Jan
15
10 Companies Join Effort to Test Drones for Newsgathering
Posted in: UncategorizedThe companies, which include The New York Times and NBC Universal, have formed a partnership with Virginia Tech.
Jan
15
Neat Nook Ledges – The Fferrone Corner Shelves Tuck into Underutilized Spaces for Added Storage (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) You don’t require blank walls in order to bring more storage systems into the rooms of your home; shift your eyes to where the walls meet, and you’ll discover some great opportunities….
Jan
15
Models Pose as High Fashion Dolls in Their Store Packaging in Creepy Photos From Vogue
Posted in: Uncategorized
Dolls. An iconic childhood toy. You can dress them, accessorize them, cut off all their hair with a pair of Fiskars until they look just like I Made Bad Life Choices Barbie, then wake up in the middle of the night to find them staring at you ominously by the light of the moon. Great fun, really.
Vogue Paris has married nostalgia with modern fashion in a photo series of models posed as luxury fashion dolls—in their store packaging. Stunning and creepy. Simultaneously beautiful and the stuff of nightmares.
Each brand is represented thoughtfully—the luxury Italian brand Moschino with all pink and poodle hair; Louis Vuitton, which will put an LV logo on anything; the Valentino doll is Zooey Deschanel’s life in a box; Ralph Lauren looks like a gilded flight attendant; Saint Laurent, IDK, there are roller skates and a guitar; and the ultra-feminine Chanel, I can smell the No. 5 from here.
Check them out in the current Vogue Paris edition, but if you’re not a subscriber (quelle horreur!), you can see them here.
Via Laughing Squid.
Jan
15
Colgate- Vending Machine – (2015) 1:11 (Puerto Rico)
Posted in: Uncategorized
Y&R Puerto Rico have hacked vending machines to deliver samples. It may not be the happiness machine, but it’s certainly a good reminder to brush your teeth after eating sugary sweets.
Country:
Commercials:
Jan
15
Mirrored Tokyo
Posted in: UncategorizedL’internaute japonais Darwinfish105 a réalisé une magnifique video dans laquelle il s’est amusé à dupliquer la ville de Tokyo grâce un effet miroir appliqué à des vues d’ensemble de milieux urbains. Un véritable dédoublement de personnalité urbain à découvrir en vidéo dans la suite de l’article.
Jan
15
Xiaomi Moves Into Higher End of Phone Market With New Devices
Posted in: Uncategorized
Xiaomi Corp. released its biggest, most expensive smartphones as the Chinese manufacturer challenges Samsung Electronics Corp. and Apple Inc. at the higher end of the mobile-device market.
The 5.7-inch Xiaomi Note debuts Jan. 27 for $371, Chief Executive Officer Lei Jun said at a press conference in Beijing today. The device is bigger, lighter and thinner than Apple’s iPhone 6 Plus and has a curved glass display, he said. A second device, the Note Pro, will sell for $533.
After building Xiaomi into the world’s third-largest smartphone vendor in less than five years, Lei has set his sights on overtaking Samsung and Apple within a decade. To achieve that goal, he’s investing in startups that can provide hardware, software and services that complement its devices.
Jan
15
How Pepsi, the Pope and a Politician Wound Up Together on Billboards
Posted in: UncategorizedAhead of Pope Francis’ visit to the Philippines, odd billboards popped up on roadsides showing a photo of the religious leader, the Pepsi logo and a greeting. “Welcome His Holiness Pope Francis,” they proclaimed.
The billboards concluded with a message from a local politician: “Greetings from Brgy Chairman Felibus ‘FPJ’ Papa Jr,” according to photos shared on social media.
So who was responsible? The bottler did it.
Jan
15
Six Solutions to the Headaches Big Data Can Bring
Posted in: Uncategorized
The era of big data is here, and with it comes a smorgasbord of opportunities for marketers to connect with customers in amazing new ways. Vast quantities of customer information are now flowing into businesses from social media, smartphones, bots, GPS devices, cameras, appliances and satellites, and increasingly sophisticated computer algorithms are attempting to turn it all into actionable intelligence of some sort.
While you are preparing to take maximum advantage of all the glorious opportunities big data offers, keep in mind that big data can also pose serious threats to businesses. Here are six solutions to the headaches that big data can bring.
1. Secure your data
Jan
15
Tesco: 25 years of advertising
Posted in: UncategorizedToday’s breaking news that Tesco is parting ways with Wieden & Kennedy marks just the fourth main ad agency it has used in the past few decades. Marketing tracks some of the seminal moments in the supermarket’s advertising, and the ups and downs in agency relations.
Jan
15
BBH to bring trust back to Tesco, says Neil Munn
Posted in: UncategorizedBartle Bogle Hegarty aims to build trust back into Tesco’s brand when it takes over the troubled supermarket’s advertising account.
Jan
15
Memphis Numbers Series
Posted in: UncategorizedC’est dans un style graphique memphis que l’artiste espagnole Muokkaa a créé cette énumération en 3D. Imbrications d’objets, combinaisons de matériaux et de couleurs, l’artiste nous offre de belles compositions alliant créativité et technique digitale parfaitement maîtrisées. À découvrir en images.
Jan
15
AntiCast 165 – Para quem é “ser Charlie”?
Posted in: Uncategorized
Olá, antidesigners e brainstormers!
Neste programa, Ivan Mizanzuk, Ana Luiza Koehler e Zamiliano (durante 10 minutos) conversam sobre os atentados que ocorreram na França e toda a campanha que correu pela internet chamada “Je suis Charlie”, em referência aos chargistas do Charlie Hebdo que foram assassinados por terroristas na semana passada. Discutiremos a questão da liberdade de imprensa, os imigrantes muçulmanos na França e por toda a Europa, a xenofobia presente e tentaremos lançar novas luzes nessa tragédia ocorrida. Não buscamos respostas, mas sim um maior aprofundamento nessa situação que não parece se resumir apenas nos “limites do humor”, na liberdade de discurso e nem compreender ou não as atitudes dos assassinos. Ao que tudo indica, o buraco é bem mais embaixo do que tudo isso.
“O repúdio a todo massacre tem que ser incondicional.
Mas isso não quer dizer que não se pode entender por quê.
Compreender, contextualizar NÃO quer dizer desculpar ou justificar.
Compreender é o cerne da ciência. Quem confunde uma coisa e outra, e ataca os que tentam entender o que acontece/u/rá, na verdade não gosta do conhecimento. Não gosta da ciência.”
– Renato Janine Ribeiro
» 0h13min10seg Pauta principal
» 1h38min56seg Leitura de comentários
» 2h03min22seg Música de encerramento: “BYOB”, da banda System of a Down
Links
Livro “Até o fim da queda”
» Pré-Venda do livro
» Texto Top 5 influências para o livro “Até o Fim da Queda”
Resenhas
Skoob
Crítica de Fabiane Lima, no seu site Megalopolis
Crítica no “Leitorto – Literatura de Terror”
Envie a primeira página de seu conto, romance, novela para ser analisado e discutido pelo Ivan e por Fábio Fernandes num próximo AntICast! Mande para o email contato@anticast.com.br
Camiseta Anticast
“Prefiro Baudrillard”
Masculina | Feminina
Workshops Ivan
» São Paulo
01/03/15 História da Arte para Criativos
» Hangout
31/01/15 Arte e Morte (Hangout)
Pensar Infográfico
» Pessoal de Belo Horizonte: querem o “Pensar Infográfico” em sua cidade? Preencham o formulário!
» Quer o pensar infográfico na sua cidade?
» Curta a nossa página no facebook e acompanhe novidades sobre nossos cursos e palestras, além de curiosidades sobre infográficos e visualização da informação.
» Dúvidas, informações e etc. cursos@infograma.org
iTunes
» Ouça o AntiCast no iTunes aqui ou então manualmente: Assine no seu iTunes da seguinte forma: Vá no Itunes, na guia Avançado > Assinar Podcast e insira: feed.anticast.com.br
Redes Sociais
» Nos acompanhe no twitter @anticastdesign, na nossa fanpage no Facebook e no Youtube (/anticastdesign). Ou nos mande um email no contato@anticast.com.br Siga também o nosso irmão @filosofiadesign.
Post originalmente publicado no Brainstorm #9
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Jan
15
Dr Pepper apresenta um cãozinho que, como o refrigerante, é único
Posted in: Uncategorized
Quem cresceu lendo aos gibis da Turma da Mônica facilmente vai associar o cãozinho que estrela o filme Mop Dog, da Dr Pepper, com Floquinho, grande companheiro do Cebolinha.
Dito isso, a Deutsch LA conseguiu criar um comercial sensível e de fácil identificação ao colocar a marca como uma espécie de coadjuvante para a história de um entregador e sua amizade com um cachorrinho estranho, mas extremamente simpático e, como diz a assinatura da Dr. Pepper, “one of a kind”.
No final das contas, é aquele filme que tem tudo para fazer você sorrir.
Post originalmente publicado no Brainstorm #9
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Jan
15
Scorsese, De Niro and DiCaprio Finally Team Up for a Film, Which Turns Out to Be an Ad
Posted in: Uncategorized
Martin Scorsese famously has two favorite actors, Robert De Niro and Leonardo DiCaprio. But De Niro and DiCaprio have never worked on a Scorsese project together—until now.
The trailer below, for a short film called The Audition, stars both actors and the director—and sets up a rivalry between De Niro and DiCaprio, with the two vying for the same acting role. The short film will reportedly be unveiled later this year—and will also feature Brad Pitt, for extra star power.
The catch? The whole thing is an elaborate advertisement for two casino resorts City of Dreams Manila in the Philippines and Studio City Macao in China.
It seems that old rascal Scorsese has gotten De Niro and DiCaprio to venture to Manila and Macao hang out with him at these resorts because these places are “incredible.” As you can imagine, this short has everything: drinking, glamorized gambling and hijinks. Plus, De Niro is menacing and DiCaprio is still sporting that dreadul man-bun-and-beard combo.
Brett Ratner, a producer on the project, said in a statement: “This short film is a historic event because it is the first film ever to star such legendary actors as Robert De Niro, Leonardo DiCaprio and Brad Pitt in one film together.”
He adds: “The cooperation between Mr. Scorsese and the Melco Crown Entertainment brand is synergistic because of the fact that Mr. Scorsese directed the film Casino starring Robert De Niro. Mr. Scorsese has collaborated with Mr. De Niro on eight films and with Mr. DiCaprio on five films and is working with Mr. Pitt for the first time. Our hope is that the trailer for The Audition gives audiences an early look into what will surely be an important cinematic experience directed by one of the most culturally influential directors in the history of Hollywood films. I look forward to the global premiere of the film at the launch of Studio City in mid-2015.”
Jan
15
Red Housing by Pietri Architectes
Posted in: UncategorizedL’agence Pietri Architectes a pensé cet ensemble de logements tout en rouge situé dans le sud de la France. La structure du lieu est imbriquée dans l’immeuble séparé en deux et dévoilant une terrasse aux tonalités rose pastel, des jardins, des appartements et des couloirs aux perspectives dignes de l’esthétique de Wes Anderson. À découvrir en images.
Jan
15
Projeto Ara, o smartphone modular do Google, vai chegar em Porto Rico ainda em 2015
Posted in: Uncategorized
Já pensou se ao invés de ter que escolher entre o smartphone top de linha e um mais econômico, você pudesse ir adquirindo melhorias para o seu celular aos pouquinhos?
Essa é uma das possibilidades do Projeto Ara, do Google, que faz do smartphone um aparelho modular, como um computador tradicional, onde você pode melhorar ou trocar peças com grande facilidade, apenas deslizando bloquinhos na parte traseira do aparelho.
Na segunda apresentação do projeto, ocorrida nesta quarta-feira, o Google apresentou um novo protótipo do aparelho, e também anunciou quem serão os primeiros a poder testar o gadget: os porto-riquenhos.
A escolha do país latino-americano se deu pela diversidade de aparelhos entre a sua população, que atualmente está dividida entre celulares básicos (conhecidos como feature phones) e smartphones. Ou seja, uma grande oportunidade para o Google colocar no mercado um smartphone que pode ser tão barato quanto os módulos escolhidos pelos usuários, já que o custo vai variar de acordo com o tipo e quantidade de plaquinhas escolhidas, com a vantagem de permitir um upgrade mais tarde.
Post originalmente publicado no Brainstorm #9
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Jan
15
Brands Need Meaning, Know What I Mean?
Posted in: UncategorizedCategory: Up Your Game
Summary: Citizens United and the Supreme Court said that corporations are legally “people” in the USA. Ad agencies everywhere say they want to make brands “more human.”
Okay then. Let’s. Let’s be human. All the way.
So, for brands, marketers, what does being human mean?
Let’s begin with you, human being.
Jan
15
Amazing Engineering Toys – This Building Toy Allows Kids to Create their Own Water Recycling System
Posted in: Uncategorized
(TrendHunter.com) Amazing Toy Limited is dedicated to creating, well, amazing products. Take, for instance, the Recycle Screw Pump: a building toy that is designed around the principal of the Archimedean Screw. For…
Jan
15
Philharmonie of Paris
Posted in: UncategorizedMercredi 14 janvier, Paris a enfin inauguré la Philharmonie. Situé au coeur de la Cité de la Musique, le bâtiment comprend une salle symphonique de 2.400 places à l’acoustique ultramoderne, 1800 mètres carré d’espaces éducatifs, un restaurant panoramique et une salle d’exposition. Ce chef d’oeuvre d’architecture signée Jean Nouvel est à découvrir en images.
Jan
15
Vídeo reverso de malabares com fogo é um espetáculo de pirotecnia
Posted in: Uncategorized
Palha de aço, fogo e uma malabarista em uma clareira na floresta. Esses elementos já seriam suficientes para fazer um belo vídeo, mas quando tudo isso é mostrado em câmera lenta reversa o resultado é simplesmente impressionante! O que vemos é quase mágica, como se a mulher estivesse atraindo as chamas com seus malabares.
(E não se preocupem: segundo o diretor Richie Johnston, todas as precauções foram tomadas para não causar nenhum incêndio.)
Post originalmente publicado no Brainstorm #9
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