Why Mastercard’s CMO is bullish on Web3

At CES, Raja Rajamannar praised central bank digital currencies, soulbound tokens and the enforcement of creator royalties.

What a Travel Marketer Learned From Focusing on Death to Sell Vacations

On Jan. 3, the first day back at work for many in Britain after the holidays, Plum Guide chief brand officer Ali Lowry played a role far beyond the typical job description of a marketer: he donned a black hooded robe, grabbed a scythe and crossed a bridge in London as the Grim Reaper. He…

Phoenix Police Investigate Their Detention of a Wall Street Journal Reporter

The reporter, Dion Rabouin, who is Black, was handcuffed and placed in a police vehicle after conducting interviews outside a bank in November.

Bernard Kalb, Veteran Foreign Correspondent, Is Dead at 100

He covered wars, revolutions and diplomatic breakthroughs for CBS, NBC and The New York Times. He also served, briefly and unhappily, as a State Department spokesman.

‘M3gan’ Beats Box Office Predictions, Sailing Into Second Place

The $12 million PG-13 horror film brought in $30.2 million in ticket sales, behind “Avatar: The Way of Water,” with $45 million.

Multifunctional Lawn Care Robots – The EcoFlow Blade Cuts Grass and Collects Leaves

(TrendHunter.com) The EcoFlow Blade robotic lawnmower has been shown off as a multifunctional piece of equipment for homeowners to incorporate into their property management regime. The robot is engineered to cut…

Beyond Free Wi-Fi, How Delta CMO Tim Mapes Is Marketing the Travel Experience

For Delta Air Lines, having an outsized presence at a technology trade show makes perfect sense. The world’s third largest airline by revenue, which flies 200 million passengers a year, made several tech-focused announcements at CES, built an activation with Starbucks and used the four-day conference to strengthen brand partnerships. “[There’s] 345 of the Fortune…

Marketing Morsels: Angel Soft’s New Mascot, M&M’s All-Female Packs and More

This week’s edition of Marketing Morsels is stuffed with delightful samplings from British Airways, Volkswagen, Quorn and many more. Enjoy the assortment! Morsel #1: British Airways is furious that you’re working on vacation Research from YouGov shows that almost half of British people have worked while on holiday, so British Airways is inviting people to…

Crime and Police TV Shows Like ‘Criminal Minds’ Are Big Streaming Hits

Prestige shows like “The White Lotus” grab a lot of the headlines and rave reviews. But viewers still like to settle in with the familiar.

Damar Hamlin and the Existential Crisis of ESPN ‘Monday Night Football’

Fans are used to seeing gruesome injuries. But there was no media playbook for what happened to Hamlin.

Delta Airlines Is Creating an In-Flight Media Hub to Grow Its Customers on the Ground

For every 10 people flying any given Delta Air Lines flight, just four are members of the Airline’s loyalty program, SkyMiles. A stat like that underscores the opportunity for the airline to grow its first-party data and provide a rich in-flight experience. One way it’s doing that is by offering free Wi-Fi and other in-flight…

Ornate All-in-One Desktop PCs – The Lenovo Yoga AIO 9i Combines Computing Power and Aesthetics

(TrendHunter.com) The Lenovo Yoga AIO 9i is an all-in-one desktop PC engineered with power, performance and style in mind to make it an elegant addition to a workstation. The desktop computer is characterized first…

Tiny Urban Camper Vans – The Suzuki Every Camper Minivan is Tuned by DAMD Inc.

(TrendHunter.com) Taking off for a weekend away from the hustle and bustle of city life has become something of a mainstay part of many consumer lifestyles, which the Suzuki Every camper minivan is intended to support….

Podcast Overload

How I kicked the “Red Scare” habit.

WhatsApp: How to Edit Your Avatar

WhatsApp allows users to create an avatar that can be used to represent them throughout the messaging application. Once a user creates an avatar, they can update it in the future if they want to change its appearance, clothing and/or accessories. Our guide will show you how to edit your avatar in the WhatsApp mobile…

Snap Camera Desktop App to Be Phased Out Jan. 25

Snap Inc. is pulling the plug Jan. 25 on its Snap Camera desktop application, which debuted in October 2018 as a way for Snapchatters to use the platform’s filters during video calls on other platforms. The company said in a support post that the desktop app will no longer be available for download or use…

WhatsApp: How to Create an Avatar Profile Photo

WhatsApp allows each user to create an avatar to represent them throughout the messaging application. Once a user creates an avatar, they can create a profile photo featuring their avatar to use in the app. Our guide will show you how to create an avatar profile photo in the WhatsApp mobile app. Note: These screenshots…

Forrester: Brands Shouldn’t Bail on Twitter Altogether

A new report from Forrester, “Twitter Isn’t Canceled; It’s Downgraded,” stresses that Twitter is far more relevant to users than advertisers and provides suggestions on how marketers should treat the platform moving forward. Forrester data reveals that 22% of online adults in the U.S. used Twitter weekly in 2022, well behind Facebook (63%) and Instagram…

Mastercard’s CMCO on What to Expect at CES and Why He’s Still Bullish on Web3

As one of the biggest financial payment processors in the world, Mastercard has the potential to play a major role in the future of the constellation of cryptocurrency-adjacent technologies known as web3. That’s why Raja Rajamannar, the brand’s chief marketing and communications officer and healthcare business president, said he is still overall bullish on what…

C-SPAN and Cable News Get a Boost From the House Speaker Vote

C-SPAN, the low-fi cable network beloved by the Congressional cognoscenti, has gotten a major boost in attention for its coverage of the House floor, now the site of a political battle for the ages.