Why You Should Think Irrationally in 2020 Like These Brands Did

Now that it’s 2020, we’re not quite living in the world the Jetsons imagined, but things have gotten pretty interesting. We can arrange for a taxi ride anywhere in mere seconds with the touch of a screen and happily stay in complete strangers’ homes while traveling. It’s this type of nontraditional thinking that led to…

In Super Bowl Teasers, Snickers Makes Plans to Fix the World

The world is “out of sorts,” Snickers claims in its new Super Bowl teasers. And what are they planning to do about it? Well, that remains a bit of a mystery, but it seems to involve digging a giant hole. In three 15-second teasers, two in English and one in Spanish, several people decked out…

Bloomberg Focuses on Climate Change With New Vertical

Bloomberg Media went live with a new publication today about climate change called Bloomberg Green, which will also include a podcast, events, newsletters and a print magazine. It’s the latest in Bloomberg Media’s strategy to focus and invest in a number of specific verticals such as Work Wise, centering on the workplace, that it began…

Twitter: Here’s How to Increase Color Contrast on Mobile

Did you know that Twitter allows you to increase the color contrast between the platform’s text and background colors? This can make text easier to read. Our guide will show you how this is done. Note: These screenshots were captured in the Twitter application on iOS. Step 1: Tap your profile picture in the top-left…

Facebook Removes Network of Pages Posting Content Supporting Robert Hyde

Facebook pulled a network of several-dozen pages late last week that were behind coordinating posts defending Robert Hyde, a Republican running for a House of Representatives seat in Connecticut who has become part of the impeachment investigation into President Donald Trump. Rebecca Ballhaus of The Wall Street Journal reported that the coordinated activities of the…

Uber testa permitir a motoristas que definam preços das viagens na Califórnia

App-Based Drivers Protest For Higher Wages

A implementação da AB5 no estado da Califórnia continua impactando a forma como diversos aplicativos tocam seus negócios de viagem e delivery na região. Depois de anunciar uma série de mudanças em seu modo de operação na área no começo do ano, o Uber agora começou a testar entre alguns funcionários uma nova opção que …

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The 7 Biggest Things We Learned About TV’s Future at TCA Winter Press Tour

After 13 days, the Television Critics Association’s winter press tour wrapped on Sunday with several dozen broadcast, cable and streaming outlets sharing their programming plans for the first half of 2020. The semiannual TCA press tour always offers an fascinating glimpse into the current state of the TV industry, as the influx of new streaming…

30 Concept Shop Interiors – From Martian Fashion Shops to Immersive Megabrand Hubs (TOPLIST)

(TrendHunter.com) Brands are figuring out that design-forward concept shop interiors might be the solution to brick-and-mortar survival. Bringing a sculptural and immersive atmosphere to one’s physical location…

Com foco em documentários, YouTube pretende dobrar sua programação original em 2020

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Em maio do ano passado, o YouTube fez uma grande mudança em sua estratégia de programação original, passando a disponibilizar seu acervo de conteúdos originais de graça para os usuários, apenas contando com a exibição de anúncios. Menos de um ano depois, a plataforma planeja dobrar sua produção original, continuando a oferecer opções com suporte …

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Spero Media: Account Executive at Spero Media

Salary Commensurate with Experience :

Spero Media:
Spero Media is a full service advertising agency that focuses on sports and entertainment clients.
New York City, New York (US)

Jellysmack Taps Rob Gregory as President of Sales and Marketing

Rob Gregory is joining social video outfit Jellysmack as president of sales and marketing. Gregory was a co-founder of influencer marketing company Whosay, which was acquired by Viacom in January 2018. At Jellysmack, he will report to co-founder and CEO Michael Philippe and lead the company’s go-to-market strategy, creating multifaceted initiatives to generate brand revenue,…

On the Adweek Podcast: How Droga5 Blew a Super Bowl Ad Out of the Water

This week, we look back on the scream-inducing Game of Thrones meets Budweiser spot (that was also last year’s top ad of the year). Co-hosts David Griner and Ko Im sit down with two creative directors at Droga5 who worked on the campaign. Lauren Ferreira and Jono Paull recall what it was like to brainstorm…

Would You Buy a Bracelet With Water From Mount Everest in It?

Like many entrepreneurs, Steven Izen says that what keeps him up at night is the possibility someone is working harder than he is. Still, the fast-moving founder spent three years finding the right earthly elements–water from Mount Everest, mud from the Dead Sea–as the foundation for his balance brand Lokai. The inspiration came from his…

Nominations for Adweek’s 2020 Media All-Stars Are Open

As the new year kicks off, we’re getting a jump on nominations for Adweek’s Media All-Stars. We’re proudly in our 35th year of celebrating the best of media agencies, and we will highlight the people making a significant difference in our special April 13 issue. We’re crowning a Rising Star, Executive of the Year and…

Airbnb lança curta para celebrar o Ano Novo Chinês

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Para comemorar o Ano Novo Chinês, que começa no próximo dia 25/01, o Airbnb criou uma bela animação que fala sobre o significado do feriado celebrado em família, e como a plataforma é uma opção para juntar quem está longe nessa data. O filme mostra a antiga tradição chinesa de pendurar uma faixa de ‘Fú’ …

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Harry and Meghan’s Brand; Snoop Dogg’s Foray Into Fast-Food: Tuesday’s First Things First

Welcome to First Things First, Adweek’s new daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Could Prince Harry and Meghan Markle Build the World’s…

How Retailers Are Turning Plastic Bag Bans Into a Branding Opportunity

Americans love their conveniences, but one piece of long-cherished gear is clearly on its way out: the disposable plastic bag. Consumers use 100 billion of them a year, and since most recycling programs can’t handle the flimsy things, they wind up in landfills or the ocean. This fact has moved lawmakers across the country to…

Top 100 Fashion for Men Trends in 2019 – From Luxe Joint Menswear to Prehistoric Man-Themed Fashion (TOPLIST)

(TrendHunter.com) The 2019 fashion for men trends highlight the many ways that style and functionality can be blended in progressive manners. One of the standout examples was a collaboration between high fashion…

South Australian Tourism Commission: #BookThemOut

Now more than ever, our beautiful Adelaide Hills and Kangaroo Island regions need your support. Tourism is vital for these regional economies to rebuild after the Cudlee Creek and Kangaroo Island bushfires.

Wilkinson Sword: The Moment Before The Moment