Apr
25
Xbox – mosquito's gift – 2002 :90 (UK)
Posted in: Uncategorized
aired pan european, ie also in Denmark, Sweden, Germany etc.
Apr
25
In the Post-Driving Era, Audi Shows How Quickly We’ll Become Nostalgic for the Wheel
Posted in: UncategorizedWhen the time of self-driving cars truly arrives, our lives are sure to be safer and more leisurely. But humans thrive on thrill and restlessness, so will we soon find ourselves too relaxed? That’s the question at the heart of Audi’s new spot from Venables Bell & Partners, which looks into the near future to…
Apr
25
Auntie Anne’s Launches a Clothing Line for Pretzel Lovers Everywhere
Posted in: UncategorizedAuntie Anne’s turns 30 this year, and to celebrate, it created an extensive clothing and accessories line complete with shirts, yoga bags and mugs. The line also debuts right in time for National Pretzel Day on April 26. Prices for the “For the Love of Pretzels” line are fairly reasonable; a mug costs $13, while…
Apr
25
Pop Hopes Its Linear-Loving Audience Will Help It Make Noise in the Upfront
Posted in: UncategorizedAs linear ratings continue to plummet throughout the industry, Pop network is heading into the upfront with an intriguing proposition for buyers: One-third of its audience is watching more linear TV than ever before. Much of that additional TV viewing is occurring on Pop itself, which has now seen five years of consecutive growth in…
Apr
25
Guardian and D&AD to launch global creative festival
Posted in: UncategorizedGuardian Media Group and D&AD have come together to launch a global festival of creativity in London.
Apr
25
Watch the newest ads on TV from Jeep, Pizza Hut, Hornitos and more
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Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: In a spot with the tagline “Here’s to the shot takers,” Hornitos Tequila offers a tribute to the people who take actionwhether it’s by actually kissing someone they want to kiss or by quitting the job they hate. Pizza Hut promotes one of its current dealstwo medium two-topping pizzas for $5.99 eachwith a pizza toss (and catch). And in a Senokot ad, an awkward first date gets extra awkward when a woman brings up her terrible constipation.
Apr
25
Marketer's Brief: Audi takes dig at self-driving cars in new ad
Posted in: Uncategorized
Of course Audi, like most major car brands, is simultaneously working on self-driving tech. In a 2016 interview, Loren Angelo, VP of marketing at Audi of America, told Ad Age that the driver won’t vanish from its advertising even if Audi eventually reaches full autonomy. “We believe that as a brand, it’s part of our positioning,” he said. “We know our owners and the people who love our brand love to drive.”
McDonald’s goes global in new Chicago restaurant
Would You Buy This?
Apr
25
Tonys Honor a New York Times Theater Photographer
Posted in: UncategorizedSara Krulwich photographs about 100 plays, musicals and operas each year, and is generally the only photographer not on a show’s payroll allowed to shoot.
Apr
25
Pop quiz: Why is the front page of today's Chicago Sun-Times blank?
Posted in: Uncategorized
Time for a pop quiz: All pencils, papers, smart phones and tablets off your desks, people!
Q. Why is the front page of today’s Chicago Sun-Times blank?
A. Because President Trump went on an epic Twitter tirade over the weekendattacking James Comey, the media (including “Sleepy Eyes Chuck Todd of Fake News NBC”), etc.and the Sun-Times just has no words any more. Like, it’s literally just speechless.
Apr
25
Watch the newest ads on TV from Jeep, Pizza Hut, Hornitos and more
Posted in: Uncategorized
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: In a spot with the tagline “Here’s to the shot takers,” Hornitos Tequila offers a tribute to the people who take actionwhether it’s by actually kissing someone they want to kiss or by quitting the job they hate. Pizza Hut promotes one of its current dealstwo medium two-topping pizzas for $5.99 eachwith a pizza toss (and catch). And in a Senokot ad, an awkward first date gets extra awkward when a woman brings up her terrible constipation.
Apr
25
Creative Circle: Sr. Copywriter
Posted in: Uncategorizedcompetitive:
Creative Circle:
Our marketing agency is looking for a Sr. Copywriter for an amazing contract opportunity. The ideal candidate will have 5-10 years’ of copywriting …
Minneapolis, Minnesota
Apr
25
Pinterest Released Several Features to Aid Visually Impaired Users
Posted in: UncategorizedPinterest bills itself as more of a visual search engine than a social network, and Wednesday, it announced steps to ensure that the visually impaired are not left out. The following updates were released Wednesday for iOS and the web, with Pinterest saying in a blog post that Android will be added soon, and adding…
Apr
25
Gartner Expects the AI Business Market to Grow 70% This Year
Posted in: UncategorizedWhile it seems like everybody and their cyborg seems to be thinking about artificial intelligence, a report seems to show there is real business value in the AI market. According to a report released today by the research firm Gartner, the global business value derived from AI is expected to increase to $1.2 trillion this…
Apr
25
BBC libera mais de 16 mil efeitos sonoros para download gratuito
Posted in: Uncategorized
Material é usado pela emissora em sua programação desde a década de 1920
O post BBC libera mais de 16 mil efeitos sonoros para download gratuito apareceu primeiro em B9.
Apr
25
Google também adota emoji da “arma de água” e só a Microsoft continua “pistola”
Posted in: Uncategorized
Mudança vem para se ajustar ao padrão utilizado por outras plataformas
O post Google também adota emoji da “arma de água” e só a Microsoft continua “pistola” apareceu primeiro em B9.
Apr
25
Perception Kayaks: Yakoffs
Posted in: Uncategorized
Brand Invention Agency Humanaut has created a long-form video for new client Perception Kayaks that exposes the murky world of cheap kayak knockoffs, or “yakoffs.” A send-up of low-budget instructional videos, the digital campaign teaches people how to spot the difference between inferior-quality imitators and real Perception Kayaks. It’s all in an effort to make sure no one ever gets “yakked off.”
Kayaking is a rapidly growing sport, and it’s attracted numerous me-too manufacturers that are trying to make a quick buck. This trend is causing first-time buyers to fall victim to cheaply made kayaks and cheap price points, available at superstore retailers. Perception, on the other hand, has been a leader in the kayak market for more than 40 years, making kayaks in the US in Greenville, South Carolina.
The humorous, three-minute instructional video uses victim’s testimonials, re-enyakments, undercover footage and more to tell cautionary tales of what can happen if you end up in a yakoff. “I was out buying some toilet paper and I saw a kayak for $199,” one subject recalls in the video. “I thought, ‘Kayaks should not be that cheap. I was right.”
Humanaut did what they do best,” said Todd King, VP of Marketing. “They helped us find the cultural tension within our category and delivered important information in a highly technical category where mis-information abounds. All while being entertaining and very funny.”
The work launched on YouTube with banners and a landing page that dives further into spotting the signs.
Apr
25
Solar Panel-Topped Tractor Trailers – The Shell Starship Class 8 Truck Offers Great Fuel Savings (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Shipping is an essential part of the modern economy that is also quite wasteful, so the Shell Starship Class 8 has been developed to help offer a new vision for the near future. Developed by the…
Apr
25
Realtor.com picks Crossmedia as digital media AOR
Posted in: Uncategorized
Realtor.com has selected independent Crossmedia as its digital media agency of record as it ramps up its digital media investment and tries to drill down on audience identification.
Realtor.com still works with creative agency Pereira & O’Dell, which created its new TV and digital campaign called “The Home of Home Search.” The campaign, which will debut during the Season 2 premiere of “The Handmaid’s Tale,” suggest buyers need the site to find features like a backyard “where your dog can act like a dog” or a chef’s kitchen where you can learn how to cook. Andrew Strickman, Realtor.com’s head of brand and chief creative, said it’s the biggest campaign the brand has run to date.
Strickman, who said the brand hadn’t previously worked with a digital-focused media agency, noted that the brand is increasing its digital media investment by almost 80 percent and wanted to start approaching digital media with an eye toward “stronger and better audience identification.” He said Realtor.com has a strong performance media team within the company, but wanted Crossmedia’s background in audience identification, targeting, analytics and experience building brands online.
Apr
25
Barbasol Names Onion Labs Its Creative Agency of Record
Posted in: UncategorizedShaving brand Barbasol has selected The Onion’s content studio, Onion Labs, to serve as its creative agency of record. Onion Labs’ first campaign for Barbasol launched earlier this month. The campaign, which promotes the brand’s expansion into razors, will run across broadcast, digital and radio. A broadcast spot calls the expansion a “no brainer,” comparing…
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