Aug
09
Homeless Animals: Dog Tattoo
Posted in: UncategorizedPrint
Homeless Animals
If you want an original tattoo, adopt!
Advertising Agency:Suárez&Clavera, Montevideo, Uruguay
Copywriter:Carlos Pelossi
Creative Director:Valentina Amilivia
Aug
09
Everlast Cereal Bars: Ring
Posted in: UncategorizedPrint
Everlast
Everyday battles are tough, so you need reinforcement to face them.
This print was created for Everlast and show the extra power of cereal bars.
Extra power to face day to day.
Advertising Agency:Ag DZ7, São Paulo, Brazil
Creative Director:Adriano Solano
Art Director:Cortez Pereira
Copywriter:Gonzaga Neto
Aug
09
Stabilo: Lights
Posted in: UncategorizedPrint
Stabilo
Advertising Agency:Suárez&Clavera, Montevideo, Uruguay
Copywriter:Carlos Pelossi
Creative Director:Valentina Amilivia
Aug
09
Caixa de Histórias 182 – 1984
Posted in: Uncategorized
Nesta semana recebemos Leonardo de Oliveira para cometermos crimideias em “1984” de George Orwell. ======== OUÇA Download | iTunes | Feed ======== COMPRE O LIVRO Amazon ======== COMENTADO NO EPISÓDIO CdH-74 A Revolução dos Bichos ======== FALE CONOSCO. Email: caixadehistorias@b9.com.br. Facebook: www.facebook.com/caixadehistoriaspodcast. Twitter e Periscope: twitter.com/caixa_historias. Instagram: www.instagram.com/caixadehistorias. Grupo de Leitores no Facebook – Pandores: …
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Aug
09
BBR Saatchi & Saatchi and the StopCancer Association present: The Cancer That Stuck Me
Posted in: UncategorizedA campaign for a new Cancer Association dedicated raising awareness to the needs of young adult cancer patients.
Every day in Israel, ten young adults ages 18-40 find out they are have cancer. Still, the country’s support system does not recognize this age category as a population with special needs.
Quite the opposite in fact. For many of these young adults who are just starting out in life – starting a family, buying an apartment, beginning their careers; getting cancer means getting stuck.
Why? Because young cancer patients (and even recovering young cancer patients) can’t get a mortgage, women cancer patients are not told to freeze their eggs (in spite of what you can imagine cancer treatments may do to their ability to conceive & have a baby) and 60% of them are not hired back to work. For them, getting cancer means getting stuck.
The “Stop Cancer” association was created to change that and provide a network of support for young adults with cancer. Therefore, in honour of the first ‘Young Adult Cancer Awareness Week’, we launched #The_Cancer_That_Stuck_Me.
The idea behind the campaign was to emphasize that while a ‘regular’ 29-year-old, buying his first apartment, life is on track to move forward, the life of another person that same age, who just was diagnosed with cancer, suddenly gets stuck. While he is asked to deal with the disease, once recovered buying an apartment will be an impossible dream as he will not be eligible for any funding or mortgage.
The campaign carried which was carried out on every media platform available, attempts to illustrate our cancer patients getting stuck and began with organic Instagram stories which hit a nerve and spread everywhere as hundreds of celebrities joined our cause and shared their stories. Live prime television broadcasts froze, live radio broadcasts got stuck as did TV Promos, Movie trailers and YouTube pre-rolls. Even Israeli President Mr. Reuven Rivlin voiced his position in support of our goal.
Agency Credits:
Advertising Agency: BBR Saatchi & Saatchi, Israel
Chief Executive Officer: Ben Muskal
Chief Creative Officer: Yaron Perel
Creative Director: Kobi Cohen
Art Director: Gali Divon
Account Supervisor: Moran Darzi
Account Executive: Adva Aviad
Media Strategy Manager: Ronit Shekel
Marcom Director: Eva Hasson
VP Content & Production: Iris Yisraeli
Producers: Livnat Alon
Photographer: Ron Kedmi
Video Photographer: Leehou Porat
Video Editor: Tom Lin
Original Music: Yaya Cohen Aharonov
Studio BBR Manager: Yaron Keinan
Studio BBR: Zehava Gonen Greenberg, Masha Varshitsky, Noam Carmel, Jenny Gindus, Eyal Vinitzer, Gabi Levi Elkayam, Robert Mizikovsky
Stop Cancer Team:
Marketing & Strategic Manager: Adi Muggia
Community & social network Manager: Yifat Mor
Minisite Content Manager & copywriter: Sharon Shinar
Minisite Technical operator: Liran Rozen (Anova company)
Tal Center non-profit organization Team:
CEO & Stop Cancer project manager: Shira Segal Kuperman
Chief Executive Officer of Foreign relations & resources developing: Saar Amir
Operation& publicity manager: Shani Adelshtein
Tal Center Founders: Zohar & Yankale Yakobson
Ben Horin & Alexandrovitz Public Relations Team:
Head of Public Sector Department: Amit Melnik
Team leader: Ortal Elias
Media consultant?: Yuval Mor
Aug
09
36 Travel-Friendly Suitcases – From Anti-Wrinkle Suitcases to Self-Weighing Rolling Suitcases (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) With traveling becoming more common for both work and play, many brands have designed travel-friendly suitcases to suit consumer needs. These pieces of luggage seek to make traveling less stressful…
Aug
09
Traeger Grills – “Tastes Like Gas” (2019) :70 (USA)
Posted in: UncategorizedThe idea behind Traeger Grills tongue-in-cheek “tastes like gas” line is quite simple – we all know that wood-fired BBQ tastes better, and suggesting that gas grilled “tastes like gas” reminds us of this. See, Traeger is the original and best wood-pellet grill available, and to tell everyone this the Traeger team collaborated with Nate Morley, Public Address, and Los Angeles-based GenPop, who has worked with big names like Marvel and Beyonce, to make this gassy-pun vision come to life.
Traeger, CEO: Jeremy Andrus
Traeger VP, Brand Marketing: Hjalmar Hedman
Traeger, Creative Director: Sam Rodgers
Traeger EVP, Product, Sales and Marketing: Denny Bruce
Director: Nate Morley
Director: Patrick Brice
Producer: Rick Brown
Production Company: GenPop
Executive Producer: Nick Moceri
Creative Director: Nate Morley
Creative Director: Ben Conrad
Writer: Nate Morley
Director of Photography: Adam Frisch
Production Designer: Kris Starr Davila
Wardrobe Stylist: Ela Erwin
Editorial: Nomad Editing Co.
Editor: Jared Coller
Assistant Editor: Noah Phillips-Edwards
Post Producer: Tanner Gordon
Aug
09
Director Matt Baron Joins Partizan for Global Representation
Posted in: UncategorizedWith a worldwide reputation for creative excellence, Partizan continues to edge out the competition by signing filmmaker and photographer Matt Baron. As a hands-on director, Matt is recognized for his ability to create deeply immersive worlds with a meticulous eye; the perfect stage for telling the highly emotional visually driven stories for which he’s best known.
Born and raised in Manhattan, Matt had a unique childhood, from the cultural melting pot of downtown New York to living as a French-speaking local during summers with his European family in Corsica. The innate duality of Matt’s early years helped to forge the versatile, yet humble filmmaker he has become.
Director Matt Baron
Matt’s passion for photography, music and people informed his directing career from the beginning. Learning the industry from the ground floor, Matt interned for legendary photographers, carving his own path by recognizing the need for behind-the-scenes films from their shoots, which Matt would shoot, edit, color and set to music.
Directing was the natural intersection of Matt’s multifaceted skillset and inherent taste level. His ability to adapt within a creative atmosphere means he is equally comfortable helming high-octane spots for adidas, avant-garde fashion films for Vogue, or socially conscious content like his #metoo-inspired film for Nest. Matt’s effortlessly well-rounded approach to direction is highly evident in ads like “Drive” featuring Gigi Hadid for Tommy Hilfiger, where he displays fresh ways to deliver high-gloss, aspirational scenarios in a relatable format.
Working with a well-established team, Matt has created some of the most poignant branded films in the game, with a client list that includes Beats by Dre, Gatorade, Moncler, H&M, and Kendrick Lamar. Along the way he has won a Grand Clio, a Silver Clio, two Bronze Cannes Lions, and an MTV VMA nomination.
As showcased in his most recent spot for RIMOWA luggage featuring Yuja Wang, Matt works closely with his talent to bring out spot-on performances, and fosters emotion in a manner that resonates effortlessly with a global audience. This ability to communicate across markets was a drawing factor for Matt’s signing to Partizan, which boasts studios in London and Paris (both offices cover the rest of Europe), New York, Los Angeles, and representation in the Middle East, China, and South America.
“I’m not someone who wants to hit just one territory,” explains Matt. “I like that Partizan is a company with a unified vision of what an artist can achieve on a global level. Being repped by one team worldwide gives directors like me room to reach our goals on a much broader scale.”
Of the fresh signing, Partizan founder Georges Bermann says: “Matt is the type of director we love to nurture at Partizan. He’s young, talented and ambitious, with a strong and unique creative point of view. He knows how to develop and portray character, even in short formats, and that’s a very important skill set. Above all, he’s passionate, and is excited to direct music videos, as well as commercials and other content, branded or not.”
Always keeping a full slate of projects, Matt is looking to continue making a mark in the commercial world, as well as ramping up work across music videos, narrative work, PSAs, and fashion-related content.
announcement
announcement
Aug
09
9 filmes para ver antes de “Era Uma Vez em Hollywood”
Posted in: Uncategorized
No próximo dia 15 de agosto chega enfim aos cinemas brasileiros “Era Uma Vez em Hollywood”, nono (e possivelmente penúltimo) filme da carreira de Quentin Tarantino. Como em grande parte de sua carreira, o longa estrelado por Leonardo DiCaprio, Margot Robbie e Brad Pitt é quase todo construído em cima de diversas referências da formação …
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Aug
09
Facebook Said to Be in Talks With Publishers on News Effort
Posted in: UncategorizedThe social network is pitching an initiative to license articles from some of the largest American news publishers for its mobile app, according to people with knowledge of the discussions.
Aug
09
SoulCycle and Equinox Announce Peloton Competitor on Pretty Much the Worst Day Possible
Posted in: UncategorizedSoulCycle and Equinox knew they were going to have a big week–but not for the reasons that ended up landing their names in headlines. On Wednesday, the boutique cycling studio famous for its pricey classes, mood lighting and over-motivational instructors, and luxury gym Equinox announced they’d be joining forces on an on-demand fitness streaming service….
Aug
09
Braincast 324 – A guerra dos streamings
Posted in: Uncategorized
Como a variedade de serviços e o acirramento da concorrência altera o panorama do mercado de vídeo por assinatura
O post Braincast 324 – A guerra dos streamings apareceu primeiro em B9.
Aug
08
No More Games: This Is A National Emergency
Posted in: UncategorizedWhat if you lived in a nation where the president incited racial violence on a daily basis? What if you lived in a nation where feeble-minded recipients of this twisted messaging were all too willing to spray the place with bullets from an automated weapon? What if…? The fact is the current president of the […]
The post No More Games: This Is A National Emergency appeared first on Adpulp.
Aug
08
Banco do Brasil convida seguidores a compor música para o Dia dos Pais
Posted in: Uncategorized
O Banco do Brasil lançou a campanha “Memórias Cantadas”, uma ação colaborativa e especial para o dia dos Pais, cujo conceito afirma que “nossas histórias são feitas de momentos que ficam marcados e, por mais diferentes que sejam, certamente têm uma coisa em comum: os pais”. A ação resultará no lançamento do single de mesmo …
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Aug
08
25 Beverage-Inspired Beauty Products – From Floral Kombucha Cleansers to Juice-Inspired Body Scrubs (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) These beverage-inspired beauty products support the idea that radiant health and beauty begins within and take inspiration from nutrient-dense and nourishing drinks like smoothies, lattes, kombucha,…
Aug
08
Bacardi: The Beat Machine by BACARDÍ – Major Lazer x Anitta “MAKE IT HOT”
Posted in: Uncategorized
Aug
08
How Do We Say ‘Have a Good Night’? Let Us Count the Ways
Posted in: UncategorizedOur Evening Briefing writer tailors each of her signoffs to a lighthearted news item of the day.
Aug
08
NBC Will Air The Tonight Show After Sunday Night Football 5 Times This Fall
Posted in: UncategorizedThe Tonight Show Starring Jimmy Fallon is expanding to Sundays–briefly–this fall. NBC will air five episodes of The Tonight Show this fall, after Sunday Night Football, the network said today at the Television Critics Association’s summer press tour in L.A. The first Sunday Tonight Show will air on Sept. 8, after the New England Patriots-Pittsburgh…
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