Le photographe anglais mondialement reconnu Andrew Newey s’est focalisé sur les membres de la tribu népalais Gurung, dont une des plus fortes et dangereuses traditions reste la récolte de miel à des endroits quasiment inaccessibles. Des clichés incroyables à découvrir dans la suite.
The story of two soulmates through the ages shows the difficulty of leaving love up to fate.
“Você é mais poderoso do que você pensa”. Esta é a assinatura de Powerful, novo comercial da Apple para o iPhone 5s, exibido pela primeira vez na noite de ontem, nos Estados Unidos. Ao som de uma versão de Gigantic, dos Pixies, vemos o smartphone sendo utilizado em mil e uma situações, como uma ferramenta criativa, que nos ajuda a colocar em prática o que antes apenas imaginávamos.
Com um ritmo bacana e uma boa trilha sonora, a Apple nos lembra que o mundo é um gigantesco parque de diversões , esperando para ser explorado. É claro que a chave que abre este universo de possibilidades, pelo menos neste comercial, é um iPhone 5s, uma ferramenta útil em diferentes momentos e situações.
Post originalmente publicado no Brainstorm #9
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Awkward family viewing moments are perfectly captured in a series of spots that draw on the embarrassment of watching sex scenes on TV shows while your parents are in the room.
Primark is to launch in the US after “extensive research” as the British clothing brand accelerates its international expansion after another robust set of results.
The increase in marketing spend this year is obviously welcome news, but don’t crack out the champagne just yet, says Kerry Glazer, chief executive of the AAR.
The Post Office is preparing to review its advertising, direct and digital accounts through the Crown Commercial Service, which has approached agencies on the Government’s creative framework.
Le photographe Owen Perry a photographié les geysers d’El Tatio, pour sa série « El Tatio ». Localisées au Nord du Chili, ces 80 geysers actifs sont situés sur un des plus grands terrains de geysers. Des motifs minéraux aux couleurs pleines de très belles nuances et de reflets : sa série est à découvrir ci-dessous.
Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.
Discount supermarket Lidl is the first food retailer to rack up 10 million Facebook fans in Europe after only launching a social media presence outside of Germany in 2011, according to data from the Socialbakers.
Lipton is looking to a couple of theatric delivery guys to hammer home its “Be More Tea” messaging.
In a campaign breaking Wednesday, Carl and Stu sing and swagger their way through a lunch room distributing Lipton Peach Iced Tea. According to a Lipton document, Carl is “charismatic and outgoing” though “in no way unkempt or messy.” Stu, on the other hand, is his “quieter and more thoughtful” sidekick.
The ad is meant to encourage people to “get out of autopilot,” said Derrick Auyeung, marketing manager of the Pepsi Lipton Tea Partnership. “We want to be more playful and thoughtful.” He explained that the brand is targeting late-stage millennials, or consumers in their mid-20s to mid-30s.
John Ayling & Associates has won the £1 million account for Sugar Puffs and Harvest Cheweee owner Halo Foods, following a pitch against MediaCom.
(TrendHunter.com) Administrative Professionals Day is an unofficial holiday to celebrate the often under-appreciated work of secretarial employees everywhere. Think about it: where would every big CEO or bureaucrat…
Interpublic Group (IPG) the owner of Initiative, Lowe and Partners and McCann, saw its UK revenue rise 21 per cent in the first three months of this year, boosted by its acquisition of Profero.
(TrendHunter.com) If you’re looking for new accessories to dress up your spring wardrobe, try making your own DIY gem embellished cuffs to add some unique pieces to your collection.
While the idea of making your…
A TV ad for Center Parcs has been banned for encouraging parents to take children out of school during term time.
(TrendHunter.com) A cruise ship is essentially a floating hotel but this futuristic concept by Remi Studio is better than a hotel and boat combined. ‘The Arc Hotel’ serves as a seaside accommodator that floats…
Réalisée par Keith Schofield et produite par Caviar, voici la nouvelle campagne d’IKEA au Royaume-Uni : « Chaque jour merveilleux » rassemble famille, convivialité, ergonomie, et design dans une vidéo dynamique qui montre une cuisine de famille en mouvement constant, mais où tout néanmoins se passe en douceur.
Coca-Cola, Cadbury and Amazon have been named the most effective brands at targeting the youth market both online and offline.
JCDecaux has struck the first content partnership for its commuter book club, with publisher Hachette UK.
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