“Data is an expense – knowledge is a bargain. Collect only data that can become information, which, in turn, can become knowledge. Only knowledge can build on success and minimize failure. A company is no better than what it knows.” —Lester Wunderman, from his book Being Direct Lester Wunderman was born in Bronx, New York […]
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Social audio application Clubhouse added a heavy dose of editorial experience to its mix by hiring Nina Gregory, senior editor of NPR’s arts desk, as head of news and media publishers. Gregory had been with NPR for 15 years. Nina GregoryNPR She told Kerry Flynn of CNN Business, “This is the first job I applied…
TikTok is moving full speed ahead with its celebration of Latinx and Hispanic Heritage Month. The video creation platform wrote in a blog post, “Latinx Heritage Month traditionally honors the cultures and contributions of Latinx Americans and celebrates the rich heritage of all Latin American countries. On TikTok, during this month and all year long,…
Nike’s message of athletic unity, launched during one of the most divisive summers in American history, has won the Emmy for outstanding commercial. The brand and its agency of record, Wieden+Kennedy Portland, can now add the honor for “You Can’t Stop Us” to a growing collection of triphoes for the 90-second spot, which also snagged…
ViacomCBS has put a premium on tightening its bond with fans with its wide catalog of shows and films across its various platforms. While it can communicate with viewers widely through social media, the company’s MTV network is testing new ways of achieving one-to-one connections. In a promotion for the show The Challenge: Spies, Lies…
O estado de Nova York colocou um horizonte para a proibição definitiva da venda de carros movidos a gasolina em seu território. A governadora Kathy Hochul aprovou na última semana uma emenda feita pelo congresso e senado estaduais que bane o mercado de veículos do tipo a partir de 2035, a fim de reduzir as …
Leia Nova York vai banir venda de carros movidos a gasolina no estado a partir de 2035 na íntegra no B9.
Clint Eastwood não é um diretor qualquer, ele é também parte da história do cinema norte-americano. Tendo sido o rosto – quando protagonizou a Trilogia dos Dólares de Sergio Leone – e também a mente de momentos importantes – quando dirigiu alguns dos filmes mais brilhantes das últimas décadas, como “Os Imperdoáveis” e “As Pontes …
Leia “Cry Macho” traz Clint Eastwood em um paraíso além da fronteira na íntegra no B9.
Following the passing of Texas SB 8, which prohibits abortion about six weeks into pregnancy and incentivizes citizens to report pregnancy terminations with a finder’s fee, online abortion clinic Hey Jane approached Dame CEO Alexandra Fine to produce a full-page ad in The New York Times defending reproductive rights. Dame, which crafted an ad supporting…
LinkedIn will invest $25 million in its new LinkedIn Creator Accelerator Program, which is aimed at helping creators on its platform build their audiences and amplify their voices. Up to 100 U.S.-based creators will be chosen to participate in the 10-week incubator-style program, receiving a built-in creator network, coaching, opportunities to be featured on channels…
Brands like MAC Cosmetics, Petco, and Pura Vida are benefitting from social commerce, an extension of e-commerce that happens on social media networks.
The creative will join Omnicom agency after a 16-year stint at IPG’s McCann, rounding out DDB’s leadership overhaul.
A Netflix divulgou nesta quarta-feira (15) o primeiro trailer de “7 Prisioneiros”, novo filme do serviço de streaming produzido no Brasil e que traz Rodrigo Santoro entre os protagonistas da história. E ao que tudo indica a prévia, a premissa promete tensão ao acompanhar um jovem mergulhado num sistema de trabalho análogo à escravidão. Confira …
Leia Com Rodrigo Santoro, “7 Prisioneiros” da Netflix ganha trailer na íntegra no B9.
A Razer, empresa de dispositivos de jogos de última geração, apresentou um “dedal gamer” para ajudar no desempenho de partidas jogadas em smartphones. Chamado Gaming Finger Sleeve, o item é feito em tecido com fibra de prata, que reduz o atrito dos dedos com a tela e proporciona ao jogador uma experiência mais “deslizante” dos …
Leia Razer lança “dedal gamer” para evitar que dedos suados atrapalhem partidas em smartphone na íntegra no B9.
Messenger From Facebook released a new chat theme inspired by recording artist J Balvin. When users activate the J Balvin theme in a chat, that chat will have a cloudy sky in the background, and its emoji will automatically switch to the cloud emoji. Here’s how to use the J Balvin chat theme in the…
Adobe Max and Cameo will reward select fans with custom out-of-office messages from stars of “The Office.”
Willow Smith stars in a dreamy spot for Mugler’s Alien Goddess fragrance.
Just over 25 years ago–a generation ago–Hispanic Heritage Month was signed into law as an official time to celebrate the culture and contributions of the U.S. Hispanic community. A lot of progress has been logged since then, but our journey to be seen, heard and valued isn’t over yet. This generation is at a turning…
This article is part of the Hispanic and Latin American Voices in Adweek series, which will cover the different nuances and challenges within this community. Rainbow washed logos. Corporate donations. Predictably, 2021 saw a wave of brands step up for Pride Month. But when Pride Month ended, the logos went back to brand colors and…
One of the biggest signs of an enduring pop culture legacy is the coveted Lego set. An honor typically reserved for beloved nerdy institutions, rarely do we cross a kit that strays from the likes of Harry Potter, Star Wars, Game of Thrones or other grand fantasy universes. But the next group of heroes to…
Ted Lasso’s Premier League team AFC Richmond may have been relegated at the end of its first season, but the heartfelt Apple TV+ comedy came out on top during this year’s TCA Awards. The freshman season of the Jason Sudeikis-led comedy, which also scored the most TCA Awards nominations, has won three of the Television…
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