pop culture over the last 12 months. So much so that 2023 has been christened ‘The Year of the Girl.’ But was it really? Women’s equality and rights are going backward in many…

Adweek Podcast: How Can We Make Sure 2024 Really Is ‘the Year of the Girl?’

Whether it was the Barbie movie, Taylor Swift’s Eras Tour, Beyonce’s glittering Renaissance roadshow or girl math, pink-hued “girly” vibes have dominated pop culture over the last 12 months. So much so that 2023 has been christened ‘The Year of the Girl.’ But was it really? Women’s equality and rights are going backward in many…

Ad Agency Trends 2024: How Agencies Plan to Use AI

This is the time of year that everyone weighs in on what they think the next year will have in store for us. Unsurprisingly, artificial intelligence is on everyone’s minds. Some see AI as a source of good while recognizing it has its downsides as the technology advances. Agency leaders around the globe have their…

Best Arts Photos of 2023

Deadheads, ballerinas and Mick Jagger: As 2023 winds down, revisit a memorable handful of the thousands of images commissioned by our photo editors that capture the year in culture.

The Most Important Things 28 TV Execs and Insiders Learned in 2023

With macroeconomic conditions affecting advertising and Hollywood strikes affecting content, 2023 was a year of lessons for the TV and streaming industry. So, as part of Adweek’s year-in-review TV coverage, we asked 28 TV executives and insiders to explain the most important thing they learned this year. From focusing on flexibility as the industry shifts…

The Most Important Things 28 TV Execs and Insiders Learned in 2023

With macroeconomic conditions affecting advertising and Hollywood strikes affecting content, 2023 was a year of lessons for the TV and streaming industry. So, as part of Adweek’s year-in-review TV coverage, we asked 28 TV executives and insiders to explain the most important thing they learned this year. From focusing on flexibility as the industry shifts…