Godrej CCTV Cameras by JWT, Gurgaon

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desicreative – Indian Advertising Creative Blog and Community (beta 1.4)

Advertising Agency: JWT, Gurgaon, India
Creative Director: Pranjal Bordoloi
Art Directors: Vivek Raj Brahma, Amit Shankar
Copywriter: Pranjal Bordoloi
Illustrator: Vivek Raj Brahma
Executive Creative Director: Amit Shankar

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The post Godrej CCTV Cameras by JWT, Gurgaon appeared first on desicreative.

LEGO Dimensions combina game com kits de montar

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Everything is awesome!

> LEIA MAIS: LEGO Dimensions combina game com kits de montar

Brainstorm9Post originalmente publicado no B9
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Pensa que Jon Snow não sabe de nada? “Snow Knows”

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Hinge Digital assina criação de série

> LEIA MAIS: Pensa que Jon Snow não sabe de nada? “Snow Knows”

Brainstorm9Post originalmente publicado no B9
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Conheça o Netflix Watch, o smartwatch que realmente vale a pena ter

netflix

Será que a moda vai pegar?

> LEIA MAIS: Conheça o Netflix Watch, o smartwatch que realmente vale a pena ter

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Boost Mobile – Bathroom Dilemma / Come to data (2015)

Boost Mobile - Bathroom Dilemma / Come to data (2015)
Chris has just gone for a wee, when the data-devil takes over. Blinking on his phone. Tempting him to check his social networks and those Manbaby tumblrs.

This, like the priest “come to data” relies on us having a bit of fun with the joke. Data, is in fact the devil, and instead of being shamed into the awkward social dance we normally do, we might as well embrace our need for constant “Emergency Kittens”.

Saatchi & Saatchi New York Has Its Own In-House Troll

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It would appear that someone who either works within the Saatchi & Saatchi New York office or has a very deep knowledge of the organization is not happy with recent decisions made by agency management.

Today, the shop apparently let creative technologist Steve Nowicki go after almost four years — and someone who uses the pen name “Vox Saatchi” and writes in the royal “we” expressed his or her displeasure in a rant that went out to everyone in the office under the subject line “Sinking Ship.”

It’s more than a bit brutal in addressing CEO-since-2013 Brent Smart:

Dear Brent and the Rest of the Peanut Gallery Senior Management,

Today you fired one of the best employees at Saatchi, Steve Nowicki. Steve was energetic, intelligent, kind and incredibly helpful. He was one of the best parts of Saatchi New York. He worked tirelessly to help each and every account. He would lend a hand whenever you needed him. He was, quite simply, the best.

It makes sense that you let him go, however, because you have no idea what you’re doing. You’re leading the agency into the ground. We hope someone, anyone at the agency can forward this to Kevin Roberts and Robert Senior.

Several weeks ago you told us that the new normal is being overworked and that there is no help on the way. That you are tired of hearing people complain. You said if we don’t like how things are at Saatchi, we should leave. That this is “the new normal”. You point fingers and place blame on everyone while not taking any responsibility for losing (lots of) business and losing (fantastic) employees. A great CEO would inspire us to greatness, yet the opposite is happening.

People are leaving on a daily basis because you’re causing this ship to sink. And instead of turning things around, you let go one of the best employees we’ve had in years.

Saatchi has a great name. And at one point it created great work. But not under this leadership. And it’s clear now that we’re definitely heading in the wrong direction. And you’re right, no help is on the way. Not with you in charge.

We hope things change soon! We really do. This place could be fantastic. We need someone to turn it around, and fast. We’re hopeful. We work hard everyday. We need someone who works hard for us.

Sincerely,

Vox Saatchi

It’s not clear whether “Vox” is addressing the creative shakeup that hit the agency last Summer and preceded the hire of Droga5’s Paul Bichler and CP+B veterans Chris Moreira and Mark Schöller as ECDs. But the anonymous writer claims to speak for the employees and is definitely not the same person who runs the internal “day-to-day life” Hudson/Houston account.

In short, someone is pissed.

 

Light Fish: Light up your senses, 1

Advertising Agency: Bizlift, India
Art Director / Illustrator / Typographer: Vikas Tyagi
Copywriters: Vikas Tyagi, Ishani Sarkar
Published: March 2014

Light Fish: Light up your senses, 2

Advertising Agency: Bizlift, India
Art Director / Illustrator / Typographer: Vikas Tyagi
Copywriters: Vikas Tyagi, Ishani Sarkar
Published: March 2014

Light Fish: Light up your senses, 3

Advertising Agency: Bizlift, India
Art Director / Illustrator / Typographer: Vikas Tyagi
Copywriters: Vikas Tyagi, Ishani Sarkar
Published: March 2014

Light Fish: Light up your senses, 4

Art Director / Illustrator / Typographer: Vikas Tyagi
Copywriters: Vikas Tyagi, Ishani Sarkar
Published: March 2014

Here's Why We Are (and Sort of Aren't) Psyched for 'True Detective 2'


HBO just dropped a teaser for Season 2 of “True Detective,” and while the clip provides only a 60-second glimpse at the follow-up to Nic Pizzolatto’s nihilistic masterpiece, there’s still plenty of clues to obsess over as we await the June 21 premiere. Here’s a quick roundup of the five most (and least) promising TD2 nuggets:

YOU’RE SO MONEY, BABY!

1) Colin Farrell’s mustache looks positively sentient, and while it’s not as gloriously bushy as the one sported by a certain 19th century German philosopher, it’s also hard not to see the ‘stache as a nod to Pizzolatto’s existential hero. (There’s a reason why the show’s detractors refer to it as “Nietzsche for Dummies.”) When paired with that bolo tie and brass knuckles, Farrell’s compromised cop is one dandy badass.

Continue reading at AdAge.com

Infográfico ilustra todas as 456 mortes das 4 temporadas de Game of Thrones

westeros

Contém spoilers, blablabla, etc… vocês já sabem, né?

> LEIA MAIS: Infográfico ilustra todas as 456 mortes das 4 temporadas de Game of Thrones

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Boost Mobile – The Priest / Come to data (2015) :60 (USA)

Boost Mobile - The Priest / Come to data (2015) :60 (USA)
Friends, fellows, adgrunts. Let me introduce to you the new Boost Mobile campaign that is all about the data. The sexy, hawt, data. You know how some people are tremendous party-poopers and ask you to burying you face in your phone at the PTA meeting, the supermarket, your nans funeral? Yeah you can tell them to suck it and switch to Boost Mobile because here there’s so much data, it’s turning catholic priests into sinners who will indulge in date when they should be giving the Blessed Sacrament.

Tssk tssk. What a bad priest. Not as bad as the pun Come to data though. Groan! Ok, fine, I’ll admit it, I smirked. Stay away from puns as taglines though, kids. It’s a sin.

Plus-Size Padding Portraits – Refinery29 Uncovers a Plus-Size Practice That's Bad for Body Image (GALLERY)

(TrendHunter.com) The use of Photoshop may have drummed up a lot of body image controversy in the fashion industry, but there are other practices that are just as troubling including the use of plus-size padding. As…

Bucking Trend, Pereira & O’Dell to Break With Its Brazilian Parent

An agency based in San Francisco has decided to buy back the 70 percent stake in it owned by Grupo ABC.



Weight Watchers Partners with DiMassimo Goldstein

weightwatchersDiMassimo Goldstein, an independent, New York-based agency, has been selected by Weight Watchers to handle the brand’s spring campaign, which will debut Sunday, AdAge reports.

Weight Watchers decided to leave W+K last month after less than a year with the agency, in a move many attribute to an attempt to save money on the part of the struggling company. W+K took over for McCann Erickson New York in April of 2014, at which time Weight Watchers proceeded to drop its celebrity spokespeople.

A Weight Watchers spokesperson stated that this is not an agency of record selection and that the brand will “continue to evaluate agencies for the longer term.” AdAge notes that DiMassimo Goldstein “has experience crafting ads for subscription-model businesses, ranging from Netflix and eBay to Reader’s Digest and FreshDirect.” We featured the agency’s work on the FreshDirect broadcast spot “Lonely Shopping Cart” last year.

As you may remember, W+K’s last work for the client was its “All You Can Eat” Super Bowl ad featuring voiceover work from Breaking Bad’s Aaron Paul.

Advertising Jobs: iCrossing, Digiday, Bullseye Strategy

This week, iCrossing is hiring a digital media planner, and Digiday is looking for a content editor for its content studio. Meanwhile, Bullseye Strategy needs a client strategist, as well as a director of search marketing. Get the scoop on these openings and more below, and find additional just-posted gigs on Mediabistro.

Find more great advertising jobs on the AgencySpy job board. Looking to hire? Tap into our network of talented AgencySpy pros and post a risk-free job listing. For real-time openings and employment news, follow @MBJobPost.

The Minimal Maps Project

Basé à Londres, le designer Michael Pecirno est l’auteur du projet en cours « Minimal Maps ». Il a voulu représenter des données avec une nouvelle imagerie à partir de la carte des Etats-Unis et en pointant visuellement les points d’eau, les champs de maïs, l’urbanisme ou les forêts. Des prints de ses cartographies sont disponibles sur son shop.

Data is accurate for the year 2014 and has been collected from the USDA’s CropScape Program.

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The 10 Greatest Cars of New York Auto Show

Le Salon International de l’Auto de New York est le plus grand salon de l’automobile sur le sol américain. Les constructeurs automobiles du monde entier ont dévoilé 60 nouveaux modèles à la presse la semaine dernière. D’Aston Martin à Subaru en passant Porshe, voici sans plus tarder une sélection des 10 meilleures voitures selon le magazine Wired.

Honda Civic

Bentley EXP 10

Smart Fortwo

Cadillac CT6

Aston Martin Vulcan

Jaguar XF

Subaru STI Performance Concept

Porshe Boxster

McLaren 570S

Ford Continental

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Civic Concept

Can John Legend, Soap Divas Prop Up Pop?


Pop, the cable channel formerly known as TV Guide Network, on Thursday announced it has enlisted the likes of John Legend, Tyra Banks and, um, Alan Thicke in a bid to steal upfront dollars from lifestyle platforms E!, Bravo and Oxygen.

In its first upfront presentation under its new moniker, Pop took the wraps off a slate of original projects that includes the a cappella competition series “Sing It On,” a virtual “Real Soap Stars of Beverly Hills” (actual title: “Queens of Drama”) and the previously announced “Losing It,” an interview show in which celebrities spill the beans on how they misplaced their personal V-cards.

Inspired by the 2012 musical comedy “Pitch Perfect,” “Sing It On” is co-produced by Core Media Group (“American Idol,” “So You Think You Can Dance”) and Mr. Legend’s Get Lifted Film Co. Pop has ordered eight one-hour installments of the series, which will premiere Wednesday, May 13.

Continue reading at AdAge.com