Feb
17
Google, Tesco, Morrisons and John Lewis among brands rallying to help flood-stricken
Posted in: UncategorizedBrands including M&S, Currys, Google, Tesco, Airbnb and Asda have donated millions of pounds to helping the victims of flooding.
Feb
17
Marketing salaries jumped by up to 45% in 2013 with trend set to continue
Posted in: UncategorizedSalaries for London marketers in 2013 increased by up to 45% when moving jobs, with the trend set to continue this year, according to recruitment firm Robert Walters.
Feb
17
Sony mergulha no mundo das miniaturas em “Separate Together”
Posted in: UncategorizedBruce Zaccagnino é o criador de Northlandz, a maior estrada de ferro em miniatura do mundo. Matt Albanese é um fotógrafo especializado em miniaturas. A dupla protagoniza Separate Together, novo filme da campanha Be Moved, da Sony.
Com criação da Wieden+Kennedy de Portland, o filme mergulha em um mundo em miniatura que ocupa uma área de quase 16 mil metros quadrados, dividido em pequenas cidades, montanhas, túneis e pontes, tudo criado por Zaccagnino, usando papel machê. Albanese, por sua vez, quer mostrar o local sob um ponto de vista diferente, como se as miniaturas fosse, na verdade, gigantes. Para isso, ele usa a QX100 da Sony – uma lente que pode ser usada separada do smartphone e controlada por wi-fi.
No site www.Separate—–Together.com é possível explorar Northlandz a partir do material produzido por Matt Albanese e sua equipe. A experiência lembra um pouco o Google Street View, mas de uma forma completamente diferente.
Post originalmente publicado no Brainstorm #9
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Feb
17
M&S makes London Fashion Week debut with ‘Best of British’ collection
Posted in: UncategorizedMarks & Spencer made its debut at London Fashion Week this weekend with an event that showcased its “Best of British” collection for autumn 2014.
Feb
17
Smart: Popsicle
Posted in: Uncategorized
Print
Smart
Perfect fortwo.
Advertising Agency:BBDO, Toronto, Canada
Creative Director:Carlos Moreno, Peter Ignazi
Art Director:Spencer Dingle
Copywriter:Jordan Hamer
Photographer:Shanghoon
Feb
17
The North Face: Alex Honnold – El Sendero Luminoso
Posted in: Uncategorized
Media, Film
The North Face
On January 15, 2014, Alex Honnold free-soloed El Sendero Luminoso (The Shining Path) in El Portrero Chico, Mexico in a little over 3 hours. The climb rises 2,500 feet to the summit of El Toro. It could be the most difficult rope-less climb in history.
Production Company:Camp4 Collective
Director:Renan Ozturk
Camera:Cedar Wright
Feb
17
Interactive: a global view of a marketer’s life, from Guinness Nigeria to McDonald’s Spain
Posted in: UncategorizedMarketing is shining a spotlight on marketing directors around the world in a new online series hoped to build a global picture of their lives, challenges and creative inspiration.
Feb
17
Customizable Claw Color Caps – These Soft Claws are a Great Alternative to Painting Your Pet’s Nails (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) These Soft Claws caps are like nail polish for your feline friend. It is also the humane alternative to declawing your animal. Cats will tolerate the Soft Caws very well because they are comfortable….
Feb
17
Tabula Rasa Set Design
Posted in: UncategorizedLe photographe londonien Marcin Szpak nous propose de découvrir des décors surréalistes et semblant immenses, alors qu’il s’agit en réalité de maquettes photographiées et retouchées par l’artiste. Un rendu époustouflant appelé Tabula Rasa, nous plongeant immédiatement dans un monde froid et étrange.
Feb
17
Booking.com launches first UK brand campaign
Posted in: UncategorizedBooking.com celebrates the small things that can make or break holiday accommodation for people, in its first UK brand campaign.
Feb
17
Cheeky Mixed-Medium Illustrations – Alex Solis’s Witty Illustrations Come Alive on the Page (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Mixing different mediums when it comes to art using everyday products, snacks and hands, Alex Solis’s witty illustrations are definitely original.
Known for his colorful and cheeky…
Feb
17
London Fashion Week: Nokia and Fyodor Golan create ‘world’s first’ smart skirt
Posted in: UncategorizedFashion and photography have always gone hand in hand, but Nokia’s Brand Lab has taken it one step further by physically combining the two to build an interactive piece of clothing.
Feb
17
Macmillan seeks support with new cancer campaign
Posted in: UncategorizedMacmillan Cancer Support is back with a new campaign reminding people that no one should face cancer alone, one year after releasing its moving “not alone” spot.
Feb
17
FT backs FT Weekend with first TV ad
Posted in: UncategorizedThe Financial Times is launching its first TV ad to support its weekend edition, the FT Weekend, today.
Feb
17
When Harmony Went to Hell. Congo Dialogues
Posted in: Uncategorized
When Harmony Went to Hell. Congo Dialogues at Rivington Place in London brings side by side archive photos shot by Alice Seeley Harris while Leopold II was still the sole owner of the land and new work from Sammy Baloji, a Congolese artist who has spent the past few years investigating the legacies of colonialism in his country continue
Feb
17
Reggae hook catches spirit of Team Jamaica at Sochi
Posted in: Uncategorized“To the right… It’s bobsled time! To the left… It’s bobsled time” goes a reggae track accompanying an 8-bit video short celebrating the Jamaican bobsleigh team at the Sochi Winter Olympics.
Feb
17
Upcycled Shipping Container Dorms – Mills Junction from Citiq is Made from Old Silos (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Mills Junction from Citiq is easily one of the most awesome student residences ever built. Mills Junction is located in Johannesburg, South Africa, and contains 375 apartments, multiple study rooms,…
Feb
17
Brad Fairhead joins Starcount as chief strategy officer
Posted in: UncategorizedBrad Fairhead, the former managing director of Hypernaked, has joined the social media data analytics company Starcount as its chief strategy officer.
Feb
17
Nameless Series by Bence Bakonyi
Posted in: UncategorizedLe photographe hongrois Bence Bakonyi, dont nous avons déjà parlé, signe la série « Nameless » dans laquelle il joue avec les couleurs pastel et l’apesanteur. Un chien, des balles violettes, un balai, un petit palmier, une série d’objets virevoltants est à découvrir dans la suite.
Feb
17
VisitBritain in £2.5m ‘feel the love’ global push
Posted in: UncategorizedVisitBritain is calling on tourists to “feel the love” in a new £2.5m global marketing push to promote the UK abroad.
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