“Manhãs de Setembro” é um delicado drama sobre complexidade familiar no difícil cenário brasileiro

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? AVISO: Este texto contém alguns SPOILERS da série. “A partir do momento que a gente tiver uma protagonista trans numa série de terror, que não tem absolutamente nada a ver com a transição, com a identidade de gênero, com os arcos dramáticos que estamos acostumados a ver relacionados com uma pessoa trans, aí sim …

Leia “Manhãs de Setembro” é um delicado drama sobre complexidade familiar no difícil cenário brasileiro na íntegra no B9.

Ian Schrager Wants to Democratize Luxury—Again

The thought of a New York hotel being premised on “affordable luxury,” making it “open to all,” sounds like a contradiction in terms (at best) or empty marketing speak (at worst). But when real estate developer and hotelier Ian Schrager expresses this concept in his gravelly New York rasp, it not only sounds genuine; it…

App Annie: TikTok Leads YouTube in Average Time Spent Per Month in the US

Mobile analytics company App Annie released its newest report, examining mobile application usage in the second quarter of 2021. For this report, App Annie analyzed app categories across two time periods: the fourth quarter of 2019 (pre-pandemic) and Q2 2021. It found that average monthly time spent in photo and video apps on Android increased…

Why marketers are increasingly creating products and campaigns for people with disabilities

Schick, Unilever and others find social justice and market clout matter—and threat of litigation drives e-commerce concern.

What Won’t the Nelk Boys Do?

Known for their pranks, parties and crude humor, the YouTubers are used to getting in trouble. But for them, the backlash is the brand.

“Good Omens” é o mais novo caso de minissérie que ganha 2° temporada

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Depois dos rumores nas últimas semanas, a Amazon enfim confirmou nesta terça (29) que renovou a minissérie “Good Omens” para a segunda temporada. O estúdio também garantiu o retorno de Michael Sheen e David Tennant aos papeis principais da agora série, que deve iniciar as filmagens no segundo semestre deste ano na Escócia com produção …

Leia “Good Omens” é o mais novo caso de minissérie que ganha 2° temporada na íntegra no B9.

Icelandic Tourism Campaign Offers to Turn Sweatpants into Boots For Visitors

“From crying in the shower to feeling nature’s power” states the song that accompanies Iceland’s tourism promotion to lure people out of lockdown seclusion. Tourism campaigns tend to simply involve panoramic views of beauty, and for Iceland, that is also true. However, post-pandemic, the European country wants the world to prepare itself to visit its…

Brexit and Coronavirus Pandemic Response Leads Kin+Carta to Expand into Greece

International digital consultancy Kin + Carta is set to expand its European growth into Greece in its response to both the global pandemic and Brexit. The new office in Athens will act as a delivery hub across mainland Europe and the U.K. offering technology, data, creative assets and management consultancy services. Currently recruiting locally for…

NFL Supports LGBTQ+ Communities by Declaring ‘Football Is Gay’ in Pride Ad

Studies indicate that involvement in sports can have profoundly positive effects on the mental health of LGBTQ+ youth, though concerns around ostracization may put incredible pressure on participants to remain in the closet. Unfortunately, this is seen in many pro sports rosters. While six former NFL players have come out after retiring from the game,…

Carta’s Mita Mallick is Using Her Experience of Exclusion to Drive Inclusivity

Mita Mallick’s story begins at a young age–she was the dark-skinned girl with a “funny” sounding name who brought lunches to school that did not look like the rest. And her classmates let her know it. Today, Mita is using her story of exclusion to drive inclusivity. She is the Head of Inclusion, Equity and…

Campanha do Dia do Orgulho LGBTQIA+ da Coca-Cola reforça perfil inclusivo da bebida

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Para marcar o Dia do Orgulho LGBTQIA+, a Coca-Cola lançou na última segunda (29) uma nova campanha na América Latina que reforça o compromisso da marca com a diversidade. Criada pela DAVID, a ação tem como peça central o comercial “Beijos”, que em 40 segundos brinca com a ideia de que a Coca é para …

Leia Campanha do Dia do Orgulho LGBTQIA+ da Coca-Cola reforça perfil inclusivo da bebida na íntegra no B9.

The Demi Lovato Show, Intended for Quibi, Is Headed to Roku

In May, Roku began airing the programming it acquired from Quibi earlier this year–and now the platform is preparing to debut the first series that never actually aired on the short-lived streamer: The Demi Lovato Show. Top line The series, set to premiere July 30 on The Roku Channel, is one of 75 that Roku…

IAB Tech Lab Offers to Keep Track of Transparency Tools

The IAB Tech Lab today introduced a new service for publishers that aims to streamline some arduous data analysis processes and bring more transparency to digital ad buying. Called Supply Chain Validation, the Tech Lab would match information that’s declared in two publicly available files: ads.txt and sellers.json. Automating this process would provide buyers and…

What It Means to Be a ‘New’ Kind of Business News Organization

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Natalie Diamond, chief revenue officer at Quartz, highlights the importance of creating an authentic content strategy. Below, in her own words, she offers questions that every business news organization should…

KFC will be the first brand integrated into 'Crank Yankers'

In this week’s episode, a character voiced by Jimmy Kimmel has his head stuck in a KFC bucket.

Zalando: Dresscode: Freedom

Zalando breaks the patterns of fashion advertising: Pride pioneers star as faces of the new campaign

As part of Zalando’s campaign, Finnish Pride pioneers are donning the kinds of outfits they were dreaming to wear long ago – already when dressing so freely was taboo. Dresscode: Freedom campaign is a thank you letter written with joy and style to the forerunners of the LGBTQ+ cause, as it highlights the stories of the pioneers serving as the faces of the campaign. The campaign was designed and executed by the Helsinki-based creative agency SEK.

Dresscode: Freedom shines the spotlight on Finland’s LGBTQ+ pioneers and activists. The pioneers serving as the faces of this campaign get to dress in the kinds of outfits they were longing to wear decades ago, but were unable to because of the prevailing intolerance – or the fear of being labelled mentally ill or a criminal. Zalando is the chief partner of Helsinki Pride in 2021 and continues to bring forth local LGBTQ+ influencers as part of the campaign.

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Video of Dresscode: Freedom

Video of Dresscode: Freedom / Tiina’s Story

Video of Dresscode: Freedom / Axu’s Story

Video of Dresscode: Freedom / Lars’ Story

Video of Dresscode: Freedom / Juha’s Story

Lion Heart: Day of the Tropics

Lion Heart Print Ad - Day of the Tropics
Lion Heart Print Ad - Day of the Tropics

If we can do something with what we know, it is to apply it with a purpose, that of generating positive change for the world.

June 29 is celebrated as the international day of the tropics, one of the regions with the greatest biodiversity on the planet where, despite the pandemic, 2020 saw its destruction increase by 12% more than the previous year. Unveiling the sad and monstrous reality of knowing that not only a virus affects us, but also the irresponsibility and greed of the human hand.

Nike: The Land of New Football

Video of The Land of New Football | Play New | Nike

Uber Eats: Simon

Video of The Wiggles: Dinner with Simon Cowell (The Grey Wiggle) – Uber Eats

Video of Uber Eats ‘W Factor’ TVC via Special Group Australia

Video of Uber Eats ‘Redecorate’ TVC via Special Group Australia

Video of Uber Eats ‘Hot Potato’ TVC via Special Group Australia

Video of Uber Eats ‘Henry’ TVC via Special Group Australia

With Most People Grounded, BBC Travel Saw Traffic Peaks

The travel industry suffered a major blow during the pandemic, with travelers stuck at home and unable to trek across the country or internationally. Despite the decrease in people actually traveling, BBC Travel has seen an uptick in readership. The site experienced between 29% and 30% increase in online traffic during the pandemic, according to…