Trayana: Blue Horse


Film
Trayana

Now you know what to do when you want to eat something sweet.

Advertising Agency:Garlic Sofia, Bulgaria
Creative Director:Georgi Tsekov
Art Director:Mihail Naydenov
Copywriter:Stefan Alexandrov
Photographer:Daniel Lekov
Production:B2Y Production
Producer:Aleksander Kenanov
Upm:Simeon Vasilev
Director:Drago Sholev
DoP:Nenad Boroevich
Vfx:Bogomil Georgiev

Snickers: Wrong World Finals


Online
Snickers

BBDO Guerrero developed a campaign for Snickers that saw the brand hijack the World Cup finals with the Wrong World Finals.

On July 15, the world tuned into the biggest sport event of the year. Snickers wanted to join the celebration but if you aren’t an official sponsor, you can’t mention “World Cup”. So instead, Snickers launched The Wrong World Finals; a social media campaign that features all the matches you might confuse with the big one—a mistake likely made when you are hungry.

The campaign launched with a series of posters on social media and was brought to life offline in crowded sports bars around the country. So whether you were #TeamFrance or #TeamCroatia, Snickers made sure you weren’t #TeamHungry.

Advertising Agency:BBDO Guerrero, Makati City, Philippines
Creative Chairman:David Guerrero
Executive Creative Director:Federico Fanti
Creative Directors:Rachel Yulo, Liz Castañeda, Manuel Villafania
Associate Creative Directors:Michelle Edu, Nico Zapanta, Nikki Sunga
Art Directors:Bern Cordora, Caleb Cosico, Trisha Tobias, Trisha Salonga, Michelle Co, Franco Villaflorp, Gab Garcia, Chico Javier, Miel Soneja
Client Service Director:Karen Go
Account Director:Liezl Villamor
Senior Account Manager:Regie Ucang
Head Of Digital:Roshan Nandwani
Creative Services Director:Al Salvador
Final Artists:Vilma Magsino, Jomar Marasigan
Traffic:Cielo Laforteza

Dr. Scholl's: Her Feet

Video of Dr. Scholl’s – Her Feet

Jeep: Explore The Easter Island

Known for its passion to explore and venture, Jeep® of Brazil reinforces its universal values with the promotion of Easter Island, made in partnership with the advertising agency F.Biz and the live marketing agency TV1 Experience, which will draw, among the clients of the brand, eight people with escort to live an unforgettable experience of seven days on the Island – also called Rapa Nui, 3,000 km off the Chilean coast.

Video of Promoção Jeep | Ilha de Páscoa

Police Now: Take:90

Police Now Print Ad - Take:90

Lufthansa: Unknown Places – The Exhibition

Have you ever been somewhere first? Unknown Places it’s a journey into places you’ve never seen before. Because there is only a way to truly discover the world. By traveling.

Video of Unknown Places – The Exhibition / Unknown Places – La mostra

Western Cape Government: Reunion

Video of In Support of Life: Reunion

Western Cape Government: Ode

Video of Emergency Medical Services Ode

Colombia: Bucket List F.K.T

Video of Bucket List FKT

Colombia: The Highland Way

Video of The Highland Way

Colombia: Orca Songs

Video of Kesha | Orca Songs

Colombia: Date Night

Video of Date Night | Justin Hartley

Film Academy Museum, Yet to Open, Reveals Inaugural Exhibitions

The long-delayed Academy Museum of Motion Pictures won’t open until late 2019. But on Tuesday it announced what visitors can expect to see.

Conquer: Director of Media Strategy + Operations

Competitive annual salary + full benefits, 401k match:

Conquer:
The Director of Media Strategy and Operations will architect a strong infrastructure that empowers growth for Conquer.
Atlanta, GA 30361

The High School Superlatives Brands Would Win in 2018

Ah, superlatives–the titles we bestow upon ourselves when we graduate high school, as well as upon brands, innovations and virtually anything else that can be put into a list when one chapter ends and another begins. In this case, that chapter is the calendar year, which is why market research firm Morning Consult released its…

12 Campaigns That Show How TBWA Sparked Conversations Worldwide in 2018

Pulling off stellar creative around the globe is a big ask of any agency, in part because of the massive level of talent required–but also because there’s no single formula that can be copied and pasted across multiple regions with equal success. That’s part of what got the attention of Adweek’s selection committee in the…

GroupM Downgrades 2018 Ad Growth Projections and 2019 Expectations

WPP’s media investment group, GroupM, updated its 2018 and 2019 ad investment forecasts to reflect a downgrade in both. In its biannual This Year, Next Year report, GroupM downgraded 2018 growth expectations from 4.5 percent to 4.3 percent and 2019 expectations from 3.9 percent to 3.6 percent. Total new investment is expected to reach $19…

Bacardi Highlights New Premium Dark Rums With Spot Co-Directed by Michael B. Jordan

Bacardi, the spirits company that got its start in Cuba in 1862 manufacturing rum, is turning its attention to the dark premium rum segment of the category. Dark rum is considered premium because it is aged longer in the barrels than white rum. The company has unveiled a new campaign from BBDO in New York…

Breaking: Mrs. Claus Works For Google

Google’s Santa Tracker is officially back for its 15th year to surprise and delight children of all ages in the three weeks leading up to Christmas. But the announcement was arguably overshadowed by one shocking detail: It was attributed to none other than Mrs. Claus, who, it turns out, works for Google as the vice…

Snickers: Wrong World Finals


Online
Snickers

BBDO Guerrero developed a campaign for Snickers that saw the brand hijack the World Cup finals with the Wrong World Finals.

On July 15, the world tuned into the biggest sport event of the year. Snickers wanted to join the celebration but if you aren’t an official sponsor, you can’t mention “World Cup”. So instead, Snickers launched The Wrong World Finals; a social media campaign that features all the matches you might confuse with the big one—a mistake likely made when you are hungry.

The campaign launched with a series of posters on social media and was brought to life offline in crowded sports bars around the country. So whether you were #TeamFrance or #TeamCroatia, Snickers made sure you weren’t #TeamHungry.

Advertising Agency:BBDO Guerrero, Makati City, Philippines
Creative Chairman:David Guerrero
Executive Creative Director:Federico Fanti
Creative Directors:Rachel Yulo, Liz Castañeda, Manuel Villafania
Associate Creative Directors:Michelle Edu, Nico Zapanta, Nikki Sunga
Art Directors:Bern Cordora, Caleb Cosico, Trisha Tobias, Trisha Salonga, Michelle Co, Franco Villaflorp, Gab Garcia, Chico Javier, Miel Soneja
Client Service Director:Karen Go
Account Director:Liezl Villamor
Senior Account Manager:Regie Ucang
Head Of Digital:Roshan Nandwani
Creative Services Director:Al Salvador
Final Artists:Vilma Magsino, Jomar Marasigan
Traffic:Cielo Laforteza