99 oferece vans gratuitas para foliões curtirem o Carnaval de rua de São Paulo

Vans terão rotas alternativas e complementares ao transporte público

> LEIA MAIS: 99 oferece vans gratuitas para foliões curtirem o Carnaval de rua de São Paulo

Como novo posicionamento, New Balance convida atletas para declararem independência

Marca quer mostrar como se mantém autêntica desde 1906, ao contrário de suas concorrentes

> LEIA MAIS: Como novo posicionamento, New Balance convida atletas para declararem independência

? Inspirada em suas novas sensações, Skol Beats lança camisinhas que refrescam e esquentam

Em parceria com a Olla, preservativos Fire & Frost serão distribuídos nos blocos de Carnaval em São Paulo, Rio de Janeiro, Belo Horizonte, Salvador, Recife

> LEIA MAIS: ? Inspirada em suas novas sensações, Skol Beats lança camisinhas que refrescam e esquentam

Mid-Century Modern Home Renovations – HAUS Architects Re-Designed a Modern Indianapolis Home (GALLERY)

(TrendHunter.com) Architecture studio HAUS renovated and re-designed a modern Indianapolis home that was built in the 1950’s. Situated on a highly wooded property in Williams Creek, this home is surrounded by…

Campbell's: The Tin Can Tree

An Irish Mother tells her daughter the story of her encounter with the magical tin can tree in this spec commercial for Campbell’s Soup.

Video of Campbell’s Soup “The Tin Can Tree” – Spec Commercial

Peloton: Better Is In Us

Video of Better Is In Us | Peloton

Coloradans Against Auto Theft: Puffer Week

Coloradans Against Auto Theft Digital Ad - Puffer Week
Coloradans Against Auto Theft Digital Ad - Puffer Week
Coloradans Against Auto Theft Digital Ad - Puffer Week

“Puffing” your car – or leaving it running unattended – is illegal in Colorado. Every year, Coloradans Against Auto Theft (CAAT) joins forces with law enforcement and community partners across Colorado for “Puffer Week,” a statewide campaign that reminds drivers of the risks and consequences associated with puffing their car. This year, Amélie created “Thiever,” a fake mobile app for car thieves to scope out their next steal, as a new, fun way to engage with Colorado drivers about auto theft on social media. Modeled after popular dating apps, Thiever is comprised of profiles of the top stolen cars in Colorado, encouraging thieves to “swipe right,” or steal one of the cars. The week-long campaign resulted in 323,333 social media impressions, and Facebook posts received 30 times more engagement compared to evergreen content. Moreover, the campaign was featured in 49 news stories from media outlets across the state, garnering over 2.2 million earned media impressions and further educating the community about how attractive puffer cars are to thieves.

Video of Coloradans Against Auto Theft: Puffer Week

Sberbank: Mr. Kettle

Video of Mr. Kettle (eng)

BurgerFi: Illusionist

BurgerFi Print Ad - Illusionist

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

BurgerFi: Ventriloquist

BurgerFi Print Ad - Ventriloquist

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

BurgerFi: Daredevil

BurgerFi Print Ad - Daredevil

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

Here’s What It Will Take to Make Autonomous Cars a Reality

Austin Russell, founder of Luminar Tech, and Michael Fleming, CEO of Torc, took the stage late in the day at the Autos2050 conference I attended in Washington, D.C., last week. Austin is a 22-year-old wunderkind whose company is building the future of transportation with LiDAR–a detection system that works on the principals of radar, but…

BurgerFi: Metal Mom

BurgerFi Print Ad - Metal Mom

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

BurgerFi: Illusionist

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

Video of BURGERFI Illusionist CC FINAL

BurgerFi: Daredevil

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

Video of BurgerFi: Daredevil

BurgerFi: Metal Mom

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

Video of BurgerFi: Metal Mom

BurgerFi: Ventriloquist

The BurgerFi campaign brings together two things that make them distinct — the exclusive ingredients they use in their burgers and also the highly inclusive nature of their brand. To make those points stand out, we paired items from their menu with people who are equally rare and wonderful. This inspired a rallying cry — Burgers for Every 1 — a nod to the top 1% beef they use and a promise to please every type of burger lover.

Video of BurgerFi: Ventriloquist

Wavemaker Notches Its First U.S. Win: Adobe


Nearly half a year after GroupM first announced it would be combining Maxus and MEC into a new agency, Wavemaker has its first U.S. win: Software giant Adobe.

Wavemaker will lead all online and offline media communications buying and planning across Adobe’s Creative, Experience and Document Clouds. It’s an extension of Wavemaker’s existing relationship with the client in Europe; MEC Switzerland had a relationship with the brand in Europe for more than a decade.

Adobe previously worked with its longtime creative agency Goodby Silverstein & Partners for media. Goodby remains Adobe’s creative agency of record.

Continue reading at AdAge.com

Fox Earnings Show Why Cable News Anchors Its Future


The first glimpse of the new 21st Century Fox Inc. isn’t all pretty.

Sure, the Fox News cable network had a solid quarter, with higher subscriber fees via pay-TV companies. But a drop in political spending, higher college football costs and lower audience ratings depressed results at the Fox broadcast network and local stations that carry its programs.

Those businesses will be a much larger part of the new, smaller Fox when founder and media billionaire Rupert Murdoch completes his $52.4 billion sale of the 20th Century Fox film and TV studios, the cable channel FX and other assets to Walt Disney Co. Built on Fox News, broadcasting and sports programming, the new company will confront strong headwinds as viewers and sponsors abandon conventional TV for new entertainment options.

Continue reading at AdAge.com

Virtual Fashion Influencers – Miquela Sousa is Instagram's First Virtual Fashion Icon (GALLERY)

(TrendHunter.com) Miquela Sousa is a nineteen-year-old half-Brazillian, half-Spanish model and singer, whose presence is contained exclusively online on Instagram as she is the first virtual fashion influencer….