Nextdoor Names Stephanie Lawrence Its First Head of Advertising Agency Development

Neighborhood social network Nextdoor promoted Stephanie Lawrence to head of advertising agency development, making her the first person to hold that role. Lawrence joined Nextdoor as a client partner in April 2020, following similar roles with Pinterest, Viacom, Brand Networks and Microsoft. She also brings more than 20 years of ad agency experience for companies…

Judge Clarifies Order on New York Times Coverage of Project Veritas

The decision allows some latitude for reporting until a final ruling is reached. The Times said the order remained “an unconstitutional prior restraint that should be dissolved.”

Reckitt hires VaynerMedia as global creative lead for sexual wellness brands

The Durex, Queen V and KY brands are supported with an estimated $100 million in marketing.

Michael Gargiulo Dies at 95; Documented the Moscow ‘Kitchen Debate’

Sent to the Soviet Union in 1959 to promote color television, he ended up taping what he later called a “turning point” in U.S.-Soviet relations.

Lessons From Sabbatical That I Will Bring Back With Me to the Office

I am very fortunate to work for a company that allows tenured employees to take a month-long sabbatical. As you might expect, the purpose of the time off is rooted in mental health: aimed at allowing employees to disconnect from work and do something they love, have never tried before or both. While covering countless…

Wirecutter Union Reaches Deal With New York Times Co.

The contract, which the union’s members will vote on, includes immediate average wage increases of about $5,000 and 3 percent raises for each year of the deal, which runs through February 2024.

Brahma vai “mudar de nome” em ação para a Copa do Brasil

Brahma

Os finalistas da Copa Intelbras do Brasil são Atlético Mineiro e Athletico Paranaense, que, além serem diferentes entre si, diferem até no que são iguais: o Atlético de um não é o mesmo do Athletico do outro. Então, para homenagear o clube que será campeão do torneio, a Brahma vai mudar a grafia de seu …

Leia Brahma vai “mudar de nome” em ação para a Copa do Brasil na íntegra no B9.

Johnnie Walker Supports Social Venues With International Initiative ‘The Walkers’

Scotch whisky brand Johnnie Walker wants its consumers to begin planning to take a walk on the wild side as it continues to revive social spaces around the world with the latest element of its “Keep Walking” campaign running in 10 countries. Developed alongside Virtue, Vice’s creative agency, for the Diageo brand, the launch of…

Top 4 ways brands can engage Gen Z on Twitter

Numerous studies reveal that Gen Z drives the most popular conversations on Twitter, and are intent on following their favorite brands on that platform.

American Airlines names Walton Isaacson its multicultural agency

Carrier hopes to “better connect with Black travelers.”

Coletivo elege 30 vozes que mudaram o mercado da comunicação em 2021

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O coletivo Papel & Caneta divulgou nesta terça-feira (14) a edição 2021 de sua lista de jovens que transformaram os rumos da comunicação brasileira. Disponível no Medium e pensada ao longo dos últimos seis meses, a publicação este ano conta com 30 nomes que lutaram no último ano para tornar melhor a indústria nacional da …

Leia Coletivo elege 30 vozes que mudaram o mercado da comunicação em 2021 na íntegra no B9.

JanSport: The Backpack of a Lifetime

Every day, gun violence takes the lives of 8 children. Jansport releases a line of backpacks fitted with graphene-lined bulletproof vests to protect children from school shootings.

Video of Backpack of a Lifetime Case Study.mp4

BASF SE: We Love EVs'

From reducing our CO2 emissions to contributing to a more sustainable society, there’s plenty to love about electric vehicles. But, with game-changing innovation, there’s always so much more we can achieve.

Video of BASF. We love electric vehicles. So we’re making battery materials even more sustainable.

Video of Audrey and Steve Clunn love electric vehicles. At BASF, we do too.

Video of Racing driver Hernan Bradas loves electric vehicles. At BASF, we do too.

UNESCO: Read the sources

For more than 60 years, UNESCO has campaigned for press freedom and access to quality information for all.

The spread of disinformation across the globe is impacting how we think, vote in public elections and make government policy. Although the COVID-19 pandemic has shown how lies cost lives, the challenges posed by false and hateful forms of expression are even greater: they affect our identities, our knowledge, and our democratic systems.

Video of #ReadTheSources – The Globe and Mail

Creators Have Received Over $250M in Payouts Via Snap’s Spotlight

Snap Inc. introduced its Spotlight monetization program for creators at all levels last November, and the company said Tuesday that more than $250 million has been paid out to date. The company plans to continue introducing ways for content from creators to be discovered more easily, whether through Discover, Spotlight or Stories. Snap said more…

Rotten Tomatoes Flings Itself Onto a TikTok Jump

TikTok users can now begin firing some Rotten Tomatoes at their favorite (or least favorite) movies, streaming content and television shows through a new TikTok Jump. The Rotten Tomatoes TikTok Jump rolled out Tuesday, enabling creators to link to content including: movie and TV trailers; Tomatometer and audience ratings; reviews; information on where to watch;…

Ford’s Latest Delivery Pilot Will Bring Groceries to Detroit Seniors

Adweek has covered quite a few autonomous grocery delivery pilots over the years, but the latest has a decidedly feel-good angle: Ford is using a low-speed autonomous shuttle to bring 10,000 pounds of fresh food to senior citizens in its hometown of Detroit. In a six-month pilot, the shuttle will run along a fixed route…

Peloton's head of marketing details the brand's 'Sex and the City' response

Peloton’s top marketer Dara Treseder joins Ad Age Remotely to talk about the brand’s ‘Sex and the City’ response ad and what’s coming in 2022.

“Chill Collection”: Reserva lança collab exclusiva com a Netflix

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A Reserva, que é a marca de roupas do Grupo Arezzo&Co, se uniu à Netflix para o lançamento da Chill Collection, uma collab especial que é um verdadeiro “convite para relaxar”. A coleção oferece ao público roupas e acessórios tranquilos e confortáveis para curtir em qualquer lugar. Com um mix de produtos dedicado ao conforto, …

Leia “Chill Collection”: Reserva lança collab exclusiva com a Netflix na íntegra no B9.

Adweek Podcast: The Best Ads of 2021

Earlier this week, we unveiled Adweek’s list of the 25 Best Ads of 2021 and on this week’s episode of Yeah, That’s Probably an Ad, David and Shannon talk about their personal picks and why they feel they represented the best of the year’s brand marketing. Stream the new episode below, listen and subscribe on…