YouTube apresenta seu tradicional vídeo retrospectiva, resumindo em poucos minutos tudo o que bombou na plataforma durante o ano todo
O post YouTube Rewind 2018: criadores de conteúdo relembram os grandes sucessos do ano apareceu primeiro em B9.
Conto sobre médico que tenta ajudar paciente misterioso foi comprada pela Fox
O post História postada no Reddit se tornará filme de terror com produção de Ryan Reynolds apareceu primeiro em B9.
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: E-Trade serves up another in its series of “Don’t get mad” adsthis one featuring a leaf blower, a clingy neighbor and an unnecessarily complicated smart fridge. Guitar Center suggests you “give the gift of music” this season, like maybe a Squier Telecaster electric guitar that goes for $129.99. And Kroger says “It’s not just how you celebrate, it’s the food you celebrate with.”
AnalogFolk is proud to support the Coalition for Reform in Political Advertising in creating and launching its first consumer campaign demanding government legislation to stop lies in political advertising.
The impactful creative uses language and iconography from fairy tales to make the point that fictional claims should have no place in political campaigning, and uses the tagline ‘It’s time to separate the real from the make believe’.
The campaign is running across social media, online and across outdoor sites and encourages viewers to sign a petition at change.org/p/reformpoliticalads that demands legislative change. Executions include Theresa May looking like a pantomime villain, with the headline: “Families pay £1000 more tax a year since the evil curse befell the kingdom.” and Jeremy Corbyn dressed as Little Red Riding Hood carrying the headline “10,000 more jobs have been created under the magic rock in the forest.”
As the Coalition states, political advertising is currently free to make wild and unsubstantiated claims. This is because, shockingly, campaign material in the UK is not regulated. Indeed, there’s nowhere to complain to if a voter believes that a political ad is dishonest. And with no regulator or body responsible, nobody has the power to remove political advertising that is misleading or indecent.
You can sign a petition at www.change.org/p/reformpoliticalads to demands legislative change.
The Sapient leader will take over from Sarah Golding in March.
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: E-Trade serves up another in its series of “Don’t get mad” adsthis one featuring a leaf blower, a clingy neighbor and an unnecessarily complicated smart fridge. Guitar Center suggests you “give the gift of music” this season, like maybe a Squier Telecaster electric guitar that goes for $129.99. And Kroger says “It’s not just how you celebrate, it’s the food you celebrate with.”
Keith Weed is retiring as Unilever’s Chief Marketing and Communications officer in May after nine years on the job, the company confirmed.
The news comes a week after the company announced insider Alan Jope will succeed Paul Polman as CEO effective the first of the year. Unilever has yet to name a successor to Weed. A spokeswoman says Jope will make the decision on a successor after he takes charge.
Weed, who has been at Unilever for 35 years, has overseen a series of efficiency moves at the company in recent years: slashing the number of agencies the company works with; bringing production in house through the company’s U Studios, and helping direct more of its spending to media and less to agency fees and production.
As 2018 comes to a close, YouTube revealed the top trending and top music videos on its platform this year. The top lists were determined based on views, shares, comments, likes and more. The No. 1 top trending video of 2018 was “To Our Daughter” from Kylie Jenner. It was released Feb. 4, and it…
Android users may be able to tap into the next generation of wireless service well before their counterparts on Apple’s iOS. Verizon and AT&T each announced plans this week to release their first 5G-enabled phones early next year in partnership with Samsung and telecom chipmaker Qualcomm. Meanwhile, Bloomberg reports that Apple will wait until at…
Everyone knows there’s a gender gap in esports when it comes to female pro players on the biggest stages, but are we neglecting a bigger and more critical audience? Female fans have traditionally been given the cold shoulder by brands investing in esports. and evidence shows it’s time for that to change. Each week, another…
U.S. Sen. Mark Warner, D-Va., sent a letter to the Federal Trade Commission today expressing “grave concerns” over the agency’s slow response to investigating digital ad fraud. In his letter to FTC Commissioner Joseph Simmons, Warner, said he was “deeply disappointed” in the FTC’s reply to a previous letter he sent in late October detailing…
Wondering how Adweek picked our Agencies of the Year for 2018–and which other agencies almost made the cut? For a fun peek into the discussions and debates sparked during our selection process, check out the videos below featuring me (Adweek’s creative and innovation editor) and Adweek Managing Editor Stephanie Paterik. We were both on hand…
Neste ano, a retrospectiva pessoal traz novidades, incluindo qual a música mais antiga que você ouviu, signo de artistas e até podcasts
O post Descubra o que você mais ouviu no Spotify em 2018 apareceu primeiro em B9.
The Big Johnä Top Deluxe meal from Chicken Licken® is a relatively well-known offering, yet no one knows where the name Big John comes from, or who, if anyone, the meal is named after. To quell the curiosity of Chicken Licken®’s biggest fans, brand and communications agency group Joe Public United, sparked the creative idea of bringing to life a tale of a person whose hunger inspired them to greatness: The Legend of Big John, the African man who discovered Europe before Europe discovered Africa.
Father Critmas is back at it again, and this time he’s starring in his own music video – a parody of Slade’s “Merry Christmas Everyone.”
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
