Jul
19
Netflix password crackdown delivers millions of new members
Posted in: UncategorizedEarnings report comes as platform eliminates lowest ad tier
Jul
19
James Reston Jr., Author With a Hand in Nixon Apology, Dies at 82
Posted in: UncategorizedA historian and novelist, he provided a 96-page “interrogation” memo for David Frost’s TV interviews that prodded Nixon to say, “I let the American people down” over Watergate.
Jul
19
The Writers Strike Again! NBC Switches Up Fall Lineup
Posted in: UncategorizedCourt is not in session. NBC is joining CBS, Fox and The CW in changing its fall lineup amid the ongoing Writers Guild of America strike, with previously announced series such as Night Court not receiving fall premieres. The changes do not come as much of a surprise, with the recent SAG-AFTRA strike further complicating…
Jul
19
Apple tests ‘Apple GPT,’ develops generative AI tools to catch OpenAI
Posted in: UncategorizedThe AI push has become a major effort for Apple, with several teams collaborating on the project.
Jul
19
Dufry Uses AR to Let Shoppers Virtually Try On Makeup at European Airports
Posted in: UncategorizedGlobal travel retailer Dufry partnered with beauty and fashion technology company Perfect Corp. to bring augmented reality makeup try-on experiences to shoppers in four airports across Europe. This collaboration will allow people in London Heathrow, London Stansted, Manchester and Barcelona airports to virtually try on products from 15 brands in augmented reality. The supported brands…
Jul
19
Realtor.com makes a game out of getting free rent
Posted in: UncategorizedListings marketplace debuted the Great Rental Search Party.
Jul
19
Apple – iPhone 14 Plus – Battery for Miles (2023) :70 (USA)
Posted in: Uncategorized
Jul
19
Co-op – “Even a proper donut knows Members save more with Member Prices” (2023) (UK)
Posted in: Uncategorized
Jul
19
Bondi Sands Lets Shoppers Try On Self-Tanning Products in Augmented Reality
Posted in: UncategorizedSelf-tanning brand Bondi Sands partnered with beauty and fashion technology company Perfect Corp. to enable shoppers in the U.S., U.K., Europe and Australia to virtually try on its products in augmented reality. This virtual try-on experience (VTO) allows customers to try on Bondi Sands’ latest self-tan product, Technocolor, to find their desired shade before making…
Jul
19
How to optimize advertising effectiveness when every dollar counts
Posted in: UncategorizedGet the most out of your advertising budget with four expert tips to optimize advertising effectiveness and navigate advertising downturns.
Jul
19
Space Invaders: World Defense Uses AR to Bring Digital Battles Into the Real World
Posted in: UncategorizedThe original Space Invaders arcade game celebrates its 45th anniversary this year, and to mark the occasion video game company Taito partnered with Google and production company Unit9 to create a new version of the classic game powered by augmented reality. Space Invaders: World Defense challenges players to defend the real world from digital invaders….
Jul
19
Threads in the fediverse—why brands should start planning for a decentralized internet
Posted in: UncategorizedThe new network will allow users to follow and interact with each other on different platforms, such as Mastodon.
Jul
19
Netflix Set to Report Earnings, Against the Backdrop of Two Strikes
Posted in: UncategorizedAnalysts expect a positive quarter for the streaming company, which is the subject of much vitriol from striking writers and actors.
Jul
19
How Brands Can Gameplan Through the Ongoing WGA and SAG-AFTRA Strikes
Posted in: UncategorizedThe recent upfronts had lots of big questions swirling around them pertaining to recent mergers, new streaming services and Netflix’s first foray into the annual event. But the loudest questions were about the ongoing Writers Guild of America strike–and the volume has only increased since the upfronts wrapped. We’re at a point in the year…
Jul
19
Wunderman Thompson’s Josh Loebner on ‘honoring accessibility and inclusive design’
Posted in: UncategorizedThe global head of inclusive design writes about authentically engaging the disabled community—and taking a victory lap with colleagues and clients at Cannes.
Jul
19
Why H&R Block Invests So Much in Bringing the Human Touch to Taxes
Posted in: UncategorizedIt’s never been easier to take care of numerous tasks from behind a computer screen, but sometimes a traditional face-to-face interaction between customer and client is a key factor in driving more business. That high-touch connection was the topic at the final session of Adweek’s Commerceweek, with a conversation about the power of the storefront…
Jul
19
Top accessible brands 2023
Posted in: UncategorizedGoogle, Apple, Lego, Sony PlayStation and Barbie are among the top accessible brands Ad Age Amp leaders spotlight to commemorate Disability Pride Month.
Jul
19
Advertisers Prefer Premium Video Despite Economic Uncertainty, According to Comcast Report
Posted in: UncategorizedIn the face of economic uncertainty, advertisers still want premium experiences. Today, Comcast Advertising, the ad sales division of Comcast Cable, announced the second installment of its annual Comcast Advertising Report. The study provides insights on engagement and consumption trends across streaming and linear TV advertising, also making actionable recommendations and predictions based on analysis…
Jul
19
Watch the newest commercials from TravisMathew, Dick’s, JPMorgan Chase and more
Posted in: UncategorizedApparel brand TravisMathew says, “We believe that summer is a state of mind.”
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