Venerably Clean Catalogues – The July 2014 Issue of Marie Claire South Africa is Old Fashioned (GALLERY)

(TrendHunter.com) Marie Claire South Africa Features Katryn Kruger shot by Ulrich Knoblauch for the July 2014 issue. The model is featured in conservative clothing like pleated skirts that hit just below the knee,…

Transparent School Bag Accessories – Casper Oliver's COE2 Design is Clean-Cut and Fashion-Forward (GALLERY)

(TrendHunter.com) Designer Casper Oliver’s COE2 accessory range features transparent designs that are assembled without sewing. Each of these unique school bag accessories is produced in the United Kingdom and…

Nisa Hospital: Bomb

No war kills more than being sedentary.
The leading cause of death in the world is heart disease caused by bad habits.

Advertising Agency: Mccann Erickson, Madrid, Spain
Chief Creative Officer: Mónica Moro
Executive Creative Directors: Jon Lavín, Raquel Martínez
Copywriter: Jon Lavín
Art Director: Rafael Quilez
Illustrator: Illusiorium

Nisa Hospital: Plane crash

No accident kills more than smoking.
The leading cause of death in the world is heart disease caused by bad habits.

Advertising Agency: Mccann Erickson, Madrid, Spain
Chief Creative Officer: Mónica Moro
Executive Creative Directors: Jon Lavín, Raquel Martínez
Copywriter: Jon Lavín
Art Director: Rafael Quilez
Illustrator: Illusiorium

Nisa Hospital: Tsunami

No natural disaster kills more than bad nutrition.
The leading cause of death in the world is heart disease caused by bad habits.

Advertising Agency: Mccann Erickson, Madrid, Spain
Chief Creative Officer: Mónica Moro
Executive Creative Directors: Jon Lavín, Raquel Martínez
Copywriter: Jon Lavín
Art Director: Rafael Quilez
Illustrator: Illusiorium

Young Director Award: Birth

Advertising Agency: BETC, Paris, France
Creative Directors: Stephane Xiberras, Damien Bellon
Art Director: Damien Bellon
Copywriter: Gabriella Attia
Production House: Standard Films
Producer: Julien Pasquier
DOP: Arnaud Potier
Sound Production: Kouz
Post Production: Nightshift
Director: Norman Bates

Volkswagen Fatigue Detection: Eye Clash – Pig

Keeps you awake. Driver Alert System by Volkswagen.
Drive responsibly and take a break at least every two hours.

Advertising Agency: DDB Tribal Group, Berlin, Germany
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Matthias Schmidt
Creative Directors: Behnaz Pakravesh, Christian Anhut
Art Directors: Tom Mcclean, Mahmoud Fathy
Copywriters: Tobias Feige, Tim Mitreuther, Alexander Makedonskiy
Illustrator: Bakea
Account Managers: Susanne Plümecke, Tim Jüngling, Björn Wilke
Art Buyers: Andrea Bößenecker, Isabell Rusch
Media: MediaCom
?Post Production: Gass Medienservice / Helmut Gass
Published: January 2014

Volkswagen Fatigue Detection: Eye Clash – Hammer

Keeps you awake. Driver Alert System by Volkswagen.
Drive responsibly and take a break at least every two hours.

Advertising Agency: DDB Tribal Group, Berlin, Germany
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Matthias Schmidt
Creative Directors: Behnaz Pakravesh, Christian Anhut
Art Directors: Tom Mcclean, Mahmoud Fathy
Copywriters: Tobias Feige, Tim Mitreuther, Alexander Makedonskiy
Illustrator: Bakea
Account Managers: Susanne Plümecke, Tim Jüngling, Björn Wilke
Art Buyers: Andrea Bößenecker, Isabell Rusch
Media: MediaCom
?Post Production: Gass Medienservice / Helmut Gass
Published: January 2014

Volkswagen Fatigue Detection: Eye Clash – Singer

Keeps you awake. Driver Alert System by Volkswagen.
Drive responsibly and take a break at least every two hours.

Advertising Agency: DDB Tribal Group, Berlin, Germany
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Matthias Schmidt
Creative Directors: Behnaz Pakravesh, Christian Anhut
Art Directors: Tom Mcclean, Mahmoud Fathy
Copywriters: Tobias Feige, Tim Mitreuther, Alexander Makedonskiy
Illustrator: Bakea
Account Managers: Susanne Plümecke, Tim Jüngling, Björn Wilke
Art Buyers: Andrea Bößenecker, Isabell Rusch
Media: MediaCom
?Post Production: Gass Medienservice / Helmut Gass
Published: January 2014

ROKKAN Rebrands with New Site and Updated Reel

Just two months after launching a new media planning and buying offering with the help of several agency hires, ROKKAN has officially rebranded its entire identity. The self-promotional rollout centers on an all-new, responsive, user-friendly homepage featuring–among other things–a cultural rundown and a fresh selfie lineup.
Here’s the new reel for a quick update on the agency’s latest work:

…and a quote on creative strategy after the jump.

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New Career Opportunities Daily: The best jobs in media.

Coca-Cola Negative Space Posters

Afin de promouvoir les PlantBottles de la marque Coca-Cola réalisées à partir plantes, l’agence Ogilvy New York a imaginé une série de posters minimalistes du plus bel effet, jouant sur les pleins et les vides pour offrir des illusions d’optiques très réussis. Des créations d’une grande fraicheur, rappelant le travail de l’artiste Noma Bar.

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Amid Angry Protests, World Cup Party Goes on for Coke, Budweiser


On June 14, Kobe Bryant was playing a pick-up futsal game and Brazilian hip-hop star Emicida performed. Upcoming nights feature Carnaval legend Ivete Sangalo, funk artists Bonde do Tigro, the drumming section from the Portela Samba School, Diplo and Lebron James.

Continue reading at AdAge.com

Groovy Psychedelic Menswear – The Topman SS 2015 is a Blast from the Past (GALLERY)

(TrendHunter.com) The Topman SS 2015 collection, which presented as part of the London Collections Men, will leave you feeling ‘Dazed and Confused’ (and I mean that in the best way possible).

If you&#…

IMRE Gets Musical for Gravie

Baltimore-based agency IMRE has a new campaign for healthcare company Gravie that tells the brand’s story through music and humor.

The 2-minute online video (featured above),”Gravie Makes Everything Better” is crafted around a song celebrating the multiple uses of gravy before tying it to Gravie, the healthcare company, which helps save consumers from the hassles and headaches of finding a healthcare plan by through their selection process. The animated spot takes a lighthearted approach that is a welcome departure in the category, and the song is cute and almost catchy — certainly less annoying than what you’d expect for a song about a healthcare company — even if it wears out its welcome by the 2-minute mark. Stick around for credits after the jump. continued…

New Career Opportunities Daily: The best jobs in media.

W+K Portland Takes Terry Crews, Old Spice to the Next Level of Craziness

W+K Portland and Terry Crews are back, dialing up the mishigas in a new spot for Old Spice entitled “Drill to Brazil.”

In what may be the craziest Old Spice spot yet, Crews attempts to drill to Brazil by spiraling himself into the ground, because Terry Crews is magic. After a few failed attempts see him end up in Egypt, an office, and a snowcone, Crews finally gets to Brazil, where he meets what appears to be Brazilian Crews. In Brazil, Crews shares (screams) the message, “Old Spice thinks you’re amazing and is now available in Brazil!” before heading off to an unexpected location. If you’ve seen any of the previous Crews spots you already know the drill, just expect even more random craziness than usual from this one.

New Career Opportunities Daily: The best jobs in media.

Cannes-Ables, Volume 1

Since you, like us, are currently sitting at your desks rather than enjoying the surf, sun and creative brilliance of the Cannes Lions Festival, we took it upon ourselves to share the experience…via the best and worst quotes from the event as collected/recollected on Twitter.

  • “An enjoyable yet thoroughly ridiculous spectacle.” – Michael Frolich, Ogilvy PR
  • “I can’t work with anyone who isn’t number one.” – Kanye

continued…

New Career Opportunities Daily: The best jobs in media.

#Cannestagram: Your Best Instagram Photos from Cannes, Live


From the red carpet to the beach, our live hub rounds up the best Instagram and Twitter images from Cannes. Click to expand. Powered by Wayin. Follow Ad Age’s own Instagram feed here.

Continue reading at AdAge.com

YouTube to Block Music Videos From Smaller Labels


Google’s YouTube is poised to start blocking music videos from independent labels that haven’t agreed to be part of a planned subscription service.

About 5% of the music labels Google works with haven’t signed up to participate in the paid service, YouTube said today in a statement. The cutoff, which will vary by country, will occur in days, even as negotiations continue.

“We’re adding subscription-based features for music on YouTube with this in mind — to bring our music partners new revenue streams in addition to the hundreds of millions of dollars YouTube already generates for them each year,” the company said.

Continue reading at AdAge.com

Amid Angry Protests, World Cup Party Goes on for Budweiser, Coke


On June 14, Kobe Bryant was playing a pick-up futsal game and Brazilian hip-hop star Emicida performed. Upcoming nights feature Carnaval legend Ivete Sangalo, funk artists Bonde do Tigro, the drumming section from the Portela Samba School, Diplo and Lebron James.

Continue reading at AdAge.com

Adam & Eve/DDB wins nine gold Outdoor Lions

Adam & Eve/DDB received nine gold Lions – six for Harvey Nichols and three for Marmite – at the Outdoor ceremony in Cannes this evening.