Hasta La Creative!

“Pics or it didn’t happen” falls short when it comes to describing the realities of American life.

Riding the viral success of numerous other evolution videos, a genre that started with “The Evolution of Dance,” Breathless Resorts has scored a hit with “The Evolution of the Bikini”—an obvious crowd pleaser starring model and Vine star Amanda Cerny.

Vine stars are the new it thing in branded tie-ins, but there’s nothing new about scoring hits for your brand via hot girls in bikinis. The almost two-minute clip, by digital creative agency Forge Apollo, covers the bathing suit’s evolution from the 1890s to 2015 while it slowly uncovers Cerny in a through-the-decades striptease.

Her rack has already racked up 3 million views on YouTube and half a million more on Facebook. And as an extra bonus, you almost get to see Cerny topless. But the piece is more than pandering—it actually hits on the unique selling proposition of Breathless Resorts.

You see, Breathless Resorts occupies an interesting space in the resort market. It is an all-adults escape that is intended to save your vacation from the tyranny of other people’s children, while also saving those in monogamous relationships from the sort of talk they’d have to have before heading off to other adults-only places like Hedonism Resorts—designed for swingers.

But that doesn’t mean they still can’t imagine the sort of naughty adult fun that might happen at a resort called Breathless whose the advertising involves a woman almost going topless. The vacation possibilities, like the ad, will be too titillating for many to ignore.

Depuis le lancement du concours co-créatif Créa Carte organisé par Société Générale et qui s’achèvera le 9 juin prochain, de nombreux participants ont proposé leurs graphismes réalisés via l’application digitale mise au point par Dataveyes. Fubiz a sélectionné pour vous une dizaine de ces compositions colorées et visuelles.

Film
Reef

20 years ago an accident destroyed Nicolás Gallegos´s dream of becoming a surfer.
In his 20 years of professional career, Martín Passeri won 5 National Surf Championships. Martin, from the Reef Pro Team star, surprised everybody when surfing a wave with Nicolás on his back!
Martín surfed the wave he had been dreaming about for the last couple of decades.
Thousands of people were touched watching the scene live. And they felt deep the brand spirit: Life’s short, go surfing.

Advertising Agency:McCann, Buenos Aires, Argentina

L’application dédiée à la gestion d’e-mails CloudMagic a créé une série de set graphiques présentant avec humour les deux types d’utilisateurs dans le monde. On y retrouve ceux qui lisent et trient leurs mails dans l’instant, et ceux qui laissent la boîte pleine à craquer, ou encore ceux qui utilisent plusieurs services de messagerie et ceux qui n’en utilisent qu’un seul.

and around him again were the last days of the world

by

From Adbusters #119: Manifesto For World Revolution Part 2

By this part of the century few are left who believe
   in the animals for they are not there in the carved parts
of them served on plates and the pleas from the slatted trucks
   are sounds of shadows that possess no future
there is still game for the pleasure of killing
   and there are pets for the children but the lives that followed
courses of their own other than ours and older
   have been migrating before us some are already
far on the way and yet Peter with his gaunt cheeks
   and point of white beard the face of an aged Lawrence
Peter who had lived on from another time and country
   and who had seen so many things set out and vanish
still believed in heaven and said he had never once
   doubted it since his childhood on the farm in the days
of the horses he had not doubted it in the worst
   times of the Great War and afterward and he had come
to what he took to be a kind of earthly
   model of it as he wandered south in his sixties
by that time speaking the language well enough
   for them to make him out he took the smallest roads
into a world he thought was a thing of the past
   with wildflowers he scarcely remembered and neighbors
working together scything the morning meadows
   turning the hay before the noon meal bringing it in
by milking time husbandry and abundance
   all the virtues he admired and their reward bounteous
in the eyes of a foreigner and there he remained
   for the rest of his days seeing what he wanted to see
until the winter when he could no longer fork
   the earth in his garden and then he gave away
his house land everything and committed himself
   to a home to die in an old chateau where he lingered
for some time surrounded by those who had lost
   the use of body or mind and as he lay there he told me
that the wall by his bed opened almost every day
   and he saw what was really there and it was eternal life
as he recognized at once when he saw the gardens
   he had made and the green fields where he had been
a child and his mother was standing there then the wall would close
   and around him again were the last days of the world

—W.S. Merwin, Green Fields, 1995.

• poetry
• death

Source

(TrendHunter.com) For consumers looking for a convenient and healthy way to make meals at home, there are now several specialty food subscription services that offer a range of delicious options. From bare-bones…

Quentin Tarantino est de ces réalisateurs aux multiples inspirations, qu’il intègre parfaitement dans ses films. Mises en parallèle par Jacob T. Swinney, ces références sont éloquentes. On remarque ainsi que certaines scènes de « Psychose » de Hitchcock ont inspiré « Pulp Fiction » ou encore que « Kill Bill » fait référence à « Citizen Kane ». Tarantino est un homme de cinéma et ce parallèle en donne une nouvelle fois la confirmation.

Le magazine Stylight a réalisé une série de visuels comparant la magie des Oscarsset au glamour du festival de Cannes. On y découvre les différences subtiles entre la croisette et Hollywood et même les similitudes entre les personnalités. Tout est représenté avec humour sous la forme d’illustrations en diptyques.

Olá, antidesigners e brainstormers! Neste programa, Ivan Mizanzuk, Rafael Ancara e Felipe Ayres recebem o convidado Artur Roman, vocalista e guitarrista da banda Esperanza, para conversarem sobre Produção Sonora e Musical, aquele ainda ofício pouco reconhecido pelo grande público mas que faz toda a diferença em trabalhos de áudio. Abordamos a velha briga do digital […]

> LEIA MAIS: AntiCast 184 – Produção Sonora e Musical

Post originalmente publicado no B9
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