NBCUniversal Shakeup Shuffles NBC and Peacock Leadership

In January, NBCUniversal shuffled its leadership as it began working on its upcoming streaming service, which has now been named Peacock. Today, the company is shaking things up again with changes to the execs overseeing its TV studios, NBC and Peacock. NBCUniversal said it is consolidating its TV studios, Universal Television and Universal Content Productions….

Instagram Adds an Anti-Phishing Measure to Its Security Settings

Instagram added a phishing-prevention tool to its security settings in the form of an Emails From Instagram option that will give people access to any authentic communications they have received from the Facebook-owned photo- and video-sharing network. Clicking on Emails From Instagram will bring up two tabs: Security, which displays any emails sent by Instagram…

Housing Bank: Beyond Expectations

Housing Bank Outdoor Ad - Beyond Expectations
Housing Bank Outdoor Ad - Beyond Expectations
Housing Bank Outdoor Ad - Beyond Expectations

Wealthy Jordanians don’t particularity see a need to further invest or grow their wealth and assets, and this mainly stems from the belief that they have reached the peak. To challenge the belief, we had to demonstrate to people that there’s always room for more. Creatively, this was translated to animals getting an upgrade on their (already infamous and unique) abilities. To identify the animals, and what abilities to upgrade, the planning team identified the Key Category Drivers, and the creative was built on the basis of hammering on KCDs accordingly. So while a cheetah is fast, a cheetah with two airplane turbojet engines is faster. We took on different animals and give their unique abilities a boost beyond expectations.

Perdue: Perdue Chicken Plus

Video of PERDUE® CHICKEN PLUS™ (90)

Video of PERDUE® CHICKEN PLUS™ (30)

Video of PERDUE® CHICKEN PLUS™ (15)

Solidarité SIDA: Trump Eradicates AIDS

Video of Trump eradicates AIDS

Apple: Candle

Apple Digital Ad - Candle

Advertising Agency: Quick Fox Design, Dubai, United Arab Emirates
Creative Director / Art Director / Copywriter / Illustrator:: Pramod Kumar

DaBaby and the Beatles Shake Up the Album Chart

The North Carolina rapper’s “Kirk” debuted at No. 1 on the strength of streaming, and a 50th-anniversary reissue of “Abbey Road” was a big seller.

Having Jennifer Lopez and Shakira in the Halftime Show Shines a Literal Spotlight on Diversity

The National Football League announced last week that its halftime show for Super Bowl LIV will feature two iconic Latina artists: Jennifer Lopez and Shakira. The choice should be universally praised, not only for its potential entertainment value, but also as a full embrace of diversity in an era that desperately needs it. The Big…

“South Park” é banido da internet na China depois de episódio criticar censura do país

“South Park” já há mais de vinte anos é famoso por fazer piada com tudo e todos, mas um episódio recente da animação pelo visto foi longe demais para os padrões da censura chinesa. Depois da exibição do capítulo “Band in China” no último dia 2 de outubro, a série do Comedy Central pelo visto …

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The Brandman Agency: Public Relations Account Executive / Senior Account Executive – Luxury Travel & Hospitality

Competitive annual salary, health and dental benefits, generous vacation and holiday policy and 401K:

The Brandman Agency:
The Brandman Agency is seeking Account Executive/Sr. Account Executive level candidates to support high-profile luxury travel & hospitality accounts.
New York City, New York (US)

Nextdoor: Here’s How to Mute Someone

Did you know that you can mute other users on Nextdoor if you no longer wish to see their posts? When you mute someone, they won’t be notified that you’ve muted them. Our guide will show you how to mute someone in the Nextdoor application. Note: These screenshots were captured in the Nextdoor app on…

Marketers Need to Re-Evaluate How They Connect With Hispanic Consumers

With a growing population and a strong attachment to their roots, Hispanics are asserting their cultural influence and carving a space for themselves in the U.S. For many years, advertisers were given a binary choice on how to best reach Hispanic audiences. Either you reach them culturally through Spanish language media or pray that your…

Marc Pritchard Explains P&G’s Strategy on Promoting Diversity and Navigating Consumer Data

In an era when so many forms of media are competing for consumer eyeballs, P&G is hoping that continually surprising viewers with innovative campaigns that weave together entertainment, sports and its brand message will help it cut through the clutter. That mentality drove its recent campaign for Tide, which featured integrations with Sunday Night Football,…

The CW’s New Shows Will Miss Out on ‘Netflix Bump’ Under Strategy Shift

Three years ago, The CW signed a lucrative deal with Netflix in which full seasons of its shows moved to the streaming service just eight days after their respective season finales aired on the linear network. Since then, The CW has been able to take advantage of what network president Mark Pedowitz has called “the…

Rethinking and Predicting the Future of TV Advertising

Television is arguably the greatest ad vehicle ever invented. There is tremendous excitement in advertising to treat it like digital media, with all its amazing tech, data and precision. I worry this excitement is causing too many of us to miss a critical point, though. The shift from linear TV to streaming is nothing short…

TikTok não pediu autorização de usuário para usar seus posts em campanha publicitária

Uma tendência recente da publicidade lançada por redes sociais é o uso dos usuários como ferramenta de divulgação da plataforma. Quase todas as grandes do meio já apelaram para uma tática do tipo, desde o Snapchat que montou sua primeira campanha global em cima do tema da amizade e dos relacionamentos alimentados por seu aplicativo …

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Mercedes: Multi-Control In Your Hand

Mercedes Design Ad - Multi-Control In Your Hand

A visual providing the multi-control in Mercedes-Benz C180 Cabriolet.

ALS Association: Knock ALS Out of The Park

For most baseball batters, the major goal is a home run: “Knocking it out of the park.” For the ALS Association, the major goal is finding a cure: “Knocking ALS out of park” – and sending the debilitating disease far, far away. To merge these two passions, Major League Baseball and the ALS Association have teamed up with BBDO New York to raise awareness for the cause. Billboards and in-store posters – which resemble the outfield wall at Target Field, home of the Minnesota Twins – are a play on the foot measurements printed on the outfield walls of baseball stadiums. The digital component encourages fans to create their own Home Run Selfie at www.donateALS.org. You simply snap a picture and, using geo-location technology, your precise distance from home plate at Target Field pops up. The suggested donation amount matches your distance. So, if you are 9,374 feet from home plate, you’re provided with the choice of giving: $9.37, $93.74 or $937.40.

T-Mobile: Welcome to Business Class

When your internet connection slows down, it brings your entire business down. Not at T-Mobile, which offers you a true No Limit Data Plan.

Quartz Editor in Chief Steps Down in Shake-Up

Kevin Delaney co-founded the digital publication in 2012.