Larry Adams was driven to start the shop after seeing a lack of diverse leadership while working on Mike Bloomberg’s presidential campaign.
A TVC for Coca-Cola’s Mystical Tour that featured the most famous haunted places across Serbia.
To recognize women leading the 2019 Lebanese Revolution, An Nahar Newspaper published a campaign of ads that addressed three stereotypical online comments about women.
Key Insight: While Netflix dominated this year’s Emmys nominations, HBO ended up with the most wins, receiving 30 Emmys to Netflix’s 21. Despite the show’s executive producers all but promising that things would go wrong during the night, the broadcast went remarkably smoothly. The 72nd Annual Primetime Emmy Awards promised to make a little bit…
As 2020 draws to a close, T-Mobile has launched a review of its U.S. media buying and planning business, in a process managed by IDComms. The review follows the merger of Sprint and T-Mobile earlier this year, after years of regulatory hurdles. “We continually review agency relationships to ensure our innovative and disruptive storytelling reaches…
The Sprint business is included and insiders say incumbents Publicis, WPP’s Essence and Horizon will compete to defend.
Glimpse into the world of a true cheese master!
Kvibille is one of Swedens most beloved cheese brands, with a history dating back to 1928. The Kvibille dairy is the pride of the area, located by the beautiful Swedish west coast shores. Famous not only for their delicious handcrafted cheeses but also for the passionate staff, especially the knowledgeable and dignified cheese masters. So this year the current cheese master Roland is the face of the new campaign promoting a new launch; an updated version of the iconic Kvibille waxed edge cheddar. A Swedish favorite now also available without the wax, for easier everyday use. So with the help of his (authentic) apprentices Roland gives us a rare glimpse into the mysterious and challenging path of the cheese master. By flirting with the cinematic world of the eighties the campaign shows a new quite humorous side of the brand, and pays tribute to all the hard work that is put in to every cheese made in Kvibille. The integrated campaign is seen on tv, in print, out of home, digital and social media. In every channel our cheese master directly addresses all the cheddar lovers of Sweden with one simple question:
How do you prefer your Kvibille cheddar – wax on or wax off?
Sex trafficking awareness.
The official WHO’s (World Health Organization) pandemic protocols have been the inspiration of this film from Mercy For Animals.
A voiceover narrating these official safety recommendations contrasts with real images of animals suffering, captured from Mercy’s investigations in factory farms and slaughterhouses.
The idea of the film is to remember that, like humans, these animals also hope for a “new normal”.
Mercy For Animals is an NGO dedicated to fighting cruelty against animals exploited for consumption and promoting compassion in adopting food policies and choices.
You can join the movement at mercyforanimals.org/newnormal
A son, ready to take over the family business, faces unexpected competition for his mother’s attention.
Free-range chicken produces better quality eggs.
Let’s show what chickens would do if they were to roam free.
Dementia patients have no choice when it comes to deleting personal data, moments, memories, information from one’s life.
Aconteceu na noite deste domingo (21) a 72° edição do Emmy Awards, principal premiação da TV estadunidense, e não deu outra: “Succession” e “Watchmen” se consagraram como as respectivas campeãs de Melhor Série de Drama e Melhor Minissérie. A grande surpresa noite, porém, foi a “rapa” de “Schitt’s Creek”. A série de comédia fez história …
O post “Succession” e “Watchmen” são os grandes vencedores do Emmy 2020 apareceu primeiro em B9.
68% of wildlife has disappeared since 1970. We wanted to demonstrate just how fast animals are disappearing by showing it on a public bus.
Target ads function by listening to what you search for, what you chat about, or what you stream, suggesting some purchase preferences you might have based on your online activities. So what about cyberbullies? Their “social activities” are filled with hateful and offensive sayings. So we target ads at them to promote only 1 product: bullet. Because every time you insult someone online, you have just pulled the trigger and fired a bullet at them, their mentality, their self-esteem. A word is a bullet, and it kills.
And if the pain caused by this bullet haunts whoever gets shot, this ad will do the same to whoever fires it: it follows them everywhere they go.
2020: We are going through radical and incredible changes. Economic crisis, social chaos, natural disasters and a whole new paradigm in our way of living. The real world has never been so similar to the fictional world. Everything that has been happening during 2020 is our teaser prior to the launch of the The Walking Dead: World Beyond and Fear The Walking Dead S6.
PocketBook launched the new mind-blowing commercial series, showing the magic of immersion into the plot of a book, blurring the borders between literary stories and real life. The new advertising campaign continues the “Inside your PocketBook” idea. We all love reading for the opportunity to escape from reality, to try on new roles.
In the new commercials, PocketBook reveals these specific user insights. We do not just read a book; we live a short life together with heroes, imagining ourselves “in their shoes”. This is exactly what unites reading lovers all over the world.
The campaign has just started on YouTube with two fascinating stories: “The Spy Granny” and “The Shocking Waltz”, – so different in style, but bringing the same idea of total involvement by a book plot.
“The Spy Granny” is a stunning spy-action with the main character on an important mission. Such a dramatic plot can be very dangerous – being swallowed up by the story, readers can find themselves right in the heart of the intense firefight! Then, perhaps, they will have to save the agent from the bad guys with guns. For those who prefer less risky entertainment, PocketBook invites you to dance “The Shocking Waltz” on the most luxurious ball of this season. Good news: readers shouldn’t worry about the dress code. After all, a historical novel is supposed to be read in the comfort of your own home.
The coziness between the TV executive and Mr. Trump is a Frankenstein story for the cable news era. But then the monster got away.
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