Hasta La Creative!

Depois de ganhar o Mercury Prize de 2012 com seu interessantíssimo álbum de estréia An Awesome Wave, o pessoal do Alt-J agora volta com tudo para o lançamento de This Is All Yours, que deve ser lançado em setembro.

Segundo Joe Newman, frontman da banda, houve um período complicado nos últimos meses. A saída do baixista Gwil Sainsbury abalou a confiança deles, que por muitos momentos ficaram sem saber como continuar. Mas todo o processo foi amigável e o resto do grupo reconquistou o foco para concluir o segundo disco.

Pelo que dá pra sentir de Left Hand Free, o disco vem menos experimental. O novo single é poderoso, grandioso, com uma pegada bem mais rock do que o indie que abusava dos sintetizadores no primeiro disco. Lembra até os primeiros hits do JET.

Mas não se engane: Left Hand Free tem, sim, sua dose de inventividade. O solo de órgão nos relembra o porquê de termos ficado interessados por essa banda desde o início.

Ouça (e divirta-se) no vídeo acima.

(Crédito da foto: Gabriel Green)

Post originalmente publicado no Brainstorm #9
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mcgarrybowen teamed up with production company Bullitt Branded (a new branded content company from the Russo Brothers) to combine the re-launch of Teenage Mutant Ninja Turtles and the re-launch of Pizza Hut’s “Cheesy Bites” in a new spot entitled “Sneaky Turtles.”

The 30-second cross-promotional spot keeps things pretty simple, relying on the appeal of the Teenage Mutant Ninja Turtles. Said “Sneaky Turtles” break into a Pizza Hut test kitchen while no one is around and whip up a batch of “Cheesy Bites” — while making a complete mess. When the test kitchen chef returns, he’s pleased to discover the “Cheesy Bites” and eagerly digs in. The cross-promotion makes a lot of sense for Pizza Hut, given the Teenage Mutant Ninja Turtles’ well-known love of pizza, and using the re-launch of the Turtles on the big screen to re-launch a menu item is a nice touch, but we can’t help but feel like something’s missing. Stick around for credits after the jump. (more…)

New Career Opportunities Daily: The best jobs in media.

At least every other Monday afternoon, five men in their mid-20s post a new video to the YouTube channel “Dude Perfect.” It will likely depict these young men, who are collectively known as Dude Perfect, performing a jaw-dropping trick shot with, say, a basketball or pool stick, eliciting howls of approvals. Within 24 hours, the video will garner hundreds of thousands of views.

Brands such as Pringles, Nerf and Pennzoil have taken notice and begun working their products into these videos. This week, LG joined the roster, paying for the Dude Perfect team to integrate the company’s LG G3 smartphone into a five-and-a-half minute romp through the Dude Perfect office, which looks more or less like a frat house, a sporting goods store and a Dunder Mifflin satellite office slammed into each other.

“Dude Perfect accomplishes tasks that seem impossible, and we think this really fits with LG’s brand motto, ‘It’s all possible,'” Chris Yie, leader of marketing communications at LG Electronics MobileComm, said in an email. “Their content is also so lively and youthful that the younger generation is able to relate to their energy.”

Continue reading at AdAge.com

Bjarke Ingels Group ont imaginé un labyrinthe intérieur au National Building Museum de Washington dans le cadre d’une grande exposition. Le concept est simple : se perdre dans un lieu mélangeant design et interactivité. Plus d’images de ce projet sur le site et dans l’article dédié.

It’s become a political rite of passage: When a political party unveils a new tech-related initiative, detractors on the opposite side of the aisle inevitably pounce with parody sites and social-media lampoons. The latest hazing victim was the Republican party, after the launch of the new .gop domain.

In a novel approach to spurring adoption of centralized-digital platforms among like-minded campaigns and organizations, the Republican State Leadership Committee is the official registry for the .gop domain. What that means in practice is that the RSLC, which works to elect Republican candidates running for statewide legislative offices, is selling domain names that feature the .gop suffix. They cost $20.16 each, a nod to the next presidential election year.

Needless to say some Democrats and liberals decided it was a good opportunity to mock the Republican party’s digital evangelists again. On Tuesday, a handful of people searched the system for goof-domain names, some more juvenile than others: Butt.gop, Lewinsky.gop, Benghazi.gop and GayPorn.gop among them. The afternoon dalliance was chronicled in a Gawker story the same day.

Continue reading at AdAge.com

Brussels-based motierbrigade has four tickets to the Monty Python Live shoe in London Sunday, July 20 and they want to give them to you. All you have to do to win them is subscribe to mortierbrigade and client Spam’s “spam” email list.

You will then be inundated with three days of ridiculous emails. But somewhere within those ridiculous emails will be two winning emails each with a pair of Monty Python Live tickets.

Category: Hire & Higher
Summary: It’s just one little box on an application. It asks if you have ever been convicted of a felony. What an applicant puts as the answer can have a big impact on a business.

If your company has never had this experience, do you know what you would do?

Oystercatchers has denied that it is asking agencies to pay for feedback from pitches in which they’ve been unsuccessful.

(TrendHunter.com) The work of Seyo Cizmic will have people scratching their heads and chuckling in no time. Surreal and contradictory, the sculptures force people to rethink the obvious in ways that are as…